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POLYTECHNIC UNIVERSITY OF THE PHILIPPINES

College of Business Administration


Department of Marketing Management
A.Y. 2022-2023

Jed Daniel Bogabil


BSBA MM 3-2N
INTERNATIONAL MARKETING

1. What are the drivers that propel the motor of an economy or the wheel of commerce
- Entrepreneurs who are producing and selling goods, create new ideas
and innovation and creating opportunities like jobs

2. How economic sabotage affects or disrupts the transaction of the business worldwide

- Economic sabotage has a negative impact on the transaction of a


business. For example, during the last pandemic we know that alcohol,
facemasks, and canned foods ran out because many Filipinos hoarded
them. We know that when something is hoarded it will have an impact
on our economy and it will create a shortage of goods and it will cause
inflation which we don't want to happen because many people will be
affected by it especially the poor

ESSAY:

1. Adaptability as the life blood in international marketing.

When we say adaptability, it is a kind of skill that enables you to adjust to new
conditions, environments, and many more. We all know that when we have a
business, we need to have a competitive advantage against our rival. Adaptability is
referred to as the life blood because, like the blood in our bodies, it is what keeps us
alive as if it is our drive to survive. In business, being adaptable to an industry helps
you become more competitive and put your competitors out of business. It will be
easier to achieve your goals once you become more competitive.

2. The role of corporate social responsibility in global marketing.

Corporate social responsibility or CSR is a form of management which has an


objective of taking full responsibility for the company's actions and having a
beneficial effect on its employees, consumers, communities, and the environment
through its activities.

3. Entrepreneurial evaluation and formation

When we say entrepreneurial formation it is the process of determining the capital,


the target customers of your business and what product or services that you’re going
POLYTECHNIC UNIVERSITY OF THE PHILIPPINES
College of Business Administration
Department of Marketing Management
A.Y. 2022-2023

to provide, and here you will know your objectives, strategies, tactics, in order to
achieve competitive advantage while the entrepreneurial evaluation is the process of
reviewing your final implementation to your business. In here you will know if the
whole strategy is effective and did the business achieve the goals.

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