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Is There a Field Called Sound Culture Studies? I 249
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250 I American Quarterly
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Is There a Field Called Sound CultureStudies? I 251
sis on sound in relation to the visual as developed in the cinema limits its
usefulness in other fields.
Another area of scholarship obviously relevant to any understanding of
sound as a medium of expression is radio. Here one encounters a double-
whammy: not only is sound marginalized generally but so has the study of
radio been, at least in the United States.7Though radio too has benefited from
something of a revival since the mid-1990s, and though there is one early
work in radio aesthetics to draw upon- Rudolf Arnheim's 1936 volume, still
available in reprint8- explicit consideration of radio as a sound medium, ex-
amining its modes of representationand diverse narrativeforms as specifically
aural and as such distinct from other modes, still remains in its earliest stages.
Both Sterne and Thompson touch on radio but find reasons not to engage
with it fully, as I will detail below. Most frequently cited by authors is Susan
Douglas s Listening In,9 which does attempt to think about radio's essential
aurality, though with the kind of sui generis panache that makes interesting
and intriguing points without worrying much about grounding them in any
particular critical discipline or body of thought. Others deal in fascinating
detailwith qualitiesunique to the radio medium, such as its capacityfor liveness,
the inherent instability of its in-visibility, or its emphasis on properties of the
voice,10but without an established body of theory in which to ground such
analyses, they remain isolated.
The field of music, too, has lent itself to the idea of sound culture as an
]
adjunct to the more properlymusicological study of musical forms and genres,1
though some of the most interestingwork in this areacomes from those trained
in history or American studies who venture into the field of music with fresh
earsand a different agenda. Often these studies place forms of musical or aural
expression into dense fields of social and cultural context, illuminating a par-
ticular era or phenomenon with music at its center, though the specifically
aural nature of music culture- organized around sound instead of vision or
other categories of experience- tends to get lost in the fascinating and com-
plex details of authorship, economics, social context, and reception. Some of
the most interesting to emerge lately include George Lipsitzs DangerousCross-
roads, Lewis Erenbergs Swingin the Dream, and Derek Vaillants Sounds of
Reform,12all of which focus, without much discussion of the concept, on the
disruptionscausedby a disembodied medium in an insistentlyembodied (raced,
classed, gendered) world. A related but separate body of work on the history
of recorded sound also must be included here, with works such as those by
William Howland Kenney, Michael Chanan, David Morton, and Andre
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252 I American Quarterly
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Is There a Field Called Sound CultureStudies? I 253
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254 I American Quarterly
to construct a history that showed the attempts to link such listening practices
with visualization or with publication (in the sense of making public), equally
commodified.
In other words, the analytical framework of modernity as employed by
Sterne- "the larger contexts of industrial capitalism, middle-class culture,
enlightenment science, and colonialism" (183) - while hard to argue with,
forms so broad and sweeping a landscape that the specific influences operat-
ing on sound get lost in the fray. More immediately, it allows Sterne to jump
all over the map in his analysis, focusing on those things that clearly delight
and intrigue him, while omitting aspects of sound history that might illumi-
nate or contradict his specific arguments. Nonetheless we are treated to fasci-
nating and important analyses of sound-mediated cultural phenomena that
few have explored, and certainly without Sterne'scapacity to make us see (or
hear?)things differently.And, to do his argument justice, he is far more con-
cerned with tracing the plasticity,contingency, and malleabilityof sound-based
experimentation before'itscapture by the systems of modernity than he is with
later structuring and fixing; his loose definitions of modern transformations
allow him to see connections and linkages between seemingly diverse tech-
nologies and practices that have not been traced out before. Thus, in the latter
half of the book, we are encouraged to examine the anxieties and opportuni-
ties that connect the telephone, the gramophone, and radio as sound dissemi-
nation technologies; to consider the genesis and meaning of the concept of
sound fidelity; to link mortuary science with the preservation of life from
beyond the grave in early phonography; to ponder the racist nostalgia trou-
bling ethnographic efforts to preserve Native American aural culture; and to
take into account the role of silence in sound.
This is a sprawling and ambitious book, flinging out ideas and perceptions,
jumping from episode to episode without too much attention given to tying
all its various concepts and tasks together. Thus one looks forward anxiously
to the concluding chapter, but in keeping with the rest of the book, it encour-
ages us to look onward to moreimplications and areasto study, not back. Yet
it can be called brilliant, in its Whitmanesque way. It mounts the most far-
ranging and conceptually stimulating consideration of modern sound culture,
unbounded by disciplinary and medium-specific considerations, that two de-
cades of sound study has yet produced. Sterne'sresearchis wide ranging and
impressive.Though I find his reason for not spending more time on broadcast
sound, surely one of the major aural innovations of the twentieth century,
unconvincing - he claims there is already a substantial body of work on the
subject- I look forward to other scholars taking up some of his concepts and
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Is There a Field Called Sound CultureStudies? I 255
working them into the study of radio as a sound medium. This is a book that
all scholars of sound should read, to overturn some of our neat assumptions
about sound and its technological and cultural manifestations and to clear the
ground for new approaches.
By contrast, Emily Thompson's work, equally groundbreaking, is more fo-
cused and bounded. Her subtitle, ArchitecturalAcousticsand the Culture of
Listening in Americay1900-1933, gives an immediate sense of this, though
she brings to sound studies far more than this relatively narrow construction
might imply. Once again modernity takes center stage as a unifying frame-
work, and once again it fails to do the whole job: yes, the phenomena she
describes take place in the twentieth century, and hence are modern, but are
the central characteristicsof this modernity- defined by Thompson as effi-
-
ciency, commodification, and technical mastery over time and space really
the most relevant ones to the history she describes?One could just as readily
propose cultural hierarchies, national identity, and the rise of urban culture,
all of which play important, but under-acknowledged, structuring functions
in Thompsons work. A second similarity linking her work to Sterne's is its
emphasis on listening ratherthan sound production, though Thompson places
her emphasis on the spaces and places of public audition- the symphony
hall, the urban environment, the office building, the movie palace- rather
than in the more privatized practices Sterne analyzes. (Again I ask: What ex-
planatory force does commodification lend to the argument when it can be
used in such diverse and contradictory ways? Markets have existed since the
dawn of man.)
However, her work provides an absolutely essential addition to the body of
researchon sound in its attention to the physical environment in which listen-
ing takes place, and in the attempts to measure, define, alter, and disseminate
sound in twentieth-century public environments. Beautifully produced and
highly readable,Thompsons book begins with an engaging narrativedescrib-
ing the efforts of Wallace Sabine, a young Harvard University physicist, to
measure the acoustic quality of interior spaces with a view toward perfecting
the sonic design of rooms to suit their uses. Though his first effort involved a
Harvardlecture hall- whose seat cushions will hereafterremain famous- it is
the Symphony Hall in Boston that exemplifies the working through of the
groundbreaking "Sabine equation" predicting the qualities of reverberation
through space. This is followed by an extended discussion of the development
of audio engineering following Sabine, and the problems involved in captur-
ing something as elusive as sound in scientific measurements and formulae,
ending with the emergence of the "New Acoustics" and the Acoustic Society
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256 I American Quarterly
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Is There a Field Called Sound CultureStudies? I 257
This argument has been made by the scholarsof cinematic sound on whom
Thompson draws, but here it is linked specifically to details of architectural
design. She connects Radio City s "soundscape"to the shift toward "individu-
alized" sound brought out by the phonograph and radio, summarizes work
done on early sound cinemas, and shows how renovation of the EastmanThe-
ater in Rochester, New York, compelled acoustical consultant Floyd Watson
to alter Sabine s founding formula to suit the new realities of media sound.
The Hollywood Bowl and the evolution of the sound recording studio are also
traced, as are the debates over Hollywood sound stage construction. Here her
work owes much to the pioneering efforts of Rick Altman, Donald Crafton,
James Lastra,and Douglas Gomery. With Carl Eyring'sdefinitive revision of
Sabine's equation at Bell Labs in 1930, Thompson argues, the modern
soundscape had arrived.
The book ends with a close examination of Radio City Music Hall, and
what it representswithin the history of architecturalsound. Built as a monu-
ment to the new technologies of aurality,Radio City itself, with its art moderne
sculptures, bas-reliefs, and photographic murals was meant to embody the
very essence of modern efficiency and science, and as the home of America's
most prestigiousbroadcastingnetwork,Thompson argues,"theimpact of Radio
City thus extended far beyond the bounds of midtown Manhattan, contribut-
ing to the nationalization of the modern soundscape" (306). However, this is
as far as Thompson wants to go in talking about how its impact might have
operated on radio as a cultural form, just as she avoids the issue for movies;
only modern classical music receives such extended consideration. As for the
music hall itself, devotion to ideals of technologized spectacle made it almost
useless for the purposes for which it had been initially built. Thompson argues
that the hall, opening in the depths of the Depression, represented a confi-
dence in technology, a growth economy, and progress that could no longer be
sustained.
Thompsons work opens up a new dimension in that hypothetical field we
might call sound culture studies, breaking free of the notion that sound is the
possession of particular forms of content, such as music, radio, or films, and
placing it in the physical space of its production and consumption. Though
her frameworkof "modernity"functions less as an analytical device and more
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258 I American Quarterly
as a continuing trope, as with Sterne, it allows her the flexibility to develop her
argument in directions that interest her, though more attention to matters
such as class, elite vs. popular culture, and influences from outside the United
States might have led to a more contexualized analysis. Yet the depth of her
researchand the breadth of her scope make this book part of the new essential
reading for anyone interested in sound.
So we might return to the question, does the study of sound culture mat-
ter?The very fact that two such excellent new books, with their widely diver-
gent approaches to sound but with such important implications for scholars
across previous divides, have made their appearancein the last two years pro-
vides reason to think that it does. Yet there is another place we should be
looking. Both of the books reviewed, and most of those cited by the authors
and in this review,concern themselves primarilyor exclusivelywith the Ameri-
can experience. This is certainly an areathat deserves much more exploration,
but if our investigations of sound- surely one of the most elusive and bound-
ary-defying media of all- is to be kept strictly within national borders, we
will not only miss out on much that might add to our discussion, but we will
build on a tendency to think that the specific ways that sound culture devel-
oped in the United States are somehow necessary and natural. This is mani-
festly not so. Sound culture practices- from music to spoken work to concep-
tions of noise and silence; from institutions of production to conventions of
listening- differ greatly from culture to culture, and we would do well to take
this into account.
Just to mention one striking difference: because in Europe and in Canada
radio emerged from a very different set of cultural goals and expectations, a
considerably more extensive attention to aspects of sound culture has per-
sisted in many places, notably in Germany,France,the Netherlands, and Great
Britain. From the early writings of Berthold Brecht through Theodor Adorno
to work on experimental radio and sound availablenow via the internet, there
exists an alternative tradition of thinking about and thinking through sound
culture that largely escapes the notice of the American academy.18We should
be careful not to do with the variablesof sound culture what has been done to
sound generallyin this visual age:createa seemingly transhistorical,transcultural
essentialism that is actually predicated closely on an American model. These
two fine books help to open the door to sound culture studies, but many
directions must be pursued in order to get there.
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Is There a Field Called Sound Culture Studies? I 259
Notes
1. Iris:A Journal of Theoryon Image and Sound 27 (spring 1999), "The State of Sound Studies," ed. Rick
Altman.
2. Rick Altman, ed., Sound Theory/SoundPractice (New York: Routledge, 1992); see also The American
Film Af##W(Bloomington: Indiana University Press, 1987), among others.
3. Douglas Gomery, "The Coming of Sound to the American Cinema: A History of the Transformation
of an Industry" (Ph.D. dissertation, University of Wisconsin-Madison, 1975).
4. Donald Crafton, The Talkies:American Cinemas Transitionto Sound, 1926-1931 (Los Angeles: Univer-
sity of California Press, 1997); James Lastra, Sound Technologyand the American Cinema (New York:
Columbia University Press, 2000).
5. Sarah Kozloff, Overhearing Film Dialogue (Los Angeles: University of California Press, 2000); Jeff
Smith, The Sounds of Commerce:Marketing Popular Film Music (New York:Columbia University Press,
1998).
6. Michel Chion, Audio-Vision (New York: Columbia University Press, 1994).
7. For this argument, see Michele Hilmes, "Re-thinking Radio," in The Radio Reader:Essaysin the Culture
History of Radio, ed. Michele Hilmes and Jason Loviglio, 1-20 (New York: Routledge, 2002).
8. Rudolf Arnheim, Radio (London: Faber and Faber, 1936; reprint Salem, N.H.: Ayer Co., 1986).
9. Susan J. Douglas, Listeningln: Radio and the American Imagination (New York: Random House, 1999).
"
10. See, for example, Jason Loviglio, VoxPop: Network Radio and the Voice of the People," in The Radio
Reader, 89-1 12; William Barlow, VoiceOver: The Making of Black Radio (Philadelphia: Temple Univer-
sity Press, 1999); and Allison McCracken, "ScaryWomen and Scarred Men: Suspense,Gender Trouble,
and Postwar Change, 1942-1950," in The Radio Reader, 183-208.
1 1. David Brackett's recent InterpretingPopular Music (Berkeley: University of California Press, 2000), for
example, is a well-grounded addition to this field.
12. George Lipsitz, Dangerous Crossroads:Popular Music, Postmodernism,and the Poetics of Place (London:
Verso, 1994); Lewis Erenberg, Swingin the Dream: Big Band Jazz and the Rebirth of American Culture
(Chicago: University of Chicago Press, 1998); and Derek Vaillant, Sounds of Reform:Progressivismand
Music in Chicago, 1873-1935 (Chapel Hill: University of North Carolina Press, 2003), among others.
13. William Howland Kenney, RecordedMusic in American Life: The Phonograph and Popular Memory,
1890-1 945 (New York:Oxford University Press, 1999); David Morton, OJfthe Record:The Technology
and Culture of Sound Recording in America (New Brunswick, N.J.: Rutgers University Press, 2000);
Michael Chanan, Repeated Takes:A Short History of Recordingand Its Effectson Music (London: Verso,
1995); Andre Millard, America on Record:A History of RecordedSound (Cambridge: Cambridge Univer-
sity Press, 1995).
14. Douglas Kahn, Noise WaterMeat: A History of Sound in the Arts (Cambridge, Mass.: MIT Press, 1999);
Douglas Kahn and Gregory Whitehead, WirelessImagination: Sound, Radio, andtheAvant Garde(Cam-
bridge, Mass.: MIT Press, 1994); Allen S. Weiss, Phantasmic Radio (Durham, N.C.: Duke University
Press, 1995); Alan S. Weiss, ed., Experimental Sound and Radio (Cambridge, Mass.: MIT Press, 2000);
Daina Augaitis and Dan Lander, eds., Radio Rethink:Art, Sound and Transmission(Banff: Walter Phillips
Gallery, 1994).
15. See http://www.thirdcoastfestival.org/ (accessed November 24, 2004). See also the New American Ra-
dio page: http://somewhere.org/ (accessed November 24, 2004).
16. See http://www.expsoundstudio.org/ (accessed November 24, 2004).
17. However, she goes on to say, "the modern sound was achieved through private commerce, not public
policy; it was experienced by individualized consumers, not citizens" (171). Really? Is it certain that no
government funds subsidized acoustic research?And did consumers check their citizenship at the door?
18. See, for instance, the Web site of the Canadian Electroacoustic Community, http://cec.concordia.ca
(accessed November 24, 2004), for an introduction to some of this work, and also links to similar Web
sites in other countries. Adorno is certainly often cited, but the interplay between the "soundscapes"of
his European roots (which might include such factors as the institutional structure of German radio
and the cultural status accorded classical music) and the American media to which he applied his
analysis is not often taken fully into account.
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