UNIVERSITY INSTITUTE OF COMPUTING

CHANDIGARH UNIVERSITY, PUNJAB

PROJECT SYNOPSIS
SEMESTER 3RD
MINOR PROJECT
SESSION: - 2021-2023

Under the Guidance of: Submitted By:

Mr. Ajay Yadav (Assistant Professor) Chandan Kumar (21MCA2648)

+91 847697227 Himanshu Relhan (21MCA2697)

ajay.e13382@cumail.in Ritika Garg (21MCA2650)

UIC-Dept. Chandigarh University

 TITLE OF THE
PROJECT

E-Commerce
Web Application
 2. INTRODUCTION OF
PROJECT: -
India is a developing country and Information Communication and technology
are playing their important roles in development of the country. By ecommerce
we mean buying and selling of products or services over electronic systems
such as the Internet and other computer networks. In truth in India there is lot
ecommerce website but most of the website are not trusted and secure. With
launch of these services many new startups can easily sell their products and
services online. These services have lots of potential and we hope it will
succeed and bring a change in the Indian ecommerce field. There are big and
old player like amazon, flipkart in India which is already popular for its money
transfer and online shops.

E-commerce is fast gaining ground as an accepted and used business paradigm.

More and more business houses are implementing web sites providing
functionality for performing commercial transactions over the web. It is
reasonable to say that the process of shopping on the web is becoming
commonplace.
 3. Client Identification and Recognition of
Need

This project has been created for the people who wants to purchase/sell
things online very conveniently with best user experience without moving
outside their houses.

Already existing ecommerce platforms lack in delivering the best user

experience. Users need to talk to the support agent immediately at the time
they faced any issue while making payment, asking their queries about
delivery etc. and getting irrelevant products recommendation which, they
never want to buy. Many users don’t find ecommerce website color scheme
good and cannot toggle between dark mode and light mode according to
their need. But this project fulfills all their needs to become a best option for
them for shopping.

The primary goal of this e-commerce website is to reach maximum

customers at the right time to increase sales and profitability of the business.
Functions of e-commerce include buying and selling goods, transmitting
funds or data over the internet.
Advantages of E-commerce :
• It provides 24x7 supports to its consumers. It provides the facility of
placing orders anytime, anywhere, or from any location. It automates
the business of enterprises and their process of providing services to
their customers.

• It provides more options to its customers and gives a faster delivery of

products.

• Users can select cheaper and better options via e-commerce as it

provides more options to its customers.

• Before the final purchase of a product, a customer can see the reviews
and comments of a particular product and can also put their reviews and
comments about a product.

• It provides the information in an easy way, i.e., the information is not

hard to read. A customer can see the detailed information of a product
within some seconds instead of waiting for days.

• Because of e-commerce, the competition between the organization

increases, and as a result organization gives ample discounts to its
customers.
Disadvantages of E-commerce :
• It does not have any universal standard for reliability and quality. And
There can be compatibility issues.

• Security is another concern of using e-commerce. We have seen security

breaches many times where the customer's information got stolen. Some
of the big concerns with customers include identity theft, credit card
theft, etc.

• E-commerce uses a public key that is not secure.

• It is a major drawback in E-commerce that there is a lack of feel or touch

of products while purchasing them online.

• The cost of the creation and building of an e-commerce application may

be very high.

• It is hard to convince traditional users to purchase products online rather

than in physical stores.

• Sometimes, there is a risk of purchasing unsatisfactory products via E-

commerce
4. Recognition & Knowledge of Relevant
Contemporary Issues.

As we discovered most important features that are missing from e-

commerce platforms Nowadays are given below

• Live Chat: Live chat support is a way for customers to have real-
time, back-and-forth conversations with support agents. Using live
chat software embedded on a company’s website, customers can send
their questions to a person who can quickly reply to them in the same
small window.
• User friendly UI: User Interface (UI) Design focuses on
anticipating what users might need to do and ensuring that the
interface has elements that are easy to access, understand, and use to
facilitate those actions. Interface elements include but are not limited
to: Input Controls, Navigational Components, Informational
Components.
• User friendly Product search: Search is a very universal
feature. It’s a shortcut that allows the users to skip the line and directly
get to the information they desire, almost like teleportation within the
realm of an app.
• Customized Colors of the website: A user can choose the
color scheme of the website according to the its desire. And can also
used a toggle button to switch between dark mode and light mode.
 • Relevant Product Recommendation: A product
recommendation is basically a filtering system that seeks to predict
and show the items that a user would like to purchase. based on data
such as customer attributes, browsing behavior, or situational
context—providing a personalized shopping experience.

5. Project identification

It is a process in the initiating phase of project life cycle for identifying

a need, problem, or opportunity.

a) Research / Planning: -

An important aspect of research is the collection and analysis of data. Data

collection is an important step in providing all the necessary information for
project planning. Depending on the purpose of the project, information may
relate to customers, competitors, products or services. Data analysis is the final
step in research. The data are evaluated project-related. We need to use
analytics tools to make it easier and fairer. The results of the analysis are
checked and summarized in direct relation to the planning of the project.
Create a project planning strategy based on your findings.
b) Preparation of website outline:

There are some basic principles when preparing a website outline:

– Brainstorm ideas and note down: You should gather ideas as much as
possible. They will be the materials for you to choose what is needed for the
site outline and the site-building.

– Organize the ideas: You will have to classify the ideas and group them into
categories and subcategories. From all the ideas, you will select the potential
ones and analyze them. Then, you group them into categories and
subcategories. Depending on the content you will generate from the ideas, you
choose a logical approach for your website outline.

c) Information Framework

Below are some notes for you when building an information framework:

– To identify the basis of your framework: Based on the website outline,

you will decide categories of information as the basis of the framework.

– To organize the categories into a diagram: You need to create a way to

represent the list visually. You can use a simple table, timeline, or a Venn
diagram. Organizing the list of categories will provide a more engaging way
to understand the content.
– To choose the suitable models: The type of model must be in terms of the
type of your website (e-commerce website, photo web, video web, blogs…)

d) Website Designing: -

After creating the website outline and information framework, implement

Phase 4 of the Investment Project Phase: Website Design. First and foremost,
you should focus on how your website looks. This will determine if your
website looks bad or not. There are several factors to consider regarding
appearance. Colors, fonts, graphics, and content.

e) Construction:

After you have the design of the web, you will start the construction of the
website. In this phase, you will bring your design closer to reality. In this
phase, you need to make sure that your technology infrastructure and team
members meet standards and requirements.

Backend: This is the core structure of a website. It will determine what is

your website’s language (PHP, MY- SQL) to collect needed information from
databases, how to load a page when clicking a button, or send a new entry
from one of your contact forms to a program…

Frontend: This is what makes HTML, CSS, and JavaScript visible to the
customers. It will also make the contact forms appear on your website in
suitable fields (name, message, email fields).
Machine learning: - It will help user to buy products as per their interest
easily using recommendation system.

f) Migration and Launching:

This is the final phase of the project phase plan. In this phase, you bring your
website to life and make it accessible to your customers. Here are some tips
for migrating and launching your website.

– Notifying your visitors: Even though you have run a test of your website,
check all the errors, bugs, or shutdown can still arise. Therefore, you should
notify your visitors to ensure they know what to expect and when.

– Updating or migrating a little at a time: You should not migrate the

entire website at one time. After running tests, you should move your
website one section at a time. It will help you to minimize the risks of outage
or issues.

– Not completing different migration types at the same time: You should
separately switch hosts and update your website’s layout. Do not do those
tasks together.

– Launching or migrating during a period of low traffic: They will go

smoother when you choose a suitable time (slower part of the day or overnight
for migrating). It will minimize the loading server. Your website will be faster
by search engines.
– Following a checklist: You should have a detailed checklist for the launch
or migration and follow it strictly. It will help you facilitate the process and
avoid skipping crucial steps.

g) Conclusion:

A project phase plan includes many important elements and certain

complexities. This requires careful preparation. There are 6 phases in the
project phase plan and all phases must be followed from start to finish. The
six phases (each with its own agenda of tasks and issues) are: research and
strategy, website outline preparation, information framework, website design,
build and migration, and launch. Collectively, these phases represent the paths
of the project plan and are commonly referred to as the "life cycle" of the
project plan.

6. TASK IDENTIFICATION
1. Collect and Analyze The requirement

2. Set Scope & goals of project

3. Breakout Groups and distribute modules like….

Coding/Implementation, Testing, Monitoring

4. Set budget

5. Set deadlines.

6. Complete Project.
7. Timeline of the project
It is estimated that the said project will be completed in around 6 Weeks.
From project design to implementation and deployment on internet, this is
categorized in following list.

1. Project Planning and structure (1 Week)

2. Project Designing (2 Weeks)

3. Project Coding and testing (3 Weeks)

4. Deployment and Maintenance (Week 1)

8. Gannt Chart

9. Relevant Topics identified for Literature

review
Internet has major influence on the globe because it can serve billions of users
all over the world. Thousands of local and global networks including private,
public, academic, business, and government networks, all contribute to the
creation of the Internet (Yongrui et al. 2014). Internet has opened the door for
e-commerce. This section provides a brief overview of e-commerce, including
what it is and how it differs from existing related ideas. The use of e-
commerce is growing as a way to conduct business (Ngai and Wat, 2002). The
initial phase of conducting research regarding e-commerce is to explain the e-
commerce idea. Table 1 describes e-commerce from diverse viewpoints.

E-commerce Website Research Literature Review:

An appropriate literature review is a vital part of every academic research
assignment. A related and effective literature review lays a strong groundwork
for progressing knowledge (Webster and Watson, 2002). The study shows that
deficiency of review articles has been obstructing the development of
information systems arena (Webster and Watson, 2002). A literature review
can be conducted in many ways; Figure 1 illustrates four methods of literature
review: Narrative Review, Descriptive Review, Vote Counting, and Meta-
Analysis (King and He, 2005). These four methods are positioned on a
qualitative-quantitative scale to demonstrate their dissimilar concentrations).

10. Review of previous Solutions:

This study has a few limitations. First, the sample size was small and mostly
based on academic and refereed journal articles. The sample, therefore, might
not reflect the complete view and solid evidence regarding correlation among
e-commerce, culture, and website design. Second, no quantitative analysis
was conducted to back up the study. Third, the search criteria might be
imperfect, because some papers may not have the terms ‘e-commerce,’
‘culture,’ ‘website design,’ or ‘narrative review’ in the abstract or keyword
list, or the keyword list may be missing. Finally, a narrative review method
was used, so the review is mostly dependent on the reviewer’s individual
preferences. It is likely that two reviewers could reach different conclusions
from the same literature.

11. Summary of how reviewed literature helped

in defining problem statement.

Therefore, it will be best practice to consider some of the following issues

when designing an e-commerce website:

• Local cultural aspects to reflect the users’ emotions, thoughts, desires, and
most importantly the culture EAI Endorsed Transactions on Scalable
Information Systems
• E-commerce website should be presented in the consumer’s language to
get better response and visitors

• Types of advertisement placed on the ecommerce website need to be taken

in consideration

• Selecting appropriate culturally friendly colours when designing web page

because colours used on the web page have diverse emotional and social
consequences

• Understanding the local culture and customs when designing the e-

commerce website

12. Poblem Definition

a) Building trust with the user
b) Payment Processing
 c) Inventory/stock updates
d) Shipping
e) Product reviews
f) Navigation to product pages
g) The shopping cart
h) Shareability of product pages
i) Easily available resources
j) SEO implications of product pages

k) Image compression and alt text

13. Goals and Objectives

Following are the marketing areas where we seek scope of e-commerce:

(i) Marketing, sales and sales promotion.

(ii) Pre-sales, subcontracts, supply.

(iii) Financing and insurance.

(iv) Commercial transactions – ordering, delivery, payment

(v) Product service and maintenance.

(vi) Co-operative product development.

(vii) Distributed co-operative working.

(viii) Use of public and private services.

(ix) Business-to-administrations
(x) Transport and logistics.

(xi) Public procurement.

(xii) Automatic trading of digital goods like games, learning material, songs
and music etc.

(xiii) Accounting and financial management.

(xiv) Legal advice

14. Feature / Characteristics Selection

In this article, we review some of the top eCommerce platforms and their
features and include a full list of standard eCommerce features for all online
stores and shopping cart platforms.

Many websites’ success is determined by the products offered and how well
the website is marketed, the features the website provides, and both the
customer and the website owner. As a business owner, it is essential to have
the tools to manage your website and that the administrative features fit
with your business processes. For example, if you offer payment terms to
your customer, you’ll need to be sure the platform you’re using gives you
the ability to set a customer’s credit limit. Before diving into an eCommerce
project, think carefully about the eCommerce features needed, or you’ll
be regretting it later!

The Most Important eCommerce Features Your

Website Needs Include:

• Content management capabilities

• Promotion & discount code tools
 • An easy-to-use checkout
• SEO friendly code and layout
• Advanced eCommerce SEO capabilities
• Reporting tools & custom report features
• An integrated blog or articles section
• Email marketing features or integration
• Multiple payment options (Credit card, PayPal, PO, Terms, etc.)
• The ability to scale & add new eCommerce features

14. Constraint Identification:-

A. Regulations & Design constraints considered in design:

a) Building trust with the user

b) Payment Processing
 c) Inventory/stock updates
d) Shipping
e) Product reviews
f) Navigation to product pages
g) The shopping cart
h) Shareability of product pages
i) Easily available resources
j) SEO implications of product pages

k) Image compression and alt text

B. Economic, environmental, health, manufacturability & safety

constraints

One of the most common limitations in a business is economic constraints.

The definition of economic constraints is any external economic influence
on a business that is beyond the business's control. The main characteristic
of economic constraints is that they are external. This means that they exist
outside the internal business environment. Another characteristic is that the
business has no control over them and must learn to live with them.
Economic constraints examples are inflation, interest rates, and
unemployment rates. An increase in these rates will negatively affect a
business. Inflation is a severe concern in business because it makes
investment decisions harder and leads to cutbacks in customer spending,
eventually reducing the profit margin of any business. An increase in
unemployment is also a drawback to any business because it erodes the
purchasing power of consumers. A high-interest rate is another economic
constraint that can affect a business in two ways. First, consumers with bank
debts will have less to spend because they have to pay more interest.
Secondly, companies with existing loans may have no option but to increase
the prices of their goods and services because they have to pay more interest.
we’ll cover the 10 most essential tips to protect your eCommerce website:
1.Choose the Right Hosting Service

2. Constantly Update Your Software

3. Use a Web Application Firewall

4. Enforce the Use of Strong Passwords

5. Enable Two-Factor Authentication

6. Adhere to PCI Compliance Standards

7. Install an SSL Certificate

8. Don’t Store Customers’ Sensitive Information

9. Make Regular Backups of Your Data

15. Generate Multiple Design alternates:

1. Amazon

2. Flipkart

3. Factory.Com

4. Myntra

etc

16.Selection of best Design and implementation

plan:-
A good ecommerce website will come with features that will allow you to
craft websites with ease providing great usability and functionality. Lets take a
look at some of the features of best ecommerce websties which will allow to
make an informed choice while picking them:

• Modern Design with all the important features searching products, finding
different catergories, using live chatboats etcs.
• Ecoomerce design with multiple filters such as category, genders, qualities
, brands location etc.
• Well documented code with access to all important HTML, CSS and JS
Files. Access to source files such as SCSS is a plus as it allows developers to
easily customize the look and feel for the template.
• Quality and dedicated supported that can be reached when you face
difficulty in using the Ecommerce template while building your own site
with them.
IMPORTANCE OF E-COMMERCE:

Today, we can see e-commerce is becoming a part of study of almost all the
courses in management and commerce. It is an integral part of any book or
manuscript that is written on retailing, and it claims a significant share in this
text also. The reason behind this lies in the fact that e-commerce technology
is different and more powerful than any of the other technologies we have
seen in the past century. While these other technologies transformed economic
life in the 20th century, the evolving Internet and other ITs will shape the 21st
century in many ways. The foremost of these is the rise of a sizeable class of
Internet-habituated consumers, and then is the creation of an ecosystem
essential for e-tailing’s growth. In India’s case, both these factors are poised
to fall into place rapidly.
 References

Alawneh A., and Hattab E, (2007) “E-Business Value Creation:

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Alawneh A., and Hattab E (2009). “International Arab Journal of

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Amit B. and Steve M. (2007), “How to Plan E-Business Initiatives in

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Aranda-M., G. and Stewart, P. (2005), “Barriers to E-Business Adoption in

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Ayo, Charles K. (2006). “The Prospects of e-Commerce Implementation in

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75

Amar. K., Sohani, (2009), “Technology and Banking Sector”, ICFAI

University Press, pp. 1-39

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49