Project Proposal

Guidance and
Template
-
Extended Diploma
in Creative Media
Production and
Technology
Extended Diploma in Creative
Media Production and Technology
Project proposal template
In producing the project proposal, and in
preparing for the project realisation you should
familiarise yourself with Units 13 and 14 of
the qualification.
In particular, you should understand the
assessment and grading criteria which will be
used to determine standards of achievement.
Units 13 and 14 require you to produce
a project proposal of about 500 words,
excluding the project action plan and
bibliography. Project proposals should not
be so succinct that they do not address the
requirements listed below, nor should they be
excessively long and unfocused.
Your project proposal should be
sufficiently challenging to ensure you have
the best possible chance of meeting the
grading criteria.
Your project proposal should include:
- Centre name and number
- Candidate name and number
- Project proposal title and date
- Main area of activity / pathway, e.g. film,
TV, games design etc.
The project proposal must be word processed
and presented under the headings listed here:
Section 1 - Rationale
(Approximately 150 words)
This section provides you with an opportunity
to reflect on, review and summarise your
progress and achievements through the first
12 units of the qualification.
You should outline the knowledge, skills and
understanding you have acquired. What
you know now, and what it means to you,
compared with what you knew and could do
before you started the course, and how this
has influenced your choice of discipline or
disciplines and your project proposal.
It also provides an opportunity for you to
explain your reasons for choosing a particular
discipline or disciplines and to outline both
your immediate and longer-term aspirations.
Section 2 – Project concept
(Approximately 200 words)
This section provides an opportunity for you
to clearly explain the concept and aims of
your project, production or performance and
the research and ideas that will support its
development. What you anticipate producing,
the levels and types of resources that you will
need and an indication of the form in which
you will complete and present your final
realisation within the allocated timescale.
This might include an indication of when and
how you will use studios, equipment and
other resources, how you will make use of
tutorial and peer feedback and where you will
incorporate independent study.
Section 3 - Evaluation
(Approximately 150 words)
This section provides an opportunity for you
to explain how you will reflect on and evaluate
your work, as both an ongoing activity and at
the conclusion of your project.
You should describe how you intend to
record your decision-making and how you will
document changes to your ideas as your
work progresses.
The evaluation should be referenced to your
stated aims and be reflective and analytical
rather than a description of actions completed.
When working in collaboration with others
you should comment on how this may impact
either positively or negatively and steps you
can take to minimise disruption in your
own progress.
Page 1
Extended Diploma in Creative
Media Production and Technology
Project proposal template
Additional requirements, not included in
the 500 word proposal:

Project action plan and timetable:

This section provides you with an opportunity

to outline your planning and organisation
over a period of weeks and the activities you
will need to carry out in order to successfully
complete your project in the agreed time
frame. The more time and thought you give to
planning your project, the more successful it is
likely to be.

It is important that you consider how you will

balance ambition, time and realism in the
realisation of the project. You should also
include what you are going to do, how you
will do it and by when. Remember to include:
time spent sourcing materials and other
resources to conduct research, feedback from
tutors and peers, and when you will carry out
independent study.

Bibliography (Harvard Format):

This section provides an opportunity to record

the initial research sources, both primary and
secondary, that you intend to use.

Your sources of research should be as wide

as possible and could include libraries,
galleries, books, magazines, films, computer
games, websites, blogs, social media, radio
programmes, archive material etc. Where
appropriate, you should use the Harvard
system of referencing. The bibliography
should be continuously updated as the
project progresses.

Page 2
 Extended Diploma in Creative
Media Production and Technology
Project proposal template
Candidate Name
Ben Harvey

Candidate Number
20159698

Pathway
Graphics and Digital Design

Project Title
Final Major Project

Section 1: Rationale
(approx. 150 words) For this project we have been asked to solve a problem prevalent in the world
with our final projects and create a successful outcome based on an idea. I feel
very confident for this project and I have a very clear idea of what I want to
accomplish during the time I have been given, I have thought about using my
idea for this project before we were given this task so I have been able to put
extra thought into my idea.
This project will require all of the skills I have learned during my time in college
including creating illustrations typography and much more using Photoshop
and illustrator as well as adobe InDesign for the last pieces of my project when
it comes to assembling the final project.
This project allows me quite a few new learning opportunities as well, we are
rarely given as much freedom with a project as we are with our FMP so I plan
to go all out when designing, I also have not had a chance to design a
magazine before yet so I will experience all of the techniques and processes.

Section 2: Project
Concept My idea for this project is to create an interactive Eco-friendly JDM car
(approx. 200 words) magazine, this is in order to combat the rapid decline of sales in both car and
car magazines due to the new digital age and sustainability issues. My target
audience for this project is either young driver who want to get into car culture
or the older generation of car enthusiasts who want to experience the same
sense of nostalgia they had when they were growing up with the same type of
magazines. I have already started researching various car magazines that are
now discontinued or still being published, big names such as option magazine
had great success back in the 90's and still have a loyal fan base due to their
efforts. I want to take as much inspiration from these magazines as possible. I
want to create at least 8-12 pages of content with each having a series of
articles which discuss todays options in the JDM market and how young
drivers could get involved with the culture, I also want to create an illustration
for the cover to draw in my readers. For this project I will need to use adobe
software such as Photoshop and Illustrator to create different pieces of work
and InDesign to put it all together and create the final product at the end.

Page 3
 Extended Diploma in Creative
Media Production and Technology
Project proposal template
Section 3: Evaluation
(approx. 150 words) For this project I am going to do weekly reflection and goals in order to keep
track of what I am accomplishing along the way and maintain a good level of
efficiency. I also plan on carrying out focus groups when possible to gain
feedback about my work and see from another perspective what can be
improved and changed in order to get the best result.
I am also going to annotate my work and document my thought process to
show the progression of my work and how I plan to develop it further. I want to
be able to look back and reflect on what I planned to do and how it is going
further on in the project.

Proposed Research
Sources and For this project I plan to research multiple topics to ensure I can produce my
Bibliography (Harvard project to a professional level, first I want to study one of Option magazines
Format)
cover and pages if they are available for viewing, this will give me inspiration
for my own designs as well as a template for what a professionally printed
magazine should look like. Next I want to find an example of a contents page
used in a published magazine such as vogue who have been known for their
designs, this will also give me useful examples and inspiration. For this project
I also need to research into an Eco friendly printing company for the possibility
of printing at the end of the project. Another essential research topic is my
competitor brands, if I decided to print my magazine I would need to analyze
the market competition as well such as Option if they were still publishing.

ayoung422 G321 AS media Studies. (2014). Magazine Contents page

Analysis. [online] Available at:
https://ayoung2014steffie.wordpress.com/2014/10/19/magazine-contents-page
-analysis/ [Accessed 23 May 2023].

Doherty, P., Recinos, M., Russell, C., Delgadillo, A. and Hall, B. (2022). Stance
Auto Magazine JDM Classics The 90s. [online] Amazon. Stance Auto
Magazine. Available at:
https://www.amazon.co.uk/Stance-Auto-Magazine-Classics-Specials-ebook/dp/
B0B1BF4K3B [Accessed 23 May 2023].

Dolores, D. (2021). The 10 golden rules of magazine cover design. [online]

Flipsnack Blog. Available at:
https://blog.flipsnack.com/how-to-design-professional-magazine-covers/.

haloar.app. (n.d.). Halo AR - Add Augmented Reality to Anything in Seconds!

[online] Available at: https://haloar.app/.

mycarquest.com. (n.d.). Media: Are We Seeing the End of Car Magazines? -

MyCarQuest.com. [online] Available at:
Page 4
https://mycarquest.com/2020/05/media-are-we-seeing-the-end-of-car-magazin
 Project Action Plan and Timetable
Week Date Week Activity / What you are Resources / What you will
Beginning intending to do - including need to do it - including
independent study access to workshops

1 27/03/2023 Begin research into competitor Google, Youtube

brands and sustainability
options, study Option
magazine for inspiration.

2 17/04/2023 Begin sketching for cover Photoshop, Youtube, Google

illustration and continue
research into JDM culture

3 24/04/2023 Begin writing articles based on word, illustrator

research and work on
typography for the magazine

4 1/05/2023 Continue designing main cover Photoshop, word

and other illustrations, finish
articles

5 8/05/2023 Gain feedback on cover art Google Forms, Google

and source other images for
the magazine as well as
information for articles.
6 15/05/2023 Start designing page layout InDesign
using InDesign and assemble
elements

7 22/05/2023 Gain feedback about initial Google forms, InDesign

design and redesign if
necessary

8 5/06/2023 Finalize all elements of design InDesign, Photoshop

(Deadline and assemble
Week)

Page 5