Digital procurement software Company's legal needs taken Streamlining cap table Field force & sales CRM

Penny is a cloud-based care of management platform

Procure-To-Pay system. Clara is a digital SaaS platform Quotabook is an equity Cloud-based sales force
Penny helps you digitize and that empowers Startups management platform for automation solution with
manage your full procurement founders by automating legal startups to track cap tables, advanced CRM capabilities,
cycle from request to approval. guidance through innovative stock options, investor updates especially useful for teams in
Manage RFQs to vendors, solutions such as personalized and more. the field with with a full Arabic
compare quotations, send POs explainer videos, cap table The company is a 500 Startups and English interface.
and even payment. management and so on alumni, Google for Startups
alumni, AWS scout partner, and
Y Combinator alumni.

N.A.

More details in Appendix

Любое несанкционированное копирование, раскрытие или распространение материалов,
содержащихся в данном документе (или приложениях к нему), строго запрещено. 1
Top startups in MENA in the next 5-10 years will be (with high probability rate)
mainly from O2O & Fintech industries
The breakdown of top unicorns by industry in different regions xx The number of unicorns
Expected

13%
22% 21% Other1)

46%
31%
23% 21% Fintech

5% 11% O2O2)

35% 28%
50%
Software-
47%
linked3)
20% 21%
6%
MENAP

<10 16 65 173 562

1) Other industries include Health, Mobile, Hardware, EdTech, Auto,Travel and so on

2) O2O includes E-Com, supply chain, logistics, delivery and retail
3) Software-linked includes Internet software & services, AI, Cybersecurity, Data management & analytics
Любое несанкционированное копирование, раскрытие или распространение материалов,
содержащихся в данном документе (или приложениях к нему), строго запрещено. SOURCE: The Complete List Of Unicorn Companies by CB Insights (Apr’2022) 2
 The number of Top 50 most funded startups in MENA by year of foundation

10
9
7
6 6 6
4
2

2014 2015 2016 2017 2018 2019 2020 2021

StarzPlay BitOasis Trukker PureHarvest Kitopi tabby Tamara Opontia
Quiqup Expensya ekar iWire Sary Postpay Retailo selfologi
PayTabs Syarah Nana Yasir MaxAB iMile Delivery Capiter
Services
Telr Paymob Rasan Floward LuckyApp Abwaab Kaykroo
Foodics justclean Breadfast Trella Rizek AZOM
Beehive FoxPush Eyewa LeenaAI GrubTech Glucare Health
Sehteq Tarabut Gateway Homzmart
Sarwa Nejree
Toters Red Sea Farms
Okadoc
Любое несанкционированное копирование, раскрытие или распространение материалов,
содержащихся в данном документе (или приложениях к нему), строго запрещено. 3
APPENDIX
4
5
6
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