DASHBOARD

COLOR DESIGN
 START WITH YOUR
BRAND COLOR PALETTE
IF YOUR COMPANY HAS A COLOR PALETTE
THAT SHOULD BE YOUR MAIN COLORS
FOR EVERY REPORT.

A LOT OF ORGANIZATIONS HAVE A STYLE

GUIDE YOU NEED TO REFERENCE FOR
EXAMPLES AND EXACT COLOR CODES.

15

10

0
Q1 Q2 Q3 Q4

#00ADB5 #393E46 #222831

 Bad
Color habits
TOO MANY COLORS
HIDES YOUR MESSAGE
AND CONFUSES THE VIEWER

25

minute
20

hour
15
day

week 10

month
5

Year
0
Item 1 Item 2 Item 3 Item 4 Item 5
 Better
Color habits
USE COLORS TO
DRIVE YOUR MESSAGE HOME
AND HIGHLIGHT IMPORTANT ITEMS

25

minute
20

hour
15
day

week 10

month
5

Year
0
Item 1 Item 2 Item 3 Item 4 Item 5
 Bad
Contrast
COLORS THAT DONT HAVE HIGH ENOUGH
CONTRAST WILL MAKE YOUR MESSAGE
HARD TO READ

50
Team 1
40

Team 2 30

20

10

0
Jan Feb Mar Apr May
 Better
Contrast
USING COLORS THAT HAVE ENOUGH
CONTRAST WILL MAKE YOUR MESSAGE CLEAR,
EVEN IF SOMEONE HAS A COLOR BLINDNESS

50
Team 1
40

Team 2 30

20

10

0
Jan Feb Mar Apr May
 Bad
Black and White
ALL THE COLORS ON THIS PAGE ARE PURE
BLACK AND WHITE. THEY ARE SO STRIKING
AND DONT FEEL QUITE RIGHT TO THE EYE.

Black 33%
White
69%
 Better
Black and White
ALL THE COLORS ON THIS PAGE ARE JUST
SLIGHTLY OFF-WHITE AND OFF-BLACK
THE OVERALL FEELING IS MUCH CALMER AND
FEELS LIKE A CLEANER DESIGN

Black 33%
White
69%
 Bad
Color Schemes
THE STANDARD COLOR SCHEMES IN POWER BI
AND TABLEAU ARE OKAY. BUT THEY HAVE A
LOT OF COLORS, AND CAN ALSO MAKE YOUR
REPORT LOOK A LITTLE BORING.
 Better
Color Schemes
SOMETHING SIMPLE LIKE A MONOCHROMATIC
SCHEME CAN TAKE THAT SAME REPORT AND
MAKE IT LOOK SO MUCH BETTER.
 THE
GOLDEN RULE
IF A COLOR IS NOT SERVING A PURPOSE OR
PART OF YOUR BRANDING OR THEME,
IT SHOULDN'T BE THERE.

KEEP YOUR AUDIENCE IN MIND

KEEP THE MESSAGE CLEAR

NEVER
STOP
LEARNING

@CameronSeamons