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  • BCG Matrix PDF

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    ChiTien Hoo
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    The document discusses strategies for developing competitive advantages in business. It outlines three levels of strategy - corporate, business, and functional - and explains that corporate strategy focuses on which markets a business should compete in, business strategy determines how to gain competitive advantages in chosen markets, and functional strategy ensures business and corporate strategies are effectively supported. Developing strategies at all three levels is important for long-term business success.

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    The document discusses strategies for developing competitive advantages in business. It outlines three levels of strategy - corporate, business, and functional - and explains that corporate strategy focuses on which markets a business should compete in, business strategy determines how to gain competitive advantages in chosen markets, and functional strategy ensures business and corporate strategies are effectively supported. Developing strategies at all three levels is important for long-term business success.

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    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    19 views4 pages

    BCG Matrix PDF

    Uploaded by

    ChiTien Hoo
    The document discusses strategies for developing competitive advantages in business. It outlines three levels of strategy - corporate, business, and functional - and explains that corporate strategy focuses on which markets a business should compete in, business strategy determines how to gain competitive advantages in chosen markets, and functional strategy ensures business and corporate strategies are effectively supported. Developing strategies at all three levels is important for long-term business success.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 4

    29/04/2023, 03:05 Johnson: Exploring Strategy_T&C_p12

    https://r1.vlereader.com/Reader?ean=9781292282466# 1/4
    29/04/2023, 03:05 Johnson: Exploring Strategy_T&C_p12

    https://r1.vlereader.com/Reader?ean=9781292282466# 2/4
    29/04/2023, 03:05 Johnson: Exploring Strategy_T&C_p12

    https://r1.vlereader.com/Reader?ean=9781292282466# 3/4
    29/04/2023, 03:05 Johnson: Exploring Strategy_T&C_p12

    https://r1.vlereader.com/Reader?ean=9781292282466# 4/4

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