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IDEATION EXERCISE:

SCAMPER_ PARALLEL WORLDS


WHAT ARE YOUR OBJECTIVE’S BUILDING BLOCKS?

• Identifying your I.O.’s building blocks is about zooming in, taking a worm’s
eye, on-the-ground, detailed deep-dive into your I.O.

• To help you identify the building blocks, ask yourself: “What are the key
components (stakeholders, touchpoints, interventions, intangibles, policies)
that affect our I.O.?

• Make sure to identify both tangible and intangible building blocks:


• Tangible: People, Structures, Places
• Intangibles: Digital media, Policies, Rules
INNOVATION OBJECTIVE:

In what ways might we can develop a multi-purpose powerbank


that will satisfy the needs of older people.
BUILDING BLOCKS

1 Function

2 Design

3 Charging ports

4 Battery Life

5 Advertisement
IDEATION exercise:
SCAMPER

• Identify the current Building Blocks of your Innovation Objective (what


are the dimensions of your Innovation Objective)?

• Solve you Innovation Objective by applying the SCAMPER ideation


questions on your identified building blocks.

• Take all your ideas and:


• Combine similar ideas
• Eliminate boring, old ideas

• Select the ideas that are CREATIVE – differs, delivers & delights
• Combine similar ideas
• Eliminate boring, old ideas
IDEATION exercise:
SCAMPER

• Cluster similar / complementary ideas; put smaller ideas under bigger


ones

• Finalize your ideas into THREE MAJOR INNOVATION CONCEPTS


INNOVATION OBJECTIVE:

In what ways might we develop a multi-purpose power bank that will


satisfy the needs of older people?

BUILDING BLOCKS “SUBSTITUTE” IDEAS

1 Function Drain Cellphone Battery


2 Design Rubber casing
3 Charging ports
4 Battery Life
5 Advertisement

SUBSTITUTE
 What can be substituted? What else instead? What
other part instead of this?
 If I replace the main person? Who else can do the job?
 Can the rules be changed?
 Other ingredients? Other materials?
 Other process or procedures?
 What if we change the venue? Change the place?
INNOVATION OBJECTIVE:

In what ways might we develop a multi-purpose power bank that will


satisfy the needs of older people?

BUILDING BLOCKS “COMBINE” IDEAS

1 Function Built-in flashlight


2 Design Wallpaper design
3 Charging ports
4 Battery Life
5 Advertisement

COMBINE
 What ideas can be combined? Can we combine purposes? How
about an assortment?
 How about blend into an ensemble? Combine units?
 What other article / materials could be merged with this?
 How could we package a combination?
 What can be combined to multiply possible uses?
 Combine steps? Combine processes? Combine job functions?
INNOVATION OBJECTIVE:
In what ways might we develop a multi-purpose power bank that will satisfy the needs
of older people?

BUILDING BLOCKS “ADAPT” IDEAS

1 Function Radio Transistor


2 Design Portable radio
3 Charging ports
4 Battery Life
5 Advertisement

ADAPT
 What ideas can I copy, borrow or steal from other fields?
 What ideas outside my field can I incorporate?
 Whom could I emulate? What idea could I incorporate?
 Does the past offer a parallel?
 What other process could be adapted?
 What different contexts can I put my concept in?
INNOVATION OBJECTIVE:
In what ways might we develop a multi-purpose power bank that will satisfy the needs
of older people?

BUILDING BLOCKS “MINIMIZE” IDEAS

1 Function 1-time full charging


2 Design USB Type Design
3 Charging ports
4 Battery Life
5 Advertisement

MINIMIZE
 What if this were smaller? What can be minimized?
 What can be reduced? Understated?
 What can be subtracted? Less time? Weaker? Shorter?
 What if I divide it? Split it up? Separate it into different parts?
 Condense? Compact? Subtract?
 How about less frequency?
 How could I carry it to a minimalist extreme?
INNOVATION OBJECTIVE:
In what ways might we develop a multi-purpose power bank that will satisfy the needs
of older people?

BUILDING BLOCKS “MAXIMIZE” IDEAS

1 Function Can be used for appliances


2 Design Shockproof casing
3 Charging ports
4 Battery Life
5 Advertisement

MAXIMIZE
 What can be magnified, made larger, or extended?
 What can be exaggerated? Overstated?
 What can be added? More time? Stronger? Higher? Longer?
 How about greater frequency?
 Extra features? What can add extra value?
 What can be duplicated?
 How could I carry it to a dramatic extreme? Can I scale it up?
INNOVATION OBJECTIVE:

In what ways might we develop a multi-purpose power bank that will


satisfy the needs of older people?

BUILDING BLOCKS “MODIFY” IDEAS

1 Function Can be used as a taser gun


2 Design Taser Gun
3 Charging ports
4 Battery Life
5 Advertisement

MODIFY
 How can this be altered for the better?
 Change the meaning? Change the name?
 Change the color, motion, sound, odor, form, shape?
 What changes can be made in the plans? In the process? In the
marketing?
 What other form could this take? What other package?
INNOVATION OBJECTIVE:
In what ways might we develop a multi-purpose power bank that will satisfy the
needs of older people?

BUILDING BLOCKS “PUT TO OTHER USES” IDEAS

1 Function Car Jump Starter


2 Design Portable Car Jump Starter
3 Charging ports
4 Battery Life
5 Advertisement

PUT TO ANOTHER USE


 What else can this be used for?
 What If I change the purpose of the product / service?
 Are there new ways to use it as is?
 What else could be made from this?
 What if I change the user or the market?
INNOVATION OBJECTIVE:
In what ways might we develop a multi-purpose power bank that will satisfy the
needs of older people?

BUILDING BLOCKS “ELIMINATE” IDEAS

1 Function Less charging cord


2 Design Wireless charging
3 Charging ports
4 Battery Life
5 Advertisement

ELIMINATE
 Find things to eliminate, omit, and remove
 Can the rules be eliminated?
 What’s not necessary?
 What and how do I sell if I remove my main product?
 How do we make money if we give the product for free?
 What if I eliminate all the clichés and traditions in our industry?
INNOVATION OBJECTIVE:
In what ways might we develop a multi-purpose power bank that will satisfy the
needs of older people?

BUILDING BLOCKS “REARRANGE” IDEAS

1 Function Solar powered


2 Design With Solar Panels
3 Charging ports
4 Battery Life
5 Advertisement

REARRANGE
 What other arrangement might be better? Interchange
components?
 Other pattern? Other layout? Other sequence?
 Change the order? Transpose cause and effect?
 Change pace? Change schedule?
INNOVATION OBJECTIVE:

In what ways might we develop a multi-purpose power bank that will


satisfy the needs of older people?

BUILDING BLOCKS “REVERSE” IDEAS

1 Function Universal Charger


2 Design Voltage regulator
3 Charging ports
4 Battery Life
5 Advertisement
REVERSE
 What are the opposites? What are the negatives?
 Should I turn it around? Up instead of down? Down instead of up?
 Consider it backwards?
 From a product to a service? From a service to a product?
 Reverse roles? Seller buys, buyer sells?
 Reverse the market? What’s the opposite of our current target market?
 Do the unexpected?
IDEATION EXERCISE:
SCAMPER!!!

• Take all your ideas and:


• Combine similar ideas
• Eliminate boring, old ideas

• Select the ideas that are CREATIVE – differs, delivers & delights
• Combine similar ideas
• Eliminate boring, old ideas
SUMMARY OF CREATIVE IDEAS
CREATIVE IDEAS
1 Power bank with Led Light
2 Power bank with transistor radio
3 USB type power bank for emergency 1-time use
4 Appliances charging power bank
5 Power bank with built-in taser gun
6 Car jump starter power bank
7 Wireless charging
8 Solar powered
9 Universal Charger and voltage regulator
10
IDEATION EXERCISE:
SCAMPER!!!

• Cluster similar / complementary ideas; put smaller ideas under bigger


ones

• Finalize your ideas into THREE MAJOR INNOVATION CONCEPTS


IDEATION FLEXIBILITY EXERCISE:
PARALLEL WORLDS
IDEATION EXERCISE
PARALLEL WORLDS

• Identify the general theme of your Innovation


Objective (I.O.)

• Think of Parallel Situations that have the same


General Theme

• Generate ideas for your Parallel Situation


– Think of traditional practices in your Parallel Situation
– Generate solutions for your Parallel Situation
IDEATION EXERCISE
PARALLEL WORLDS

• Translate the ideas from your Parallel Worlds into


solutions for your I.O.

• Take all your ideas and:


– Eliminate ideas that are not DIFFERENT, do not
DELIVER and do not DELIGHT
– Discharge redundant ideas

• Identify at least 3-6 Major Concepts


– Cluster similar ideas
– Put smaller ideas under bigger ideas
INNOVATION OBJECTIVE:
In what ways might we can develop a multi-purpose powerbank that will
satisfy the needs of older people.?
PARALLEL WORLDS
Ideas / Solutions
for THE POWERBANK
SITUATIONS IDEAS & SOLUTIONS

Monitors heart rate, pulse


Fit Bit Health Monitoring
feature and blood pressure

Jack Nicholson Old and classic actor Making the Powerbank


endorsement for a more relatable to the
powerbank
older generation

Army Swiss Knife


Classic Army Swiss knife
Multiple uses aside
from power bank and a power bank feature
INNOVATION OBJECTIVE:
In what ways might we develop a multi-purpose power bank that will satisfy
the needs of older people?

FINAL CONCEPTS
IDEA 1 SPR ( Solar Power bank IDEA 2 PUV ( Power bank Universal
IDEA 3 Fit Bit Power
Radio) Charging and Voltage regulator
Details:
Details:
Details:

Power bank with radio transistor


Power bank with universal
and the option of solar power Health Monitoring
charging and Voltage regulator
charging

What makes it Creative?


What makes it Creative? What makes it Creative? (Delivers, Differs, Delights):
(Delivers, Differs, Delights): (Delivers, Differs, Delights):
The convenience of a power bank with
The convenience of universal wall health monitoring features such as
The convenience of a power bank
charging and handy voltage regulator. heart rate, pulse, BP.
with up-to-date news of a transistor
radio and solar-powered option

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