BRAC University

EMBA Program
Business Communications (BUS-702)
FALL-2020
MIDTERM 2 hours 30 points

Name: Khadiza Tul Kubra ID: 20274030

Answer No-1:

Hello Fullori,
It’s an emergency, I need your hand, actually a customer relationship named Ms word file needs
to send a customer but I can’t remember if I sent it or not, kindly help me to solve this matter to
go & check it in my desk, if not plz send it to him on behalf of me. I appreciate you taking time
out of your busy schedule to help me.

Thanks,

Khadiza Tul Kubra

Executive officer
Marketing Dept.
Redox Chemical Ind. Ltd.

Answer No-2:
In the present world writing skills is very important because they allow people to get a point
across without being physically present, so you have to be a good writer by using simple,
filmier, best & right kind of words to your audience. Writing skills include all the knowledge and
abilities related to expressing ideas through the written word. The ability to clearly communicate ideas
through writing is in high demand for employers in any industry. Many employers get their first
impression of future employees through the writing skills they display in their resume, cover
letter and email communications.
Writing skills influence the quality of your work and how others perceive your professionalism,
which can have a direct effect on your ability to get an interview and excel at work. Writing
skills are transferrable, so developing a strong understanding of writing processes allow you to
maintain clear communication and accurate documentation in any workplace.

Answer No-2:
Covid 19 crisis has affected that US Business. That led a number of organizations to ramp up
royalty programs. Though Nearly 35% of the guest marks loyalty program importantly, still
plenty of executives believe solid dependability program can mean the difference between
concepts that display in this emergency.

Thanks for Your Patience