EVALUATION

AND
CONTROL
Gajulin, April Joy G.
BSA 3-11
 01
DEFINITION
Evaluation
Control
02
TYPES OF CONTROL
Operational Control
Table of Strategic Control

contents 03
TYPES OF STRATEGIC
CONTROL
Premise Control
Implementation Control
Strategic Surveillance
Special Alert Control
Evaluation
Control
 Evaluation
A business evaluation is an
analysis and review of the entire
business. It is an assessment of
every aspect of the business.
Control
Organizational control involves
developing rules, procedures, or
other protocols for directing the
work of employees and processes as
well as monitoring the work.
Operational Control
Strategic Control
It is aimed at allocation and use of
organizational resources through
evaluation of performance of
organizational units, divisions,
Operational
strategic business units to assess Control
their contribution in achieving
organizational objectives.
 It considers the changing
assumptions that determine a
strategy, continually evaluate the
strategy as it is being
Strategic
implemented and take the Control
necessary steps to adjust the
strategy to the new requirements.
➔ In contrast to the large
amount of data and
extended time frame
THE DIFFERENCE
required for strategic
controls to take effect,
BETWEEN
operational controls monitor
and evaluate day-to-day
OPERATIONAL AND
functions to correct any
problems as soon as
STRATEGIC CONTROL
possible.
 BASIS FOR
STRATEGIC CONTROL OPERATIONAL CONTROL
COMPARISON

Meaning Strategic Control implies a Operational Control systems are

process of controlling the framed to make certain that the
formulation and implementation of routine operations are in line with
an organization's plan and the company's plans and
strategy. objectives.

Based on Feedforward and Steering Control Feedback Control THE DIFFERENCE

Exercised by Top-level executives Functional level executives
BETWEEN
Primary concern Guiding the future direction of the
company
Action control

OPERATIONAL AND
Determines Is the company moving in the right
direction?
How efficiently the company is
performing?
STRATEGIC CONTROL
Factors Affecting External environment Internal Environment

Strives for Effectiveness Efficiency

Time Horizon Long Term Short Term

Focuses on Monitoring and evaluation of the Individual tasks and operations

strategic management process.
 Premise Control
Implementation Control
Strategic Surveillance
Special Alert Control
It identifies the key assumptions and
keeps track of any change in them to
assess its impact on strategy and
implementation.

The goal is to find if the assumptions

Premise
are still valid or not.
Control
It is generally handled by the corporate
planning staff considering the
environmental and organizational
factors.
It includes evaluating plans, programs,
projects, to see if they guide the
organization to achieve predetermined
organizational objectives or not.

Monitoring Strategic Thrusts Or

Projects: Implementation
This is the assessment of specific
projects or thrusts that have been
created to drive the larger strategy. Control
Reviewing Milestones:
When these milestones are reached,
your organization will reassess the
strategy and its relevance.
It is designed to monitor a broad range
of events inside and outside the
organization that are likely to threaten
the course of the firm.

Strategic surveillance is a broader

Strategic
information scan.
Surveillance
Your surveillance could encompass
industry publications, online or social
mentions, industry trends, conference
activities, etc.
It is a rapid response or immediate
reassessment of strategy in the light of
sudden and unexpected events.

The event could be anything from a Special Alert

natural disaster or product recall to a
competitor acquisition.
Control
It can be exercised through formulation
of contingency strategies and a crisis
management team.