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  • PRACTICAL TASK2 MKT

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    Nadir Almeida
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    This document outlines the key elements to consider when developing a new product or service including choosing a name, providing a brief description, setting a price, identifying a place of sale, developing a promotion strategy, slogan, logo, and launch event. It also includes spaces to project profits and market share over three years. The overall goal is to plan the essential details needed to introduce a new offering to the market.

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    Marketing exerecises

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    PRACTICAL TASK2 mkt

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    This document outlines the key elements to consider when developing a new product or service including choosing a name, providing a brief description, setting a price, identifying a place of sale, developing a promotion strategy, slogan, logo, and launch event. It also includes spaces to project profits and market share over three years. The overall goal is to plan the essential details needed to introduce a new offering to the market.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    10 views2 pages

    PRACTICAL TASK2 MKT

    Uploaded by

    Nadir Almeida
    This document outlines the key elements to consider when developing a new product or service including choosing a name, providing a brief description, setting a price, identifying a place of sale, developing a promotion strategy, slogan, logo, and launch event. It also includes spaces to project profits and market share over three years. The overall goal is to plan the essential details needed to introduce a new offering to the market.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 2

    PRACTICAL TASK

    Product/service name _____________________________________________________

    Choice of name briefly _________________________________________________________________


    _____________________________________________________________________________________

    Description brief

    Product
    ________________________________________________________________________________
    _______________________________________________________________________________________

    Price __________________________________________________________________________________

    Place __________________________________________________________________________________

    Promotion ______________________________________________________________________________

    Slogan ________________________________________________________________________________

    Reasons for the choice of the slogan _________________________________________________________


    _______________________________________________________________________________________
    _______________________________________________________________________________________
    _______________________________________________________________________________________
    Logo (can be drawn at back of page) _________________________________________________________________
    _______________________________________________________________________________________
    Reasons for the choice of the logo (colours, format)
    ______________________________________________
    _______________________________________________________________________________________
    _______________________________________________________________________________________
    _______________________________________________________________________________________
    Profits and Market Share evolution (3 years)
    _________________________________________________
    _______________________________________________________________________________________
    _______________________________________________________________________________________

    Event promotion for launch ______________________________________________________________


    _______________________________________________________________________________________
    _______________________________________________________________________________________
    _______________________________________________________________________________________
    _______________________________________________________________________________________
    _______________________________________________________________________________________
    _______________________________________________________________________________________

    Elements:

    ___________________________________________________
    ___________________________________________________
    ___________________________________________________
    ___________________________________________________

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