1.

Company Profile

Tata Motors Group is a leading global automobile manufacturer. Part of the illustrious multi-
national conglomerate, the Tata group, we offer to the world a wide and diverse portfolio of cars,
sports utility vehicles, trucks, buses and defence vehicles.

We have operations in India, the UK, South Korea, South Africa, China, Brazil, Austria and
Slovakia through a strong global network of subsidiaries, associate companies and Joint Ventures
(JVs), including Jaguar Land Rover in the UK and Tata Daewoo in South Korea.
2.More
The story began with a simple vision – the vision of a mobile and an empowered India,
powered by its Vehicles TATA MOTORS Ltd., company’s new identity, reflect sits
commitment towards providing world class mobility solutions with renewed focus on
expanding company’s footprint in the global arena.
3.Traditional Business Strategies

TATA MOTORS mission is to become a global enterprise fulfilling its customers'

need sand aspirations for mobility, setting benchmarks in technology, styling and
quality so that it converts its customers into its brand advocates. The company will
provide an engaging environment for its people to perform to their true potential. It
will continue its focus on value creation and enduring relationships with its partners.
Attractive Stores:-

Very impressed by the professionalism and services of Tata. My car was picked and dropped without any
additional charges and since I have taken AMC in Delhi, there were no extra charges in my follow up
service. TATA is really improving day by day.
Story Telling:-

Tata Motors ‘Desh ke Trucks’ campaign redefines storytelling for commercial vehicle

space

VehiclesIn recent years, Tata Motors has made a strategic shift from the Logistic vehicles
space to the Combat vehicle space by focusing on development of contemporary state-of-the-
art combat vehicle platforms (Tracked & Wheeled); with the dual purpose of empowering
India's Defence Forces with breakthrough technologies and increasing the nation’s self-
reliance in this critical area. The idea is to ensure high mobility, fire power and protection to
the forces for their various missions by developing world-class armored fighting
vehicles.Tata Motors is the first private sector OEM in India which has developed WhAP
(Wheeled Armored Amphibious Platform), an Infantry Combat Vehicle, designed for
optimised survivability, all-terrain performance and increased lethality jointly with the Indian
Defence Research and Development Organisation (DRDO).Tata Motors has also developed
the Light Armored Multi-role Vehicle (LAMV), a reconnaissance vehicle that combines vital
operational prerequisites of mobility, protection and firepower.
Targeting the booming Indian e-Commerce sector, Tata Motors, the leader in Commercial Vehicles,
displayed a complete range of 13 fully built, ready-to-use vehicles, to meet the demanding and ever-
evolving requirements of the industry. The first ever end-to-end experiential expo for the e-Commerce
Industry in Western India, exhibited a wide range of ready-to-use fully built solutions exclusively
developed to meet every single application, cutting across hub-to-hub-to-spoke transportation and the end-
to-end delivery requirements. The e-Commerce Expo 2019 is being held at the MMRDA Grounds in
BKC, Mumbai from 6th to 8th March 2019, whereby Tata Motors is showcasing some of the bestselling
variants across SCV, ILCV and MHCV segments.
Tata Motors has developed these fully built ready-to-use solutions after extensively researching the
exacting requirements of the e-Commerce Industry, engaging with the top e-Commerce companies and
their vendors involving our own design engineers and our FBV team, by incorporating their requirements
in the design and features as desired by them.
E business:-

The US$ 37-billion* Tata Motors Group is a leading global automobile manufacturer with many offerings
across commercial, passenger and electric vehicles. We focus on engineering and tech-enabled automotive
solutions to bring the future of mobility closer.
The company is pioneering India’s Electric Vehicle transition and enjoys considerable advantage in one of
the fastest growing automotive markets in the world.

Marketing:-
Tata Motors is India’s largest selling commercial vehicle manufacturer and is amongst the top three in the
passenger vehicles market. Our operations span across India, the UK, South Korea and South Africa with
network of 86 subsidiaries, ten associate companies, four joint ventures and two joint operations as on
March 31, 2022.

Finance:-
is a global automotive manufacturer of distinct British brands, Jaguar and Land Rover. Jaguar Land Rover
is reimagining these brands in a world of modern luxury by design, with sustainability and quality at their
heart. Through this strategy, Jaguar Land Rover aims to become the creator of the world’s most desirable
luxury vehicles and services, for the most discerning of customers.

Human resource manager:-

Tata Motors Finance Limited (TMFL) and Tata Motors Finance Solutions Limited (TMFSL) are
Non Banking Financial Companies (NBFCs). They are the subsidiaries of TMF Holdings Limited
(TMFHL). TMFHL is a 100% subsidiary of Tata Motors and a Core Investment Company (CIC). TMFL
facilitates new vehicle financing. TMFSL undertakes the dealer/vendor financing business and the used
vehicle refinance/repurchase business.
Conclusion:-

With this in-depth study of Tata Motors, we can conclude by saying that Tata Motors is the world's leading
automobile manufacturing company. The company has a recognised status in the motor industry with their
esteemed market value, distribution network, and strong research and development.
THANK YOU
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YASHRAJ PATIL 28(B)