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Intellectual
Intellectual capital and business capital and
performance: the role of business
performance
dimensions of absorptive capacity
Syed Saad Ahmed and Jia Guozhu
School of Economics and Management, Beihang University, Beijing, China
Received 15 November 2018
Shujaat Mubarik Revised 20 February 2019
5 May 2019
Department of Management Sciences, 11 June 2019
Mohammad Ali Jinnah University, Karachi, Pakistan, and 21 July 2019
22 August 2019
Mumtaz Khan and Essa Khan Accepted 31 October 2019
Department of Management Sciences,
Bahria University – Karachi Campus, Karachi, Pakistan
Abstract
Purpose – The purpose of this paper is to empirically examine the mediating role of potential and realized
absorptive capacity in intellectual capital (IC) and business performance. It also investigates the direct impact
of the components of IC on business performance.
Design/methodology/approach – Partial least square-structural equation modeling (PLS-SEM) was used to
assess the effect of IC dimensions on performance and to analyze the mediating role of absorptive capacity in
this relationship. Data were collected from 192 managers using a survey questionnaire with Likert scale items.
Findings – The findings of the study show that potential absorptive capacity does not intervene in the
relationship between the components of IC and those of business performance. However, realized absorptive
capacity, measured as the transformation and exploitation of knowledge, played a positive mediating role in
the relationship between the dimensions of IC and those of business performance. Social capital was also
noted as a weak predictor of business performance, while human capital and organizational capital had a
profound positive influence.
Originality/value – This study contributes to the literature on IC by examining the role of realized and
potential absorptive capacity in the relationship between IC components and firm performance. This research
also helps practitioners recognize the importance of transformation and the exploitation of knowledge for
business performance.
Keywords Performance, Social capital, Intellectual capital, Human capital, Organizational capital,
Absorptive capacity
Paper type Research paper
1. Introduction
In the current challenging business environment, intangible assets, such as learning
capability, human capital, knowledge management and relationships with stakeholders
are now the major sources of competitive advantage (Mubarik et al., 2016; Haskel and
Westlake, 2017; Jones et al., 2018; Rupcic, 2019). The growing importance of intangible
assets has opened up many new areas of research in the last few decades. The amount of
research produced on intellectual capital (IC) has exhibited a sharp upward trend
(Ribière and Walter, 2013). Stewart (1991, p. 4) defined IC as “the intangible assets that
could be used by an organization to create value.” Numerous other definitions and
classifications of IC that use various terminologies have been put forward; however, three
main dimensions of IC have been agreed upon by most scholars, namely, human capital,
social capital and structural capital (Bontis, 1998; Sumedrea, 2013; Secundo et al., 2018).
Many scholars agree that all three dimensions of IC play an instrumental role in Journal of Intellectual Capital
leveraging firm performance (Subramaniam and Youndt, 2005; Chen et al., 2006; © Emerald Publishing Limited
1469-1930
Mehralian et al., 2018). Likewise, Mubarik et al. (2016) call IC a key component, which DOI 10.1108/JIC-11-2018-0199
JIC exerts a significant positive effect on firms’ financial and non-financial performance, both
directly and indirectly.
Absorptive capacity appears to be among the possible instrumental factors in the
relationship between the three dimensions of IC and performance. Cohen and Levinthal
(1990) introduced the concept of absorptive capacity and defined it as the organization’s
capacity to acquire, assimilate, and apply knowledge. They also indicated that the
possession of prior knowledge is an important precursor for absorptive capacity.
Although many studies have analyzed the impact of absorptive capacity on organizational
outcomes, the focus of the majority of these was examination of the relationship of absorptive
capability to innovation capabilities (Cepeda-Carrión et al., 2010; Tseng et al., 2011;
Leal-Rodríguez et al., 2014; Lewandowska, 2015; Engelman et al., 2017; Hussinki et al., 2017).
These studies found a significant positive impact for absorptive capacity on firm
innovation. Such studies paid less attention to the interaction of absorptive capacity with
intangible assets like IC (Mariano and Walter, 2015; Mehralian et al., 2018). Likewise, the
majority of studies examining absorptive capacity took it as a single construct, irrespective
of the differences between realized and potential absorptive capacity. Further, studies of the
relationships among the three major dimensions of IC on performance through realized and
absorptive capacity have been few.
Moreover, some researchers have claimed that absorptive capacity moderates the
relationship between IC and performance, while others argue for its role as mediator. The
inconclusive results of these studies indicate that more research is required to clarify the role
of realized and potential absorptive capacity in the relationship between the components of
IC and business performance. Recently, scholars have begun to examine the mediating role
of knowledge management in IC, but here again, innovation was under the spotlight, not
overall business performance (Han and Li, 2015; Obeidat et al., 2017). Some studies have
found that the acquisition, assimilation and exploitation of knowledge rely on knowledge
already existing in the organization (Aribi and Dupouët, 2016; Curado and Bontis, 2007).
This study examines the role of potential and realized absorptive capacity in the
relationship between IC and performance.
Further, this study also examines the direct impact of each dimension of IC on
business performance, thus contributing to the literature on IC in three different ways.
First, it demonstrates how the three important dimensions of IC affect performance
through potential and realized absorptive capacity. Although there has been much
work on the overall impact of IC (Firer and Williams, 2003; Inkinen, 2015; Dzenopoljac
et al., 2017), its indirect impacts through absorptive capacity have seldom been
investigated separately.
Likewise, most studies that examine the role of absorptive capacity have taken it as a
single construct, irrespective of any consideration of the difference between realized and
potential absorptive capacity. Interrogating the effects of absorptive capacity without
differentiating its types can be risky and even misleading. Second, this study clarifies the
role of organizational absorptive capacity between IC and business performance (Petti and
Zhang, 2016; Shafique and Kalyar, 2018). The literature is inconclusive on the role of
absorptive capacity as a mediator or a moderator (Rafique et al., 2018). This study can help
practitioners recognize the importance of transformation and the exploitation of knowledge
for business performance.
Section 2 of this paper reviews previous scholarly contribution that formed
the theoretical base for the constructs and their relationships. Section 2.5 presents the
hypotheses and conceptual model. Section 3 highlights the research design and methodology.
Section 4 exhibits data analysis whereas discussion and conclusion appear in Sections 5
and 6, respectively. Section 7 assesses limitations of the study and possibe direction for
future research.
2. Literature review Intellectual
2.1 Absorptive capacity capital and
Absorptive capacity was developed by Cohen and Levinthal (1990) in their published paper business
introducing organizational absorptive capacity as a new notion that improves
organizational learning and innovation. They defined organizational absorptive capacity performance
as the ability to acquire new knowledge, absorb it, and apply it to gain a competitive edge.
Cohen and Levinthal’s model considered the absorptive capacity of an organization, which
was invariably due to previous knowledge and background diversity. For this reason, they
emphasized research and development, considering it to be sine qua non for the
development of absorptive capacity. They also encouraged the organization to employ
diverse team members (Chen et al., 2009; Aribi and Dupouët, 2016). They believed that
diversity can be a novel lens that an organization can use, allowing it to look at problems
from varied perspectives.
Zahra and George (2002) then redefined absorptive capacity as the capacity of an
organization to acquire, absorb, transform, and utilize knowledge, identifying two
dimensions in it, namely, potential absorptive capacity and realized potential capacity. This
classification allowed scholars to deepen their investigations, dividing this concept into
constituent parts.
2.1.1 Potential absorptive capacity. Potential absorptive capacity is reviewed here first.
According to Zahra and George (2002), it includes two components. The first is knowledge
acquisition, explained as the capability organizations have to recognize and obtain
information from external sources that is crucial for the organization’s processes and
operations. The second, knowledge assimilation, referring to the ability of the organization
to construe and process obtained knowledge. Large organizations enhance their
performance by developing their potential absorptive capacity, which grants strategic
gain to organizations, such as, providing effective knowledge to reconfigure processes at
competitive cost and in less time ( Jansen et al., 2005; Chaudhary and Batra, 2018). Thus,
when organizations acquire and refine potential absorptive capacity, this affects realized
potential capacity positively, which leads to better business performance.
2.1.2 Realized absorptive capacity. Then, the second type of absorptive capacity, in this
view, is realized absorptive capacity, defined as organizational capability to transform and
exploit knowledge. Transformation capability can be gauged by the number of novel
initiatives taken, with exploitation capacity as the outcome, which is based on the application
of information. This could be in the form of the introduction of a new service and or product or
it could also be a modification and improvement to existing products and services (Flor et al.,
2018; Ferreras-Méndez et al., 2016). Additionally, knowledge acquisition is insufficient for
firms to achieve a competitive advantage; available resources should be assimilated,
developed, and reconfigured to do the tasks well (Helfat and Peteraf, 2003; Schilke et al., 2018).
Verona (2003) and Flor et al. (2018) have suggested that managerial relationships with
government and business partners allow organizations to acquire knowledge. However,
realized absorptive capacity is very important for absorbing knowledge and blend it in with
the knowledge currently available in the organization. If an organization lacks the realized
absorptive capacity to incorporate and customize knowledge into their procedures and
structures, it cannot take full advantage of acquired knowledge to enhance performance.
Human
Capital
Realized
Absorptive
Capacity
Organizational Performance
Capital
Potential
Absorptive
Capacity
Figure 1. Social Capital
Conceptual framework
H4. Potential absorptive capacity mediates the relationship between the components of Intellectual
IC (human, organizational and social capital) and business performance. capital and
H5. Realized absorptive capacity mediates the relationship between the components of business
IC (human, organizational and social capital) and business performance. performance
As reviewed above, resource-based view (Wernerfelt, 1984) identifies the four major
characteristics for a resource to act as a pivotal source of performance. These are VRIN.
According to Mubarik et al. (2019), “the IC has the capability to have all these elements, thus
making it a potential source of competitiveness and ambidexterity.” In this context, all the
dimensions of IC can improve firm performance. For this reason, this study hypothesizes a
direct effect of all IC dimensions on business performance. Further, a firm’s capacity to
absorb outside knowledge can improve the impact of IC on performance. Nevertheless, the
question whether realized and potential absorptive capacity mediates between IC and
performance is inconclusive. Hence, this study also hypothesizes the mediating role of
realized and potential absorptive capacity separately.
other techniques due to the small sample and non-parametric nature of the data. PLS-SEM
can estimate from a relatively low sample size. Likewise, this approach is effective for
analyzing data that are not normally distributed (Hair et al., 2016).
(−0.078, p o0.000) was non-significant effect. The results also showed a positive and
significant impact of realized absorptive capacity (0.559, p o 0.000) on business
performance. Interestingly, potential absorptive capacity (−0.117, p ¼ 0.185) had a
non-significant but negative effect on performance. The results for the role of realized
absorptive capacity showed that it positively mediates the relationship that social (0.15,
p o0.000) and organizational (0.197, p o0.000) capital had to performance. It does not
mediate the relationship between human capital (−0.033, p ¼ 0.241) and performance.
JIC OC1 OC2 OC3 OC4 OC5
0.801
0.639 0.809 0.839 RAC1 RAC2 RAC3 RAC4 RAC6 RAC7
6. Conclusion
The objective of this study was to examine the role of realized and potential absorptive
capacity in the relationship between IC and performance. The study hypotheses were
examined using data from 192 managerial-level employees in service and manufacturing
organizations. PLS-SEM was employed to estimate the hypothesized relationships. The study
found positive and significant impacts of organizational and human capital on business
performance and a non-significant negative impact of social capital on performance.
Further, it was found that realized absorptive capacity significantly and positively
mediates the relationships of human and organizational capital to performance. By contrast,
potential absorptive capacity only mediates the relationship between social capital and
performance. The results of our study in general align with the literature, but some results
do not support conventional wisdom. For example, management practitioners consider
absorptive capacity to be a major performance predictor, without considering its aspects.
The difference between the role of realized and potential absorptive capacity draws
attention toward the fact that absorptive capacity effects cannot be lumped together without
separately considering realized and potential absorptive capacity. This implies that the
acquisition and absorption of knowledge do not mediate the relationship between IC
components and business performance.
However, the transformation and exploitation of knowledge that is represented by the
construct of realized potential capacity positively affecting the relationship between IC and
business performance. In addition, this study also does not support the claims of studies
that have found social capital to be a predictor of business performance. Conversely, it was
found that it is a worse predictor than human and organizational capital. Findings imply
that knowledge acquisition, absorption and creation can accelerate and increase business
performance for organizations with highly productive workforces, better procedures,
well-developed databases, dynamic systems, and good relationships with stakeholders. In a
nutshell, our results clearly show a mediating role for both realized and potential absorptive
capacity in the relationship between IC components and performance. Nevertheless, the
magnitude of the impact may differ according to the individual dimensions of the IC.
The findings of this study enhance the understanding of IC in the context of the
developing country of Pakistan. The majority of the literature on IC, ambidexterity and
performance paradox focuses on developed countries and may have less applicability to
developing economies. Additionally, Pakistan also offers a number of aspects common with
other developing countries: weak enforcement of law, underdeveloped institutions and rapid
change. This study offers useful managerial implications for firms in similar settings by
guiding organizations to develop the right tools, systems, and cultures to exploit the outside
knowledge that leads to better business performance.
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Further reading
Asiaei, K., Jusoh, R. and Bontis, N. (2018), “Intellectual capital and performance measurement systems
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performance: what structural relationships do they have in upper-upscale hotels?: Intellectual
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John Wiley and Sons, New York, NY.
Corresponding author
Syed Saad Ahmed can be contacted at: saadahmed@buaa.edu.cn
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