Professional Documents
Culture Documents
Corporate Finance
By F113847
Table of Contents
Introduction ..................................................................................................................... 3
CEO Compensation Comparison ........................................................................................ 3
CEO compensation and potential problems to firms .......................................................... 4
Company’s Performance and CEO Compensation .............................................................. 5
Corporate Governance and CEO Compensation ................................................................. 6
Financial Performance of the companies ........................................................................... 8
Beta and cost of equity ..................................................................................................... 8
Cost of Equity ................................................................................................................... 9
Difference b/w Beta and standard deviation ................................................................... 10
Systematic and Unsystematic risk ........................................................................................... 11
Beta and CEO compensation ........................................................................................... 11
Capital Structure ............................................................................................................ 12
M and M theory ..................................................................................................................... 12
NOI THEORY .......................................................................................................................... 13
Calculating WACC ........................................................................................................................................ 13
Calculating Market value ............................................................................................................................ 14
Introduction
Corporate finance is the branch of finance that deals with how corporations handle funding
sources, capital structuring, accounting, and investment decisions.
Company A & B are both fast food restaurants in the United Kingdom. Despite the fact that
their operations are similar, their financial structure and finance strategies are significantly
different. In this study, we will compare the financial management of both of these
organisations in detail.
Dominoes
Greggs
Annual Bonus
LTIP (over 3 years)
Award
Performance
Annual Bonus
share plan
Profit before taxes
EPS growth (70%)
(70%)
Startegic EPS growth
Profit (50%) Sales (20%) Objectives (30%) (50%)
Strategic plan
(10%)
Food Waste
targets (10%)
People (5%)
Sustainability
(10%)
Figure 1 Figure 2
Figure 3 Figure 4
Paul, who joined Company A in May after previously working for Costa Coffee, is paid
a base salary of £750,000, which is more than 40% greater than that of retiring boss
David Wild (Figure 3). (See Appendix 1) According to ISS, the costs were
'extraordinarily high' for a FTSE 250 company. Shareholders may be sceptical of
significant fixed pay increases because the salary "may serve as a crutch when
performance falls short of expectations." (Figure 4) (Dennys, 2021)The policy allows
for an annual bonus of up to 150 percent of the basic salary, but the CEO has been
awarded 200 percent in extraordinary situations, which may cause shareholders to be
concerned. (Dominoes group plc, 2022)
In the case of Company B, the CEO's base salary is aligned with performance and has
not seen a sudden increase in the base salary. The base pay for performance is also
linked to the company's earnings. In the year 2019, for example, the CEO did not earn
any performance-related pay because the company did not meet the targets outlined
in the remuneration policy. Also, the total remuneration is reasonable when compared
to what other similar-sized companies pay their CEOs. (Simply Wall St, 2019)
Company A - Domino’s Company B - Greggs
Figure 5 Figure 6
As shown in Figure 5&6, There has been no abrupt escalations in CEO’s base salary
and the compensation is consistent with the company's performance. For example,
In 2020, overall sales fell by 30.5 percent, with a -2.4 percent reduction in revenue,
resulting in a pre-tax loss of $13.7 million and a diluted loss per share of 12.9p which
has drastically affected the total renumeration of the CEO. As ROCE and EPS have
consistently increased over the last three years, the CEO received larger long-term
incentives in 2019. In 2021, the company met its financial and strategic goals,
resulting in an increase in the CEO's annual bonus. (See Appendix 1)
Company A
Figure 7 Figure 8
Company A - Domino’s Company B - Greggs
Figure 9
Company B has advanced its multi-channel development strategy, rolled out Click +
Collect across the entire estate, and made delivery available in over 600 stores.
Company B revived its Shop opening pipeline, expressing confidence in the
company's long-term growth prospects. During Covid-19, shop and supply chain
Company A - Domino’s Company B - Greggs
activities were modified to protect team members and customers. Company B
developed Resilience through the breadth of its store estate and customer base. It
also invested in supply chain and systems to modernise fundamental business
processes and information technology platforms .(Greggs plc, 2021). As the
company exceeded its strategic objectives, the CEO's annual remuneration
increased proportionately. Though, the company's share price has become
increasingly volatile in recent years, which could be due to the fact that there is no
clear compensation reward for risk management at Company B. (Tariq, 2010)
Company A - Domino’s Company B - Greggs
5Y Average Return
Year Greggs Dominoes
2017 -1.50% -1.50%
2018 -3.00% 4.10%
2019 1.60% -3.40%
2020 -1.60% -0.20%
2021 -0.90% 0.90%
Average -1.10% -0.01%
SD 0.11 0.09
Table 1. suggests that, Company A reveals out to be a better investment option with
higher profits and reduced risk. Company A and B both had negative returns over
the last five years, with Company B averaging -1.1 percent and Company A
averaging -0.0062 percent. Company A has a lower standard deviation, implying less
volatility in its share price over the last five years. This means that Company A
traded in a narrower trading range than Company B, providing investors with more
consistent results.
Beta = Variance/Covariance
Where,
Greggs Dominoes
Beta (5Y) 1.18 0.8
As shown in Table 2, The beta for Company B is 1.18, and the beta for Company A
is.80. The Company B beta is greater than one, indicating that it is more volatile than
the market, whereas the Company A beta is less than one, indicating that it is less
volatile than the market. Company B is the riskier investment because higher beta
means greater volatility. As beta rises, so does the cost of equity, as the corporation
must now pay more to investors to compensate for the risk. (Hillier et al., 2021)
So, in this situation, Company B cost of equity would be higher than Company A
Cost of Equity
Cost of Equity is the rate of return a company pays out to equity investors. The cost
of equity can be calculated by using the CAPM (Capital Asset Pricing Model). (Hillier
et al., 2021)
Cost of Equity
Years 2021 2020 2019 2018 2017
Greggs 7.20% 9.57% 1.68% 0.40% 2.60%
Dominoes 6.92% 6.40% 7.06% 5.74% 5.78%
Company A - Domino’s Company B - Greggs
10.00%
8.00%
6.00%
4.00%
2.00%
0.00%
2021 2020 2019 2018 2017
Greggs Dominoes
Figure 10
Figure 10 illustrates that, Both corporations have seen their stock costs rise in recent
years. This could be owing to the recent negative average stock return caused by
the covid 19 epidemic, which has directly impacted the beta. If we look at the
average COE over the last five years, we can see that Company B has a COE of 4.2
and Company A has a COE of 6.3 (Table 3), despite the fact that Company A has a
lower beta than Company B. This could be due to the variation in capital structures
between the two companies. Company A has a debt-based financing structure,
which indicates that there is more risk involved. (Hillier et al., 2021)
A beta greater than 1 means greater volatility than the overall market whereas the
beta below 1 accounts for lesser volatility. Higher standard deviations are generally
associated with more risk.
Company A - Domino’s Company B - Greggs
Unsystematic risk is related to the company in which funds are invested and it can
be reduced by spreading investments across industries or firms. Systematic risk is
related to the entire market and cannot be diversified.
Standard deviation measures the total risk, which is both systematic and
unsystematic risk whereas Beta measures only systematic risk (market risk).
(Brealey et al., 2020)
The insight that we gain is that CEO pay is directly proportional to the firm's
performance. It is critical for a company's performance to be at its optimum in order
to increase shareholder satisfaction. To increase shareholder satisfaction, the CEO
must practise risk management in order to guarantee a steady return to
shareholders. (Dominoes group plc, 2021).The role of beta and its management
becomes critical in this situation.
High-beta stocks are supposed to be riskier but provide higher return potential; low-
beta stocks pose less risk but also lower returns. To perform optimally, the CEO has
to pick a right balance to promote growth and development of the firm. (Brealey et
al., 2020)
Company A - Domino’s Company B - Greggs
Capital Structure
The proportion of debt and equity used to finance a company's assets is referred to
as its capital structure. The firm's value can be written as V=D+E, where V
represents the firm's value and D and E represent the market values of the firm's
debt and equity, respectively.
An optimal capital structure is one in which the proportion of debt versus equity
financing maximises V. (Ross, Westerfield and Jordan, 2020)
M and M theory
Using m&m theory, we will compare the firms value by calculating last 5 year debt
to equity outcomes.
Debt-Equity Ratio
2017 2018 2019 2020 2021
Greggs 0.47 0.48 1.3 1.2 1.06
Dominoes 7.2 141.4 -13 -68 -10
(See Appendix)
NOI THEORY
Table 5
According to the net operating income concept, the value of a firm is determined by
operating income and the associated business risk. Changes in debt components
will have no effect on the firm's value. It is assumed that the benefit gained by a
corporation from debt infusion is offset by an increase in the required rate of return
by equity shareholders. (Ross, Westerfield and Jordan, 2020)
V = EBIT/WACC
Calculating WACC
A firm’s Weighted Average Cost of Capital (WACC) represents its blended cost of
capital across all sources, including common shares, preferred shares, and
debt. The cost of each type of capital is weighted by its percentage of total capital
and they are added together. (Hargrave, 2021)
WACC = Cost of Equity * %Equity + Cost of Debt * %Debt * (1-Tax Rate)+ Cost
of Preferred Stock * %Preferred Stock
Using graphical representation for Table 6, we can observe that both firms' WACC
has increased in recent years, with Company A’ WACC reaching 7.53 percent in
2020 and 6.69 percent in 2021, and Company B’ WACC reaching 8.5 percent and
6.7 percent, respectively, in 2020 and 2021. The rising WACC is directly proportional
to the rising risk associated with the shares because the company is paying more for
the capital that investors have put into the company.
Table 7
From the above tables 5,6&7, we can infer that the market value is directly
proportional to the operating profit but is inversely proportional to the the WACC.
This is because according to the NOI theory, higher debt induces higher risk which
negatively impacts the company’s valuation. According to NOI theory, Company B
peak valuation was in 2019, while Company A highest valuation was in 2018. It's
worth noting that Company B met all of its PSP targets in the same year, resulting in
significant ROCE and EPS growth.
Company A - Domino’s Company B - Greggs
Financial Concerns
The financial health of the companies could be measured by calculating Z score. The
Z-score is a heuristic calculation used to predict the likelihood of a company going
bankrupt. Working capital, retained earnings, and EBIT are all calculated in relation
to a company's total assets. A Z-score of 3.0 or higher indicates strong financial
health, whereas a score of less than 1.8 indicates a significant danger of bankruptcy.
(Hayes, 2019)
Company A
Table 8 (see appendix 6)
Z score - Company A
Years 2021 2020 2019 2018 2017
Zeta (ζ) 2.21 2.01 2.66 1.8 4.73
A -0.13 -0.1 0.05 0.06 -0.02
B 0.21 0.1 0.33 0.21 2.15
C 0.21 0.22 0.23 0.18 0.22
D 0.2 0.01 -0.1 -0.01 -0.1
E 1.25 1.24 1.44 0.85 1.07
As shown in Table 8, The Company A’ Z score has changed over the years. The z
score was 4.73 in 2017, suggesting that the company was in a safe zone at the time,
but it fell sharply to 1.80 in 2018, showing that the company was in financial distress.
The dramatic change is attributed to a dip in the Subscore B, which indicates that the
company has fewer retained earnings and is sustaining its operations with borrowed
funds, raising the possibility of bankruptcy. Investors may have considered selling
the company's stock at this moment in order to protect their investments.
However, the Z score increased to 2.66 in 2019 as a result of an increase in the Sub
score E, suggesting that management has used assets efficiently to generate
revenue. Investors may have considered buying the stock as the score was closer to
3.
Company A - Domino’s Company B - Greggs
In 2020, the Z score fell to 2.01 as the Sub Score A fell to -0.1. A negative working
capital ratio suggests that the company may be unable to meet its short-term
financial obligations due to a lack of current assets. (Brealey et al., 2020)Another
point to note is that Sub Score D has been growing since 2017, showing that
investors are gaining trust in the company. Due to a rise in Sub score B and A, the
company was able to raise its Z score to 2.21 in 2021. Even if the company is near
to the 1.8 Z score, which indicates financial trouble, investors should remain
optimistic because the majority of the ratios show substantial signs of recovery.
Company B
Z score Company B
Years 2021 2020 2019 2018 2017
Zeta (ζ) 2.68 1.7 1.97 3.62 3.65
A 0.07 -0.06 -0.08 -0.01 -0.05
B 0.46 0.42 0.41 0.64 0.64
C 0.17 0.02 0 0.19 0.19
D 0.01 0 0 0.01 0.01
E 1.39 1.11 1.49 2.11 2.18
As shown in Table 9, For the first four years, Company B’ z score has been falling. It
was in the safe zone in 2017 and 2018, with z scores of 3.65 and 3.62, respectively,
before moving into the grey zone in 2019 with a score of 1.97, and then into financial
distress in 2020 with a z score of 1.7. Because the company is showing signs of
bankruptcy, investors may have contemplated dumping the stock at this time.
The primary cause of the dramatic change is a decrease in EBIT/total assets, which
indicates that the company was not generating enough money to remain profitable,
sustain ongoing operations, and make debt payments. Furthermore, the Total
sales/Total assets ratio has been reduced significantly. The drop could be attributed
to the ongoing pandemic at the time.
In 2021, the company has a Z score of 2.68, which is linked to sub scores C, D, and
A, indicating that the assets were used efficiently to generate enough revenue to
keep the company profitable and that the company can meet its short-term financial
obligations while still having funds available to invest and grow. Investors should
consider purchasing shares at this time.
Company A - Domino’s Company B - Greggs
Conclusion
The last five years have been challenging for both companies, as both have had
financial difficulties. Despite this, both of them have recovered from their challenges,
which could be attributed to appropriate CEO compensation packages linked to
corporate governance. The capital structures they have chosen are efficient in terms
of their financial goals, striking a balance between risk and profit maximisation.
Company A - Domino’s Company B - Greggs
References
Brealey, R.A., Myers, S.C., Marcus, A.J., Devashish Mitra and Dinesh Gajurel
(2020). Fundamentals of corporate finance. Whitby, Ontario: Mcgraw-Hill Ryerson.
Dennys, H. (2021). Domino’s Pizza faces shareholder revolt over executive pay
rises. [online] This is Money. Available at:
https://www.thisismoney.co.uk/money/markets/article-9482723/Dominos-Pizza-
faces-shareholder-revolt-executive-pay-rises.html [Accessed 4 May 2022].
Dominoes Group Plc (2019). DOMINO’S PIZZA GROUP PLC Annual Report &
Accounts 2018. [online] Available at:
https://investors.dominos.co.uk/system/files/uploads/financialdocs/ar18.pdf.
Dominoes Group Plc (2020). DOMINO’S PIZZA GROUP PLC 2019. [online]
Available at:
https://investors.dominos.co.uk/system/files/uploads/financialdocs/dominos-ar19.pdf.
Dominoes group plc (2018). Domino’s Pizza Group plc Annual Report & Accounts
2017. [online] Available at:
https://investors.dominos.co.uk/system/files/uploads/financialdocs/dominos-pizza-
group-plc-annual-report-and-accounts-2017.pdf.
Dominoes group plc (2021). Dominoes annual report 2020. [online] Dominoes.
Available at:
https://investors.dominos.co.uk/system/files/uploads/financialdocs/2020-annual-
report-web-edition.pdf.
Dominoes group plc (2022). Dominoes annual report 2021. [online] Available at:
https://investors.dominos.co.uk/system/files/uploads/financialdocs/dpg-2021-annual-
report.pdf.
Greggs plc (2019). Delivering our strategy Greggs plc Annual Report and Accounts
2018. [online] Available at:
https://corporate.greggs.co.uk/sites/default/files/Greggs_30518_AR2018_1.pdf.
Greggs plc (2020). Sharing a great tasting, record breaking, award winning year
We’ve enjoyed our best year yet, as we continue on our journey to become the
customers’ favourite for food-on-the-go. [online] Available at:
https://corporate.greggs.co.uk/sites/default/files/Greggs_ARA_2019_0.pdf.
Greggs plc (2021). BRINGING OUT THE BEST IN US GREGGS PLC Annual Report
& Accounts 2020. [online] Available at:
https://corporate.greggs.co.uk/sites/default/files/Greggs_ARA_2020_1.pdf.
Harper, D.R. (2019). What Drives the Stock Market? [online] Investopedia. Available
at: https://www.investopedia.com/articles/basics/04/100804.asp.
Hayes, A. (2019). What a Z-Score Tells Us. [online] Investopedia. Available at:
https://www.investopedia.com/terms/z/zscore.asp.
Hillier, D., Ross, S.A., Westerfield, R., Jaffe, J.F. and Jordan, B.D. (2021). Corporate
finance. 4th ed. New York: Mcgraw-Hill Education.
Simply Wall St (n.d.). Does Domino’s Pizza Group plc’s (LON:DOM) CEO Pay
Matter? [online] uk.finance.yahoo.com. Available at:
https://uk.finance.yahoo.com/news/does-dominos-pizza-group-plcs-074331942.html
[Accessed 4 May 2022].
Simply Wall St (2019). Is Greggs plc’s (LON:GRG) CEO Paid Enough Relative To
Peers? [online] uk.finance.yahoo.com. Available at:
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[Accessed 4 May 2022].
Appendices
Appendix 1
Table 10
DOMINOES
FIXED PAY (000) VARIABLE PAY (000) TOTAL (000) COMPANY PERFORMANCE
Year Base salary(000) Benefits and supplements
Pension Bonus LTIP Vesting Total Renumeration
Revenue (m) Profit before Taxes (m) Eps Eps growth
2017 510 14 51 260 548 1394 474.6 113.9 20.3 1%
2018 510 51 51 0 117 699 534.3 101.2 18.2 -10%
2019 517 14 52 0 111 694 508.3 98.8 17.6 -3%
2020 493 10 10 553 0 1081 505.1 100 17.4 -1%
2021 750 14 14 639 0 1440 560.8 96.2 16 -8%
Table 11
GREGGS PLC
FIXED PAY Variable Pay % of max potential Company Performance
PSP/optio
Pension Bonus Total Total
Taxable Annual Long Term ns (% of company
Year Base Salary Contributu (% of max Remunera compensat ROCE
benefits Incentives Incentives max Earnings
on potential) tion ion
potential)
2017 5,34,163 1,20,186 12,441 4,29,467 5,29,236 64.32% 100% 16,25,493 7,01,54,000 10,91,330 26.9%
2018 5,49,120 1,23,552 12,483 4,06,349 6,33,093 59.20% 80.19% 17,24,597 6,65,41,000 11,75,477 27.4%
2019 5,65,594 1,27,259 12,469 6,90,732 9,75,297 97.97% 100% 23,71,351 8,95,00,000 18,05,757 32.1%
2020 5,18,461 1,16,654 14,204 nil nil nil nil 6,49,319 -2,21,00,000 1,30,858 -2.4%
2021 5,75,209 1,08,139 12,644 7,16,854 5,47,022 99.70% 50% 19,59,868 12,29,00,000 13,84,659 38.2%
Company A - Domino’s Company B - Greggs
Appendix 2
Table 12
Company A - Domino’s Company B - Greggs
Table 13
Company A - Domino’s Company B - Greggs
Appendix 3
Table 14
Appendix 4
Corelation coefficient
Table 15
B Greggs
xi yi
FT250 X Plc xi - yi - ∑ (xi - )2 (yi - )2
2017 19,598.73 1092.971 -308.53 -634.68 1,95,815.96 95,189.73 4,02,815.40
2018 19,844.03 1160.825 -63.23 -566.82 35,839.30 3,997.82 3,21,288.85
2019 19,748.52 2013.834 -158.74 286.19 -45,428.21 25,197.33 81,902.42
2020 17,938.96 1621.732 -1,968.30 -105.92 2,08,474.93 38,74,185.21 11,218.31
2021 22,406.04 2748.88 2,498.79 1,021.23 25,51,841.07 62,43,943.13 10,42,913.54
Mean 19,907.25 1,727.65 Totals 29,46,543.05 1,02,42,513.23 18,60,138.52
r= 0.67505
B Dominoes
xi yi
FT250 X Plc xi - yi - ∑ (xi - )2 (yi - )2
2017 19,598.73 270.9135 -308.53 -24.09 7,432.11 95,189.73 580.28
2018 19,844.03 247.7691 -63.23 -47.23 2,986.48 3,997.82 2,230.99
2019 19,748.52 258.995 -158.74 -36.01 5,715.69 25,197.33 1,296.53
2020 17,938.96 316.6038 -1,968.30 21.60 -42,517.91 38,74,185.21 466.62
2021 22,406.04 380.7306 2,498.79 85.73 2,14,216.55 62,43,943.13 7,349.32
Mean 19,907.25 295.00 Totals 1,87,832.92 1,02,42,513.23 11,923.73
r= 0.53748
Company A - Domino’s Company B - Greggs
Appendix 5
Table 16
Greggs Greggs
Date Adj Close Returns Date Adj Close Returns
01/12/21 3337.0000 11.27% 01/12/20 1781.1211 6.23%
01/11/21 2999.0000 -1.83% 01/11/20 1676.6418 30.92%
01/10/21 3055.0000 4.15% 01/10/20 1280.6161 9.53%
01/09/21 2933.3770 -3.09% 01/09/20 1169.1716 -17.08%
01/08/21 3026.9109 10.42% 01/08/20 1409.9713 18.58%
01/07/21 2741.3345 6.17% 01/07/20 1189.0724 -26.23%
01/06/21 2582.1279 4.18% 01/06/20 1611.9644 -12.34%
01/05/21 2478.6438 5.55% 01/05/20 1838.8334 2.82%
01/04/21 2348.2937 5.17% 01/04/20 1788.4196 13.51%
01/03/21 2232.8691 7.57% 01/03/20 1575.6053 -22.78%
01/02/21 2075.6528 0.58% 01/02/20 2040.2822 -7.28%
01/01/21 2063.7124 01/01/20 2200.3809
Beta 1.1000000 Beta 1.4
Greggs Greggs
Date Adj Close Returns Date Adj Close Returns
01/12/19 2243.3342 10.37% 01/12/18 1198.6676 -9.18%
01/11/19 2032.4724 17.23% 01/11/18 1319.8599 20.07%
01/10/19 1733.7517 -13.57% 01/10/18 1099.2520 11.18%
01/09/19 2005.9506 -1.14% 01/09/18 988.7490 -0.75%
01/08/19 2028.9851 -5.46% 01/08/18 996.2467 0.85%
01/07/19 2146.0789 -2.70% 01/07/18 987.8119 5.88%
01/06/19 2205.5857 5.70% 01/06/18 932.9855 -5.73%
01/05/19 2086.5723 22.64% 01/05/18 989.6864 -11.83%
01/04/19 1701.4261 -2.28% 01/04/18 1122.5344 -0.81%
01/03/19 1741.1925 2.74% 01/03/18 1131.7430 2.85%
01/02/19 1694.7986 15.48% 01/02/18 1100.4337 -9.40%
01/01/19 1467.5630 01/01/18 1214.6209
Beta -0.1 Beta 1.2
Greggs
Date Adj Close Returns
01/12/17 1288.2903 5.35%
01/11/17 1222.9088 4.24%
01/10/17 1173.1820 3.06%
01/09/17 1138.3793 3.66%
01/08/17 1098.2120 9.36%
01/07/17 1004.1840 1.85%
01/06/17 985.9261 -0.83%
01/05/17 994.1422 3.34%
01/04/17 962.0045 3.07%
01/03/17 933.3680 8.41%
01/02/17 860.9694 0.62%
01/01/17 855.6874
Beta 0.118
Company A - Domino’s Company B - Greggs
Appendix 6
Z score
Table 17