Professional Documents
Culture Documents
0
Group J
Date: 12/03/2023
Table of Content
1. Introduction - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - 2
2. Problem Statement - - - - - - - - - - - - - - - - - - - - - - - - 2
- Ethics Program
- Sustainability
7. References - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - 9
8. Appendix - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - 9
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Introduction
Monsanto Company is the world’s largest seed company, with sales of $13.5 billion. It focuses
on biotechnology, which is the genetic modification of living things. In order to achieve specific
goals, like increased agricultural yields or insect resistance, Monsanto scientists have spent the
last few decades changing crops—often by inserting new genes or adapting existing genes within
plant seeds. Monsanto has been at the center of numerous controversies over the years. The
Monsanto controversy raises important ethical and social responsibility issues that concern the
company's key stakeholders. This report aims to provide a detailed analysis of the key
stakeholders in the Monsanto controversy and the issues that concern them. The report considers
the ethical and social responsibility of the corporation towards its stakeholders, and it uses the
The problem
The main issue concerning stakeholders in the Monsanto case study is the potential health and
environmental risks associated with the use of genetically modified organisms (GMOs) and the
and government agencies, are concerned about the long-term effects of GMOs and human health,
the environment, and biodiversity. Additionally, farmers who use Monsanto's patented GMO
seeds and herbicides are also stakeholders in the case study, as they are concerned about the
impact of these products on their livelihoods and the sustainability of their farms. Other
stakeholders, such as shareholders and employees, are concerned about the company's financial
performance and reputation in the face of growing controversy and negative public perception.
However, this is a very controversial subject because, in many developing nations, food crops
like rice, corn, and soybeans have been able to raise yields to help feed the needy. Demand for
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food is rising quickly in less developed countries (LDCs) due to population growth. Monsanto
will be able to satisfy stakeholders' needs if GM seeds can enhance crop production while
having few unfavorable impacts. Nonetheless, many people are suspicious of Monsanto's
motivations.
1. Does Monsanto have the desire to serve people, or is it solely interested in making
2. Is it ethical for Monsanto to market and sell products that they know may have
Monsanto, now owned by Bayer, has been the subject of a number of controversies and
allegations of organizational misconduct over the years. Some of the most significant include:
Environmental groups, activist organizations, and some consumers have raised concerns
regarding the safety and potential long-term impacts of GMOs on the environment and human
health. The usage of GMOs may contaminate non-GMO crops, harm insects, and perhaps result
in health issues.
According to Ferrell, Fraedrich and Ferrell (2019) book on business ethics on of the major issue
is consumer protection, which often occurs in the form of laws passed to protect consumers from
unfair and deceptive business practices. Major areas of concern include environmental hazards
and product safety. Because consumers are less knowledgeable about certain products or
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business practices, it is the responsibility of companies to take precautions to prevent consumers
It has been claimed that Monsanto vigorously defends its intellectual property rights, notably its
seed patents. Activist organizations claim that Monsanto's attempts to enforce its patents restrict
farmers' flexibility to save seeds for replanting, resulting in higher costs and less choice in the
market.
The company has not done enough corporate social responsibility in crating long-term impact on
farmers. Rather the company engaged on expansion of its business and capital structure.
According to the stakeholder value creation view, CSR activities have a beneficial effect on
shareholders’ wealth because supporting the interests of other stakeholders is often in the best
interests of shareholders (Baron, 2008). For instance, providing generous benefits to the society
and community may facilitate the support of community. Similarly, engaging in CSR may
enhance the reputation of the firm resulting in the attraction and retention of customers and the
The management of Monsanto established a Code of Business Conduct to outline the company's
ethical standards and express its concern for upholding integrity among all of its numerous
stakeholders. To protect the rights of Monsanto employees and those in its supply chain, the
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business adopted a human rights policy in 2006 and an extra code of conduct for its chief
executive and finance officers in 2003. This initiative effectively communicates the company's
knowledge of ethical leadership and its efforts to encourage all leaders to use ethical judgment
and leadership.
According to a study on business ethics and the performance of organizations by (Ezinwa &
Theresa, 2021), the authors looked into the applicability of a code of business ethics for directing
the performance of an industry and assessed how well the industry adhered to the code. Findings
indicate that industry performance depended on a code of ethics and that there was high industry-
wide compliance with the code. As a result, there should be clear mechanisms in place to always
recognize and address ethical leadership difficulties; in addition, it is crucial that organizations
2. Ethics Program
Monsanto claims that the project assists the corporation in putting its beliefs into practice and in
establishing its identity and areas of support. The principles that Monsanto pledges to preserve
include honesty, open communication, openness, benefit sharing, and respect, acting as owners
to achieve goals, and creating a great workplace. The business culture and the caliber of the
ethical program are two important factors in determining how to make ethical decisions. The
variables that influence a company's financial performance include its organizational culture, the
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3. Social, Economic and Environmental strategy and performance
underdeveloped nations. Monsanto was ranked 36 on the 2013 list of the 100 Best Corporate
Citizens by Corporate Responsibility Magazine. This demonstrates how the business is focusing
This idea of corporate social responsibility is supported and studied by Barnett on 2007 on his
study on stakeholder influence capacity and the variability of financial returns to Corporate
Social Responsibility. As per his study finding Compliance with CSR principles in relation to
business partners builds an appropriate level of relational capital, which is the basis for the
relationships with important stakeholders, thus reducing transaction costs, leading to improved
financial results, and creating value for the company and its stakeholders (Barnett, 2007).
Here are some potential areas of collaboration between the company and its stakeholders:
Sustainability: Monsanto could collaborate with environmental groups and farmers to develop
sustainable agriculture practices that reduce the negative impact of farming on the environment.
This could include initiatives to reduce the use of pesticides and fertilizers, increase crop
Research and development: Monsanto could partner with universities, research institutions, and
other companies to develop new agricultural technologies and products. This could include
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genetically modified crops that are more resistant to pests, drought, and disease, as well as new
Education and outreach: Monsanto could work with farmers, consumers, and advocacy groups
to promote understanding of the science behind agriculture and the benefits of modern farming
practices. This could include educational programs for schools and community groups, as well as
outreach to consumer groups and the media (Groves & LaRocca, 2011). Stakeholders,
enhancing employee welfare. For instance, they may treat staff members better (Kang & Kim,
2020), reduce the likelihood of layoffs (Greenwood, Daz, Li, & Lorente, 2010), and thereby
Supply chain management: In order to improve the efficiency and sustainability of its supply
chain (Hind et al., 2009), Monsanto could collaborate with suppliers, distributors, and retailers.
This could include initiatives to reduce waste, improve transportation efficiency, and ensure that
Governments’ regulatory body like Food and Drug Administration (FDA), European
Union, Environmental Protection Agency (EPA) and other supervisory organs should
work together. Because the issue of stakeholders and consumers cannot be solved with a
disorganized effort.
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Advocacy groups, activists and scientists should work with the government and
Monsanto Company to find better solution and long-term benefit to other stakeholders’
Finally, major initiation towards the problem should be made by Monsanto Company.
Because doing business without the participation of internal and external stockholders
about the safety of its products. The business should also set up a mechanism for
monitoring and react to any potential adverse effects of its products on the
Monsanto should create risk-free substitutes for dangerous chemicals and herbicides like
friendly products and maintain transparency on any potential harm brought on by its
current products.
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References
1. Ferrell, O. C., Fraedrich, J., & Ferrell, L. (2017). Business ethics: ethical decision making and
2. Lee, D.D., & Faff, R.W. (2009). Corporate Sustainability performance and idiosyncratic risk: A
global perspective. Financial Review, 44(2), 213-237
3. Baron, D. P. (2008). Managerial contracting and corporate social responsibility. Journal of
4. Groves, K. S., & LaRocca, M. A. (2011). An Empirical Study of Leader Ethical Values,
5. Brown, M. E., & Treviño, L. K. (2006). Ethical leadership: A review and future directions. The
6. Olli-Pekka Viinamäki. (2012). (PDF) Why Leaders Fail in Introducing Values-Based Leadership? An
https://www.researchgate.net/publication/268410207_Why_Leaders_Fail_in_Introducing_Values-
Based_Leadership_An_Elaboration_of_Feasible_Steps_Challenges_and_Suggestions_for_Practitioners
7. Hind, P., Wilson, A., & Lenssen, G. (2009). Developing leaders for sustainable business.
https://doi.org/10.1108/14720700910936029
8. Frisch, C., & Huppenbauer, M. (2014). New Insights into Ethical Leadership: A Qualitative
123(1), 23–43.
9. Glover, D. (2007). Monsanto and Smallholder Farmers: A case study in csr. Third World
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10. Monsanto. (2022, February). BUSINESS FOR 2030. http://www.businessfor2030.org/monsanto
11. Banerjee, S., Homroy, S., & Slechten, A. (2022). Stakeholder preference and strategic corporate
https://doi.org/10.1016/j.jcorpfin.2022.102286
https://www.baumhedlundlaw.com/documents/pdf/monsanto-documents-2/mongly03102168-
mongly03102190.pdf
13. Othman, Z., & Rahman, R. A. (2014). ATTRIBUTES OF ETHICAL LEADERSHIP IN LEADING
GOOD GOVERNANCE.
14. Barnett, M. L. (2007). Stakeholder Influence Capacity and the Variability of Financial Returns to
http://www.jstor.org/stable/20159336
15. Greenwood, R., Díaz, A. M., Li, S. X., & Lorente, J. C. 2010. The multiplicity of institutional logics and
16. Garcia-Castro, R., Ariño, M. A., & Canela, M. A. (2010). Does Social Performance Really Lead
to Financial Performance? Accounting for Endogeneity. Journal of Business Ethics, 92(1), 107–
126. http://www.jstor.org/stable/25621547
17. Ezinwa, E., & Theresa, E. (2021). Business Ethics And Organizational Performance In
18. Kang, J. K., & Kim, J. (2020). Do family firms invest more than nonfamily firms in employee-friendly
Appendix
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