Scribd Logo
Upload

Welcome to Scribd!

  • Internalisation

    Uploaded by

    ChiTien Hoo
    23 views32 pages
    The document discusses different types of strategies that companies use, including overall business strategy and functional strategies. It explains that business strategy involves analyzing external factors in the industry and determining the firm's strategic position. Functional strategies then support the business strategy through marketing, finance, operations, and human resources strategies. The chapter also introduces frameworks for analyzing a company's resources and competitive advantages.

    Original Description:

    Copyright

    © © All Rights Reserved

    Available Formats

    PDF, TXT or read online from Scribd

    Did you find this document useful?

    Is this content inappropriate?

    Report this Document
    The document discusses different types of strategies that companies use, including overall business strategy and functional strategies. It explains that business strategy involves analyzing external factors in the industry and determining the firm's strategic position. Functional strategies then support the business strategy through marketing, finance, operations, and human resources strategies. The chapter also introduces frameworks for analyzing a company's resources and competitive advantages.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    23 views32 pages

    Internalisation

    Uploaded by

    ChiTien Hoo
    The document discusses different types of strategies that companies use, including overall business strategy and functional strategies. It explains that business strategy involves analyzing external factors in the industry and determining the firm's strategic position. Functional strategies then support the business strategy through marketing, finance, operations, and human resources strategies. The chapter also introduces frameworks for analyzing a company's resources and competitive advantages.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 32

    21/04/2023, 03:14 Johnson: Exploring Strategy_T&C_p12

    https://r1.vlereader.com/Reader?ean=9781292282466# 1/32
    21/04/2023, 03:14 Johnson: Exploring Strategy_T&C_p12

    https://r1.vlereader.com/Reader?ean=9781292282466# 2/32
    21/04/2023, 03:14 Johnson: Exploring Strategy_T&C_p12

    https://r1.vlereader.com/Reader?ean=9781292282466# 3/32
    21/04/2023, 03:14 Johnson: Exploring Strategy_T&C_p12

    https://r1.vlereader.com/Reader?ean=9781292282466# 4/32
    21/04/2023, 03:14 Johnson: Exploring Strategy_T&C_p12

    https://r1.vlereader.com/Reader?ean=9781292282466# 5/32
    21/04/2023, 03:14 Johnson: Exploring Strategy_T&C_p12

    https://r1.vlereader.com/Reader?ean=9781292282466# 6/32
    21/04/2023, 03:14 Johnson: Exploring Strategy_T&C_p12

    https://r1.vlereader.com/Reader?ean=9781292282466# 7/32
    21/04/2023, 03:14 Johnson: Exploring Strategy_T&C_p12

    https://r1.vlereader.com/Reader?ean=9781292282466# 8/32
    21/04/2023, 03:14 Johnson: Exploring Strategy_T&C_p12

    https://r1.vlereader.com/Reader?ean=9781292282466# 9/32
    21/04/2023, 03:14 Johnson: Exploring Strategy_T&C_p12

    https://r1.vlereader.com/Reader?ean=9781292282466# 10/32
    21/04/2023, 03:14 Johnson: Exploring Strategy_T&C_p12

    https://r1.vlereader.com/Reader?ean=9781292282466# 11/32
    21/04/2023, 03:14 Johnson: Exploring Strategy_T&C_p12

    https://r1.vlereader.com/Reader?ean=9781292282466# 12/32
    21/04/2023, 03:14 Johnson: Exploring Strategy_T&C_p12

    https://r1.vlereader.com/Reader?ean=9781292282466# 13/32
    21/04/2023, 03:14 Johnson: Exploring Strategy_T&C_p12

    https://r1.vlereader.com/Reader?ean=9781292282466# 14/32
    21/04/2023, 03:14 Johnson: Exploring Strategy_T&C_p12

    https://r1.vlereader.com/Reader?ean=9781292282466# 15/32
    21/04/2023, 03:14 Johnson: Exploring Strategy_T&C_p12

    https://r1.vlereader.com/Reader?ean=9781292282466# 16/32
    21/04/2023, 03:14 Johnson: Exploring Strategy_T&C_p12

    https://r1.vlereader.com/Reader?ean=9781292282466# 17/32
    21/04/2023, 03:14 Johnson: Exploring Strategy_T&C_p12

    https://r1.vlereader.com/Reader?ean=9781292282466# 18/32
    21/04/2023, 03:14 Johnson: Exploring Strategy_T&C_p12

    https://r1.vlereader.com/Reader?ean=9781292282466# 19/32
    21/04/2023, 03:14 Johnson: Exploring Strategy_T&C_p12

    https://r1.vlereader.com/Reader?ean=9781292282466# 20/32
    21/04/2023, 03:14 Johnson: Exploring Strategy_T&C_p12

    https://r1.vlereader.com/Reader?ean=9781292282466# 21/32
    21/04/2023, 03:14 Johnson: Exploring Strategy_T&C_p12

    https://r1.vlereader.com/Reader?ean=9781292282466# 22/32
    21/04/2023, 03:14 Johnson: Exploring Strategy_T&C_p12

    https://r1.vlereader.com/Reader?ean=9781292282466# 23/32
    21/04/2023, 03:14 Johnson: Exploring Strategy_T&C_p12

    https://r1.vlereader.com/Reader?ean=9781292282466# 24/32
    21/04/2023, 03:14 Johnson: Exploring Strategy_T&C_p12

    https://r1.vlereader.com/Reader?ean=9781292282466# 25/32
    21/04/2023, 03:14 Johnson: Exploring Strategy_T&C_p12

    https://r1.vlereader.com/Reader?ean=9781292282466# 26/32
    21/04/2023, 03:14 Johnson: Exploring Strategy_T&C_p12

    https://r1.vlereader.com/Reader?ean=9781292282466# 27/32
    21/04/2023, 03:14 Johnson: Exploring Strategy_T&C_p12

    https://r1.vlereader.com/Reader?ean=9781292282466# 28/32
    21/04/2023, 03:14 Johnson: Exploring Strategy_T&C_p12

    https://r1.vlereader.com/Reader?ean=9781292282466# 29/32
    21/04/2023, 03:14 Johnson: Exploring Strategy_T&C_p12

    https://r1.vlereader.com/Reader?ean=9781292282466# 30/32
    21/04/2023, 03:14 Johnson: Exploring Strategy_T&C_p12

    https://r1.vlereader.com/Reader?ean=9781292282466# 31/32
    21/04/2023, 03:14 Johnson: Exploring Strategy_T&C_p12

    https://r1.vlereader.com/Reader?ean=9781292282466# 32/32

    You might also like