Professional Documents
Culture Documents
2003 and 2022, the infamous behaviour gap showed up loud and clear. For the uninitiated, the
behaviour gap is a term made popular by a financial planner named Carl Richards to show that poor
investment behaviour means that investors typically underperform the market.
And the study showed that
in equity mutual funds,
investors make 5% lower
returns every year.
Switching constantly eats
away the returns.
And our behaviour
extends beyond this.
Forget trying to switch
between funds. We
believe we know exactly
how the market is going to
behave. We try to
perfectly time the market
always. If it falls by 10%,
we believe it’ll fall some
more. We might pull out
some money to invest
when it heads lower. We
wait. Only to find the
market rising.
Russia, for instance, is facing sanctions from most of the world. And since over half of Europe’s
carbon black supply comes from Russia, it’s a great time for PCBL to step up and fill the void. Also,
China is seeing a supply constraint. Their wage costs are rising, the government is keeping a tab on
pollution and carbon black manufacturers are consolidating. It may not be able to easily offer the low
prices it once did.
It seems like it’s the perfect storm for PCBL.
And it’s not sitting idly. It’s gearing up to expand its capacity too. It’s building out a new manufacturing
plant in Chennai. It’s also expanding its current capacity in anticipation of rising demand. Both
domestically and globally.
But at the end of the day, there’s a big risk — its fate is deeply intertwined with the tyre industry. So, if
people decide to tighten their purses, they won’t buy cars, bikes, trucks and tractors. They may even
postpone replacing their tyres. All this could hurt the demand for carbon black.
And while its on course to diversify a bit, it could still take a bit of time. Its speciality grade carbon
which is used in plastic pipes, food trays etc still only makes up 7% of its sales. And that’s where the
money actually lies — and you can see that slowly playing out in PCBL’s EBITDA (earnings before
interest, tax, depreciation and amortisation) per ton which has risen from ₹5,300 in FY16 to ₹14,400
in FY22.
Then there’s the matter of price
fluctuations for its raw materials — Carbon
Black Feedstock (CBFS), that’s derived
from oil and natural gas. High crude
prices can stay elevated for extended
periods and hurt the margins of the
company. Sure, PCBL has deals with tyre
makers that incorporates a raw material
based pricing formula. But, it may not be
able to pass on the full extent of its input
cost inflation all the time.
And not to forget — PCBL imports nearly
80% of its raw materials, but, despite
being a major global player, its exports
are still only 30% of its sales. That
means, currency fluctuations can also
hurt the prospects of the company.
Put all this together and you could see why the stock has only risen by 3% over the past year.
Investors still seem to be on the fence when it comes to dealing with its cyclicality.