Report Sample Opportunities For The Shampoo Market in Vietnam

Opportunities for the Shampoo Market in
Vietnam
Publisher: Lucintel
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equation for growth — whether you need to understand market dynamics, identify new
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Table of Contents
1. Executive Summary
2. Market Background and Classifications
2.1 Introduction, Background, and Classifications
2.2 Industry Drivers and Challenges
3. Market Trends and Forecast Analysis from 2015 to 2026
3.1 Macroeconomic Trends and Forecast
3.2 Global Shampoo Market Trnds and Forecast
3.3 Shampoo market in Vietnam Trends and Forecast
3.4 Shampoo market in Vietnam by Product Type
3.4.1 Anti Dandruff
3.4.2 Kids
3.4.3 Medicated
3.4.4 Standard Shampoo
3.4.5 2-in-1
3.4.6 Other Shampoo
3.5 Shampoo market in Vietnam by Chemistry Type
3.5.1 Organic Shampoo
3.5.2 Inorganic Shampoo
3.6 Shampoo market in Vietnam by Distribution Channel Type
3.6.1 Supermarkets/Hypermarkets
3.6.2 Department Stores
3.6.3 Drug Store & Pharmacies
3.6.4 Health & Beauty Stores
3.6.5 E-retailers
3.6.6 Other
3.7 Vietnam Per Capita Shampoo Consumption
3.7.1 Vietnam Per Capita Shampoo Consumption by Product Type
3.7.2 Vietnam Per Capita Shampoo Consumption by Chemistry Type
3.8 Growth Opportunity Analysis
3.8.1 Growth Opportunities for the Shampoo market in Vietnam by Product
Type
3.8.1 Growth Opportunities for the Shampoo market in Vietnam by Chemistry
Type
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© Lucintel, Tel: 972-636-5056, Fax: 877-883-1540, E-mail: helpdesk@lucintel.com 1
Disclaimer
It has been our intent to maintain the accuracy of the information presented in this report.
However, because of circumstances beyond our direct control, Lucintel does not make any
guarantees, expressed or implied, to the accuracy of the information contained in this report.
Much of the information provided in this report is obtained from third-party industry sources,
along with suppliers, producers, and other sources; thus, Lucintel cannot make any
assurances or guarantees on their behalf.
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Copyright
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electronic or otherwise, or be given to any third party without prior written permission.
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About Us
Lucintel, headquartered in Dallas, Texas (USA), provides actionable results that deliver
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1. Executive Summary
NOTE: This report studies trends, opportunities and forecast in this market to 2026 by
product type (anti dandruff, kids, medicated, standard shampoo, 2-in-1, and other
shampoo), chemistry type (organic and inorganic shampoo), and distribution channel
type (supermarkets/hypermarkets, department stores, drug store & pharmacies,
health & beauty stores, e-retailers, and others)
The future of the shampoo market in Vietnam looks promising with opportunities in
supermarkets/hypermarkets, department store, drug store & pharmacies, health & beauty
stores, and E retail markets. The Shampoo market in Vietnam is expected to grow with a
CAGR of 3%-5% from 2021 to 2026. The major drivers for this market are rise in demand for
natural ingredient products, increases in hair fall problems, and awareness towards hair
hygiene.
A total of 31 figures / charts and 27 tables are provided in this 46-page report to help in your
business decisions. Sample figures with some insights are shown below. To learn the scope,
benefits, companies researched, and other details of the Shampoo market in Vietnam report,
please download the report brochure.
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Year-on-year demand (in millions of dollars and million units) changes in the shampoo
market in Vietnam by various segments in 2020 :
Segment 1 : XX%
Segment 2 : XX%
Segment 3 : XX%
Others : XX%
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A summary of the shampoo market in Vietnam and its characteristics is provided in the
following table.
Table 1.1: Shampoo Market in Vietnam Parameters and Attributes
Market Parameters–Shampoo Market in Vietnam Attributes
Market Stage
Market Size ($M) in 2020
Market Size ($M) in 2026
Five Year Growth Rate (CAGR: 2015-2020)
Forecast Period Market Growth Rate

(CAGR: 2021-2026)
Price Sensitivity
Major Competitors (2020)
Degree of Competition
Degree of Technical Change (Year-over-Year)
Market Concentration (Percentage of Market

Controlled by Top Five Competitors)
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2. Market Background and Classifications
2.1 Introduction, Background, and Classifications
Market Classifications
The shampoo market in Vietnam can be classified into the following major categories.
Shampoo Market in Vietnam
Figure 2.1: Classified of the Shampoo Market in Vietnam
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2.2 Supply Chain
Supply chain analysis in this report will help you to understand presence of major players in
various nodes of value chain of the shampoo market in Vietnam. It also provides insights
about sequence of processes involved in production and distribution of products in this
market. The supply chain structure of the shampoo market in Vietnam is indicated in the
figure below.
Figure 2.2: Supply Chain of the Shampoo Market in Vietnam
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2.3 Industry Drivers and Challenges
Growth in the demand for the shampoo market in Vietnam is largely dependent on the
performance of the following segments. The shares represented by these segments in the
overall shampoo market in Vietnam are as follows:
Segment 1 : XX%
Segment 2 : XX%
Segment 3 : XX%
Segment 4 : XX%
Others : XX%
The following figure represents the major drivers and challenges in this market, detailed
discussion is provided in the main report.
Figure 2.3: Major Drivers and Challenges for the Shampoo Market in Vietnam
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3. Market Trends and Forecast Analysis
3.1 Market Trends and Forecast for the Shampoo Market in Vietnam
In 2020, the shampoo market in Vietnam reached an estimated value of $XX million with a
CAGR of XX% by value from 2015 to 2020. Over the forecast period from 2021 to 2026, the
market is expected to grow with a CAGR of XX% by value, as shown in the following figures
and table.
Trends and Forecast for the Shampoo Market in Vietnam (2015-2026)
2015 2016 2017 2018 2019 2020 2021 2022 2023 2024 2025 2026
Figure 3.11: Trends and Forecast for the Shampoo Market in Vietnam (2015-2026)
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The following tables show the shampoo market in Vietnam and its annual growth rates from
2015 to 2026
Table 3.1: Market Trends of the Shampoo Market in Vietnam (2015-2020)
Parameters 2015 2016 2017 2018 2019 2020 CAGR (2015-2020)
Value ($M) $XX $XX $XX $XX $XX $XX XX%
% Change XX% XX% XX% XX% XX%
Volume (Units) XX XX XX XX XX XX XX%
Table 3.2: Market Forecast for the Shampoo Market in Vietnam (2021-2026)
Parameters 2021 2022 2023 2024 2025 2026 CAGR (2021-2026)
Value ($M) $XX $XX $XX $XX $XX $XX XX%
Volume (Units) $XX $XX $XX $XX $XX $XX XX%
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3.2 Shampoo Market in Vietnam by Segments
The shampoo market in Vietnam consists of various segments namely Segment 1, Segment
2, and Segment 3. Segment 1 is the largest market, it accounted for XX% of the shampoo
market in Vietnam and reached $XX million by value in 2020. Segment 1 grew with highest
CAGR of XX% by value from 2015 to 2020.
Over the forecast period from 2021 to 2026, Segment 1 is expected to remain the largest
segment with CAGR of XX% by value. Segment 2 is expected to remain the second largest
market over the forecast period and is expected to reach an estimated value of $XX million
with a CAGR of XX% by value in 2026, as shown in the following figures and tables .
Trends of the Shampoo Market in Vietnam ($M) by Segments (2015-2020)
2015 2016 2017 2018 2019 2020
Figure 3.12: Trends of the Shampoo Market in Vietnam ($M) by Segments (2015-2020)
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Forecast for the Shampoo Market in Vietnam ($M) by Segments (2021-2026)
2021 2022 2023 2024 2025 2026
Figure 3.13: Forecast for the Shampoo Market in Vietnam ($M) by Segments (2021-2026)
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Table 3.3: Market Size and CAGR of Various Segments in the Shampoo Market in Vietnam
by Value (2015-2020)
2015 2016 2017 2018 2019 2020

Market Segments CAGR (2015 -2020)
($M) ($M) ($M) ($M) ($M) ($M)
Segment 1 $XX $XX $XX $XX $XX $XX XX%
Others $XX $XX $XX $XX $XX $XX XX%
Total $XX $XX $XX $XX $XX $XX XX%
by Value (2021-2026)
2021 2022 2023 2024 2025 2026

Market Segments CAGR (2021-2026)
($M) ($M) ($M) ($M) ($M) ($M)
Others $XX $XX $XX $XX $XX $XX XX%
Total $XX $XX $XX $XX $XX $XX XX%
In terms of volume Segment 1 is the largest market; it accounted for XX% of the shampoo
market in Vietnam and reached XX million units by volume in 2020. In 2026, Segment 1 is
expected to remain largest segment and reach XX million units by volume.
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Trends of the Shampoo Market in Vietnam (Volume) by Segments (2015-2020)
2015 2016 2017 2018 2019 2020
Figure 3.14: Trends of the Shampoo Market in Vietnam (Volume) by Segments (2015-2020)
Forecast for the Shampoo Market in Vietnam (Volume) by Segments (2021-2026)
2021 2022 2023 2024 2025 2026
Figure 3.15: Forecast for the Shampoo Market in Vietnam (Volume) by Segments (2021-
2026)
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by Volume (2015-2020)
2015 2016 2017 2018 2019 2020

Market CAGR (2015-
(Million (Million (Million (Million (Million (Million
Segments 2020)
Units) Units) Units) Units) Units) Units)
Segment 1 XX XX XX XX XX XX XX%
Others XX XX XX XX XX XX XX%
Total XX XX XX XX XX XX XX%
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by Volume (2021-2026)
2021 2022 2023 2024 2025 2026

Market CAGR (2021
(Million (Million (Million (Million (Million (Million
Segments -2026)
Units) Units) Units) Units) Units) Units)
Others XX XX XX XX XX XX XX%
Total XX XX XX XX XX XX XX%
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3.2.1 Segment 1
Segment 1 of the shampoo market in Vietnam reached a value of $XX million in 2020 with a
CAGR of XX% by value from 2015 to 2020. This is mainly because of its competitive
advantage over counterparts.
Segment 1 is anticipated to grow to $XX million by 2025 at a CAGR of XX% by value from
2021 to 2026 as shown in figure 3.17. The market for Segment 1 in the shampoo market in
Vietnam is expected to be primarily driven by increased demand across Vietnam.
Trends and Forecast of Segment 1 for the Shampoo Market in Vietnam (2015-2026)
2015 2016 2017 2018 2019 2020 2021 2022 2023 2024 2025 2026
Figure 3.17: Trends and Forecast of Segment 1 for the Shampoo Market in Vietnam (2014-
2025)
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Table 3.7: Market Trends of Segment 1 in the Shampoo Market in Vietnam (2015-2020)
Parameters 2015 2016 2017 2018 2019 2020 CAGR (2015-2020)
Shipment ($M) $XX $XX $XX XX $XX $XX XX%
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Table 3.8: Market Forecast for Segment 1 in the Shampoo Market in Vietnam (2021-2026)
Parameters 2021 2022 2023 2024 2025 2026 CAGR (2021-2026)
Shipment ($M) $XX $XX $XX XX $XX $XX XX%
XX%
% Change XX% XX% XX% XX%
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4. Competitor Analysis
In terms of consumption, many national suppliers compete with each other in this market.
The competitive analysis of these suppliers is presented below.
4.1 Product Portfolio Analysis
The number of products offered by each supplier varies with the effort and investment each
puts into research, development, and commercialization.
Table 4.1: Product Mapping of Shampoo Market in Suppliers Based on Markets Served
Shampoo Market in
Segment 1 Segment 2 Segment 3
Vietnam
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4.2 Business Integration
Companies with integrated business operations are likely to have greater flexibility in their
operations and higher margins than non-integrated players. Backward integrated players
have cost advantage and greater flexibility over supply bottlenecks. Companies which are
vertically integrated enjoy lower manufacturing cost with increased bargaining power over
their suppliers and customers. The table given below illustrates the relative presence of the
suppliers across the value chain of the shampoo market in Vietnam.
Table 4.2: Business Integration of Major Suppliers
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4.3 Geographical Footprints
The headquarter locations of key manufacturers in the shampoo market in Vietnam are
depicted below.
Figure 4.3: Headquarters of Competitors in the Shampoo Market in Vietnam
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4.4 Porter’s Five Forces Analysis
To understand the industry dynamics, Lucintel considered Porter’s Five Forces Model which
provides structured framework for analyzing competitive rivalry, buyer’s power, supplier’s
power, threat of substitute, and treat of new entrants for the shampoo market in Vietnam.
The result of Lucintel’s analysis is discussed in detail in the main report.
Figure 4.4: Porter’s Five Forces Analysis of the Shampoo Market in Vietnam
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5. Growth Opportunities and Strategic Analysis
5.1 Growth Opportunity Analysis
The purpose of this chapter is to point out some major segments of this market that are
growing rapidly. These products are projected to have a major impact on the growth of the
shampoo market in Vietnam over the forecast period.
5.1.1 Growth Opportunities for the Shampoo Market in Vietnam by Segments
The average growth rate of most of the segments of the shampoo market in Vietnam is
expected to be more than XX% annually through 2026 by value. The market size is expected
to be $XX million by value by 2026. Segment 3 is expected to witness the highest growth
with XX% by value for the shampoo market in Vietnam over the forecast period and is
expected to reach $XX million by 2026. The following figure depicts different segments for
the shampoo market in Vietnam in terms of their projected annual growth rates from 2021 to
2026.
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Growth Opportunities for the Shampoo Market in Vietnam by Segments
Note: Size of the Bubble Represents Projected CAGR of 2026
Figure 5.1: Growth Opportunities for the Shampoo Market in Vietnam by Segments
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5.2 Strategic Analysis
This section analyzes the strategic moves adopted by the industry players to gain
competitive advantage over rivals. The strategic analysis of competitors is based on certain
parameters, which include new product development and merger and acquisitions, by
competitors. The performance of a company in a particular business segment depends on
how it responds to the market forces.
Strategic Initiatives by Major Competitors of the Shampoo Market in Vietnam
2018 2019 2020
Figure 5.5: Strategic Initiatives by Major Competitors of the Shampoo Market in Vietnam
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5.2.1 New Product Development
This section highlights the new product launches by key industry players and the key
advantages or benefits of these products. New product development is the answer to
changing customer needs. Companies which respond to the changing market dynamics,
emerging issues, and customer requirements have always been in a sustainable position.
The table given below shows some of the major product launches during the trend period by
the market players.
Table 5.1: New Product Launches by Major Manufacturers (2015-2020) (Source: Lucintel)
Company Name Product/Brand Name Year Segment Key Advantage/Benefits
Company 1 Product 1 2020 Segment 1 ·
Company 2 Product 1 2020 Segment 2 ·
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5.2.2 Mergers, Acquisitions, and Joint Ventures in the Shampoo Market in Vietnam
The following are some of the major mergers, acquisitions, joint ventures, and other
collaborations made in the shampoo market in Vietnam during the trend period.
Target Company
Buyer Company
Target Company :
Buyer Company :
Year : 2019
Type : Acquisition
In 2020, Company 2 completed the acquisition of Company 1. This acquisition marks the
next step to transform Company 2 into a larger, faster growing, and more profitable
company. It will also help to strengthen their leading position in this market. This acquisition
also creates significant cross selling opportunities, increased channel presence and access
into expanded domestic and international markets.
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5.2.3 Technology Development
This section highlights the technological advancements made in shampoo market in

Vietnam. Ever-changing customer needs and resultant product innovation also promotes
changes in technology used.
Table 5.2: Technological Advancements in the Shampoo Market in Vietnam
Company Name Year Technology Advancement
Company 1 2021
Company 2 2020
Company 3 2020
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6 Company Profiles of Leading Players
This section provides profiles of the major competitors of the shampoo market in Vietnam.
Key information of the companies, such as their portfolio range and major market presence,
are provided in this chapter.
6.1 XYZ Company
XYZ Company
Company : XYZ Company
Headquarters :
Phone :
Web Address :
Company Overview
XYZ Company was founded in year 1987. The company provides complete solution and
holds leading position in the shampoo market in Vietnam. The company has numerous
production capacities across the globe. The company sells its products through distributors
in Africa, Asia, Canada, Central and South America, the Middle East, the Pacific, and
Europe.
Business Overview
XYZ Company offers a strong product portfolio and serves almost all segments of the
shampoo market in Vietnam.
Product Portfolio
The company offers different products in the below given segments of this market:
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Segment 1
Segment 2
Segment 3
Applications Served
The applications served by the product of XYZ Company include:
Application 1
Application 2
Application 3
Strategic Initiatives
The following are the major strategic initiatives adopted by XYZ Company to gain a
competitive advantage over rivals during the trend period.
New Product Development

Acquisition
Capacity Expansion
Technological Advancements
Several paragraphs and data are removed from this chapter as well as other
chapters and are available after purchasing the report. Please contact your
account manager at Lucintel or write to helpdesk@lucintel.com.
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Contact Us
For your business requirements and cutting-edge consulting solutions, contact Lucintel at
helpdesk@Lucintel.com, or by telephone at +1-972-636-5056, or write to us at:
Lucintel LLC
8951 Cypress Waters Blvd. Suite 160, Dallas, TX 75019, USA
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Opportunities for the Shampoo Market in

Table 1.1: Shampoo Market in Vietnam Parameters and Attributes

Market Parameters–Shampoo Market in Vietnam Attributes

Market Size ($M) in 2020

Market Size ($M) in 2026

Five Year Growth Rate (CAGR: 2015-2020)

Forecast Period Market Growth Rate

Major Competitors (2020)

Degree of Technical Change (Year-over-Year)

Market Concentration (Percentage of Market

2.1 Introduction, Background, and Classifications

Shampoo Market in Vietnam

Figure 2.1: Classified of the Shampoo Market in Vietnam

Figure 2.2: Supply Chain of the Shampoo Market in Vietnam

Trends and Forecast for the Shampoo Market in Vietnam (2015-2026)

Table 3.1: Market Trends of the Shampoo Market in Vietnam (2015-2020)

Parameters 2015 2016 2017 2018 2019 2020 CAGR (2015-2020)

Value ($M) $XX $XX $XX $XX $XX $XX XX%

% Change XX% XX% XX% XX% XX%

Volume (Units) XX XX XX XX XX XX XX%

% Change XX% XX% XX% XX% XX%

Parameters 2021 2022 2023 2024 2025 2026 CAGR (2021-2026)

Value ($M) $XX $XX $XX $XX $XX $XX XX%

% Change XX% XX% XX% XX% XX%

Volume (Units) $XX $XX $XX $XX $XX $XX XX%

% Change XX% XX% XX% XX% XX%

Trends of the Shampoo Market in Vietnam ($M) by Segments (2015-2020)

2015 2016 2017 2018 2019 2020

2021 2022 2023 2024 2025 2026

2015 2016 2017 2018 2019 2020

Segment 1 $XX $XX $XX $XX $XX $XX XX%

Segment 2 $XX $XX $XX $XX $XX $XX XX%

Segment 3 $XX $XX $XX $XX $XX $XX XX%

Others $XX $XX $XX $XX $XX $XX XX%

Total $XX $XX $XX $XX $XX $XX XX%

2021 2022 2023 2024 2025 2026

Segment 1 $XX $XX $XX $XX $XX $XX XX%

Segment 2 $XX $XX $XX $XX $XX $XX XX%

Segment 3 $XX $XX $XX $XX $XX $XX XX%

Others $XX $XX $XX $XX $XX $XX XX%

Total $XX $XX $XX $XX $XX $XX XX%

2015 2016 2017 2018 2019 2020

Forecast for the Shampoo Market in Vietnam (Volume) by Segments (2021-2026)

2021 2022 2023 2024 2025 2026

2015 2016 2017 2018 2019 2020

2021 2022 2023 2024 2025 2026

Parameters 2015 2016 2017 2018 2019 2020 CAGR (2015-2020)

Shipment ($M) $XX $XX $XX XX $XX $XX XX%

% Change XX% XX% XX% XX% XX%

Volume (Units) XX XX XX XX XX XX XX%

% Change XX% XX% XX% XX% XX%

Parameters 2021 2022 2023 2024 2025 2026 CAGR (2021-2026)

Shipment ($M) $XX $XX $XX XX $XX $XX XX%

Volume (Units) XX XX XX XX XX XX XX%

% Change XX% XX% XX% XX% XX%

4.1 Product Portfolio Analysis

Table 4.2: Business Integration of Major Suppliers

Figure 4.3: Headquarters of Competitors in the Shampoo Market in Vietnam

5.1 Growth Opportunity Analysis

5.1.1 Growth Opportunities for the Shampoo Market in Vietnam by Segments

Note: Size of the Bubble Represents Projected CAGR of 2026

Strategic Initiatives by Major Competitors of the Shampoo Market in Vietnam

2018 2019 2020