Email Marketing live project

submission
Get Response Campaign
Name : Krupa Vishal Sagar
Q1. Name of website and the URL

Ans : www.jewelstorys.com
Q2. Screenshots
{Screenshots of the Get Response platform, which show the condition along with
the triggers indicating when they were sent.}
Q3.Screenshot of the Workflow
Q4. Screenshots of your Three emails
{Screenshots of your first email}
Q4. Screenshots of your Three emails
{Screenshots of your second email}
Q4. Screenshots of your Three emails
{Screenshots of your third email}
Q5. Elements of (any) Email
{Screenshot of an Email highlighting Header, subject line, CTA, body content and
Footer}
 Slide 5

Q6. Metrics for 1st Email

{Share the metrics for the 1st email}
● No. of subscribers :0
● No. of emails sent:50
● Bounce rate/Emails delivered : Delivered email:96% /Bounce Rate:4%
● Open rate:27.08%
● Click-through rate: 0%
● Conversions/Leads:0%
● Unique clicks:48
Q7. Metrics for 2nd Email
{Share the metrics for the 2nd email}
● No. of subscribers 5
● No. of emails sent:10
● Bounce rate/Emails delivered: delivered :100% Bounce :0%
● Open rate:80%
● Click-through rate: 50%
● Conversions/Leads:0
● Unique clicks :5
Q7. Metrics for 3rd Email
{Share the metrics for the 3rdemail}
● No. of subscribers:39
● No. of emails sent:50
● Bounce rate/Emails delivered: delivered :100%
● Open rate:12.82%
● Click-through rate:7.69%
● Conversions/Leads:0
● Unique clicks:39
Q8.Campaign Analysis
Which email had a better open rate and why?
Ans: My second email had a better open rate of (80%)
I feel mainly because if catchy subject line and then images and body of content
Campaign Analysis
Which of the emails should you optimize? Justify your answer using the metrics you
have calculated. Select only one email for this.
Ans:
I feel I should optimize my 1st
Its my 1st email it should have and impact on my audience and as its 1st
It represent me and people have open it but click through rate is really bad
So I have to be more creative with my subject line and my content .
Campaign Analysis
What measures would you take to optimize this email? How do you think this would
help improve the open rate?
Ans
Catchy and creative subject line with direct message will help me improve my open rate