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Business Model Canvas

Description Revenue strea
Basic introduction to your business model The goals and how you measure them

Customer targets Customer challenges Our solution Our value

The top three customer Pain points of your Primary way that you Core elements of your
challenges customers solve your customer's solution that make it
challenges unique and differentiated

Our messaging Go-to-Mark

Clear and compelling message that explains why your solution is Channels used to market and sell to you
worth buying

Investment required Growth opport

Costs required to make the solution a success Ways that you will grow the business

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nvas
Revenue streams
ow you measure them

Our value Our pricing

ore elements of your How you package your
lution that make it solution and what it will
nique and differentiated cost

Go-to-Market
o market and sell to your customers

Growth opportunity
will grow the business

s Model Canvas in Aha!