DEPARTMENTAL STORE

INTRODUCTION
A department store is a large shop which sells
many different kinds of goods.
COBUILD Advanced English Dictionary. Copyright © HarperCollins Publishers
A department store is a large store, divided into
departments which sell such products as
furnishings, electronics, clothing, footwear, toys, cosmetic
s, and sometimes also groceries.
The central message of department store merchandising is that
customers can find just about anything they want in the store and under
one roof.
A department store has several departments housed under the same roof
to facilitate buying, customer service, and merchandising.
A department store is a large store, divided into departments which sell
such products as furnishings, electronics, clothing, footwear, toys,
cosmetics, and sometimes also groceries.
store
Collins English Dictionary. Copyright © HarperCollins Publishers

SHOPPING BEHAVIOUR OF DEPARTMENTAL

STORE CUSTOMERS