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A product market refers to a place where goods and services are bought and
sold. A factor market refers to the employment of factors of production, such
as labour, capital and land.
Product market
Demand for product markets comes primarily from households
The main sellers of goods are different kinds of firms.
Demand for goods is a direct demand. The good is bought for
its intrinsic use.
The market facilitates the exchange of goods and services in
the economy. It is based on a voluntary transaction across a
wide range of places.
Product markets rely on the operation of supply and demand to
determine prices
In this case, an increase in demand can lead to an increase in the price of the
product.
FACTOR MARKETS
The factor market is a place where factors of production (land, labour, capital)
are bought and sold.
In this case, an increase in supply of labour and demand for labour leads to an
increase in Q of workers and wages staying at W1.
IMPORTANCE-OF-PROFIT
1. Investment in Research & Development. Higher
profit enables a firm to spend more on research and
development. This can lead to better technology,
lower costs and dynamic efficiency. This profit is
particularly important for some industries such as
oil exploration, drug research and car manufacturing
– which require significant risky investment to
develop. Without this profit and investment, the
economy will stagnate and lose international
competitiveness, leading to job losses in some
sectors.
2. Reward for Shareholders
Shareholders are given dividends. Higher profit
leads to higher dividends and encourages people to
buy shares. Shareholders are an important source of
finance for firms. Profit is important to be able to
remunerate shareholders. It is the hope of future
profit that enables firms to raise finance from
shareholders to finance expansion. Low profit may
make a firm the target of a takeover bid. If a firm
appears to be under-performing, shareholders may
feel they are better off selling to a firm wishing to
take them over.
3. High Profit should attract new firms into the
industry
If the price of oil is high then it will become more
profitable. These profits should encourage firms to
develop new oil fields. With mobile Apps becoming
more profitable, it will encourage more firms to
enter.
4. Risk Bearing Economies
Profit can be saved and provide insurance for an
unexpected downturn, such as recession or rapid
appreciation in the exchange rate. This is important
for volatile industries, like luxury products. Luxury
goods may be very profitable in boom years, but
make a loss in recession.
5. Tax Revenues
Governments charge corporation tax on company
profits and this provides several billion pounds of
tax revenue per year. In the UK the corporation tax
rate is 19% Company profit levels in the US. This
shows the dip in profit during the recession, but
sharp rise after.
6. The incentive effect
Higher profit acts as an incentive for entrepreneurs
to set up a business. Without the reward of profit,
there would be less investment and fewer people
willing to take risks. In a command economy, there
is no profit incentive but this can easily lead to a lack
of incentives.