Kaora Lab Detailed Report

January 2023

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Project Milestones

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Project Tracking

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 Percentage of
Comparison with KPI
*Hasil bergantung pada situasi
market pada bulan tersebut

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Overview

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 Reach
Cost Per 1000
Target: Reach:
Rp (3.000.000 / 273.000) x 1000
= Rp 10.989

Real:
Rp (3,755,273/ 1.856.044) x 1000
= Rp2,023

Persentase Tercapai KPI:

679.87%

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Followers
Cost Per Follower:
Target:
Rp 3.000.000 / 600
= Rp 5.000

Real Boost Post:

Rp 2,164,928/ 668
= Rp 3,241

Persentase Tercapai
KPI: 111.33%

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Engagement
Target:
0.36%

Real:
3.04%

Persentase Tercapai KPI:

844.44%

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 Leads
3984 Click

Target:
Rp3,000,000/600
= Rp5,000

Cost Per Lead:

Rp 3,755,273/ 3984
=Rp 943

Persentase Tercapai KPI:

664%

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 TIKTOK
Views: 22k
Like : 2450
Comment : 16
Share : 20
Followers Growth :
4853

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Content Analysis
& Future Plan

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Feed
Saves:

High potential saves post:

1. Catalog product
2. Catalog product on Models

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Feed
Profile visits:

High potential profile visit post:

1. Catalog Product on models

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Stories

Top Views:
1. Catalog Product on models
2. Special Event

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Feed & Reels
Summary:
Best potential content for
- Feeds: Catalog for Product

Way forward:
1. Raise Catalog Product content quantity.
2. Increase the quantities of trends & product
knowledge

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