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11/18/22, 11:14 PM Elon is Doing Something Called "Whaling and Culling" at Twitter, And the Left is Having a Collective

ing a Collective Meltdown

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OPINION

Elon is Doing
Something Called
“Whaling and Culling”
at Twitter, And the
Left is Having a
Collective Meltdown Whatfinger

by Missy Crane November 18, 2022

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11/18/22, 11:14 PM Elon is Doing Something Called "Whaling and Culling" at Twitter, And the Left is Having a Collective Meltdown

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The left is losing their marbles right now, as a bunch of lazy/dead- Wayne on Clouthub
weight workers leave Twitter because they don’t want to actually put in Wayne on Telegram
hard work to make the site better. Left-wing politicians and journalists
are acting as if this is the second Holocaust and declaring that Twitter
will “die” without these lazy people who were eating and napping all
day at work. AOC tweeted out some goofy solidarity tweet with these
unproductive “warriors”, and Elon Musk crashed her pity party by
trolling her with a hilarious response:

So, what’s happening at Twitter right now?

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11/18/22, 11:14 PM Elon is Doing Something Called "Whaling and Culling" at Twitter, And the Left is Having a Collective Meltdown

Express UK reported that Mr Musk almost forfeited his purchase of the


site due to a legal battle over the number of bots and spam accounts on
Twitter, then he laid off almost half of his workforce.

This included senior engineer Eric Frohnhoefer, who had worked at


Twitter or eight years and was supposedly fired via tweet for pointing
out one of the Tesla founder’s technical errors.

Mr Musk later tweeted an ‘apology’ for firing “geniuses”, posting “their


immense talent will no doubt be of great use elsewhere”.

However, he was also forced to rehire some workers after realizing he


would need them to complete essential tasks.

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11/18/22, 11:14 PM Elon is Doing Something Called "Whaling and Culling" at Twitter, And the Left is Having a Collective Meltdown

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The SpaceX billionaire and workaholic expressed in his email that “only
exceptional performance will constitute a passing grade” in his hopes
to build “Twitter 2.0”.

He then gave his employees an ultimatum to either work longer days or


leave the company, receiving “three months of severance”.

Those committed to staying were required to indicate their interest via


a link included in the email by Thursday at 5pm.

So, does that mean Twitter is collapsing, as the hysterical left is gushing
about right now?

Matt Wallace
@MattWallace888 · Follow

Twitter has been breaking new records for active daily users
almost every day since Elon Musk took over
9:54 AM · Nov 18, 2022

8.3K Reply Share

Read 566 replies

No.

As a matter of fact, what Elon is doing, sounds very purposeful, and one
writer thinks he’s identified exactly what Elon’s doing, and it’s brilliant.

“Whaling and Culling.” 

Here’s what author Oliver Campbell said in a Tweet thread:

 Alright, I’m going to explain what Elon Musk is likely


doing over there at Twitter. This is not a discussion on
whether it’s RIGHT OR WRONG; just what’s happening. If
I’m wrong, I’m sure he’ll pop up and say so. What Elon is
engaged in is something called “Whaling and Culling.”
First, the “Whaling”: It’s a common refrain that you’ve
probably heard at some point or another “10% of people
do 90% of the work.” That’s what that tight 2 week

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11/18/22, 11:14 PM Elon is Doing Something Called "Whaling and Culling" at Twitter, And the Left is Having a Collective Meltdown

deadline for Twitter Blue was for; he was perfectly


aware that it was an unrealistic time frame. It was a test
By pushing for such an extremely tight deadline, Elon
got to see who is actually doing work and who is resting
on their laurels. Furthermore, it proved who could
actually perform under extreme pressure. You know, the
whole “get this done or you’re fired” level of pressure.
Hence, Elon was looking for the whales at the company.
The heavy hitting, actually producing and hard people
who have been there for a while. When the whales don’t
have to carry dead weight, they perform like the
equivalent of 10 people.
Second is the “Culling.” When you’ve got 90% of the
people not performing, they’re actually negatively
impacting the 10% who ARE performing above and
beyond. And that’s why the layoffs happened.
Paraphrased, ‘shit is gonna change around here, get on
board or get out’
So by culling unproductive staff, he actually untied the
hands of the PRODUCTIVE staff. Fewer obstacles to
getting in the way of getting things done. It also revealed
to him who was there to make Twitter a better product,
versus who was there to be ‘activists’.
So now you’ve chopped your workforce down to people
who actually perform, but they’re not enough to run
everything. This is why after all those people are let go,
there’s going to be a surprise hiring of a new bunch of
people. Why?
Because the productive people actually know WHAT
THEY NEED to get things done. Don’t be surprised if the
people that are left get to be part of the interviewing
process for the new people. They’ll be looking for
efficiency and people who don’t make THEIR jobs more
difficult.
So, when you continually slice away the bad portions of
something, all that you’re left with is 1 of 2 potential
outcomes: 1) Nothing usable. It was rotten at the core. 2)
Some substantially good bits you can salvage and build
on. Elon is gambling on 2.
This is what he was talking about with ‘Twitter 2.0.’ It’s
likely not a ‘new twitter.’ Not for us. It’s a new Twitter
INTERNALLY. How things get done, how things get rolled
out, rebuilding the company with productive and more
efficient people.
What I’m saying is, take a look at the reactions: The
people that are staying at twitter are hunkering down
and working. The people he let go are the ones calling
doom and gloom. And they’re not wrong. The way
“things were done” is OVER at Twitter.
So, from the outside, this looks like a giant cluster. But it
what’s going to surprise you is that a great number of
businesses are run exactly like this. There’s a reason
layoffs happens every single year across the world.
Whaling and culling. Elon is just being VERY VOCAL.

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11/18/22, 11:14 PM Elon is Doing Something Called "Whaling and Culling" at Twitter, And the Left is Having a Collective Meltdown

And like I said at the START OF THIS POST. I didn’t say


this is RIGHT OR WRONG. Just what is likely happening.
But if you never thought about it before, now you have
something to think about.

That sounds like what a good businessman would do to weed out the
MASS amounts of lazy/activist workers at a huge company.

And speaking of those lazy workers:

Matt Miller
@brainiaq2000 · Follow

It’s been a ride

Watch on Twitter

11:03 PM · Nov 17, 2022

35.5K Reply Share

Read 3.6K replies

I have a feeling Elon is going to be a lot better off without this dead
weight lumbering around the office.

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