chapter 9 Audiences

audience appreciation
the audience who will either use or take part in the solution
The age of the target group(children, adults)
The experiences of the audience
The expectation of the audience(diff erent audienceshave diff erent expectation)
Knowledge of the audience
Some research needs to be done first to find out about the target audience
Interviewing a cross section of the target group tofind out how to engage the audience
Giving out questionnaires to people in the target group to find their background
Carrying out market research
Legal, moral, ethical and cultural appreciation
so ware copyright and privacy
So ware is protected by copyright laws in much the same way as music CDs, video and
articles from magzines and books are protected.
Legal, moral, ethical and cultural implications
Legal covers the law; whether an action is punishable by law
Morality governs the private and personal interactions between people and is usually
determined by the person concerned.
Ethics governs professional interactions
Culture refers to the attitudes, values and practices shared by a society or group of people.
Should the internet be policed
Positive
It would prevent illegal material being posted on websites
Some form of control would prevent children and other vulnerable groups from being
subjected to undesirable websites
Some form of control would stop incorrect information being published on websites
Arguments in favour of some form of internet controlfavour of some form of internet
control
Negative
It would be very expensive to police all websites and users would have to pay for this
somehow
It would be diff icult to enforce rules and regulations on a global scale
Who is decide what is illegal or off ensive