List of Marketing Project Topics

 AN EXAMINATION OF POTENTIAL BENEFITS & CONSTRIANTS ASSOCIATED WITH SMALL

BUSINESS’ USE OF E-COMMERCE

 EFFECT OF PROMOTIONAL TOOLS IN PRODUCT MARKETING

 IMPACT OF BRANDING AND PACKAGING ON SALES TURNOVER OF NESTLE FOOD NIGERIA

PLC

 THE EFFECT OF FORECASTING TECHNIQUES ON SALES PERFORMANCE

 THE EFFECT OF PACKAGING ON SALES OF GOODS

 THE EFFECT OF QUALITY SERVICE DELIVERY ON CUSTOMERS PATRONAGE IN FIRST BANK

PLC

 THE IMPACT OF MARKET SEGMENTATION AND PRODUCT POSITIONING IN A SERVICE

INDUSTRY

 THE RELEVANCE OF SALES PROMOTION TO BUSINESS ORGANIZATIONS

 AN ASSESSMENT OF THE IMPACT OF MARKETING SEGMENTATION ON PRODUCTION

PLANNING IN AN ORGARNISATION

 EFFECTS OF MARKETING SEGMENTATION ON SALES PERFORMANCE IN BEVERAGES

INDUSTRY

 MARKETING RESEARCH AND ITS IMPORTANCE IN THE NIGERIAN BANKING INDUSTRY

 THE RELEVANCE OF PACKAGING AND BRANDING ON MARKETING PRODUCTIVITY OF
LOCALLY MADE PRODUCTS

 THE IMPACT OF EFFECTIVE PERSONAL SELLING STRATEGIES ON THE MARKETING OF

INDUSTRIAL PRODUCTS

 THE EFFECTS OF ORGANIZATIONAL CULTURE ON EMPLOYEE PERFORMANCE AND

PRODUCTIVITY

 THE EFFECTS OF CONSUMERISM IN MARKETING OF FAKECOUNTERFEIT DRUGS IN

NIGERIA (A CASE STUDY OF ONITSHA DRUG MARKET)

 THE EFFECTIVENESS OF PERSONAL SELLING STRATEGIES IN THE MARKETING OF

INDUSTRIAL PRODUCT (A CASE STUDY OF GENERAL PIPE INDUSTRY AND GENERAL STEEL
MILL ASABA)

 MARKETING CONCEPT AND IT’S APPLICATION IN CUSTOMER SERVICES, (A CASE STUDY

FOR UBA ONITSHA)

 IMPACT OF CUSTOMER RETENTION ON BUSINESS PERFORMANCE

 A STUDY ON THE IMPORTANCE OF BRANDING AND PACKAGING ON MARKETING

PRODUCTIVITY OF LOCALLY MADE PRODUCTS

 THE IMPACT OF SALES PROMOTION ON CUSTOMERS’ LOYALTY IN THE NIGERIAN

TELECOMMUNICATION INDUSTRY
 THE IMPACT OF MARKETING STRATEGY ON PRODUCTIVITY OF ORGANIZATIONS

 THE IMPACT OF JOB SATISFACTION ON SALES TEAM PRODUCTIVITY

 THE EFFECT OF MARKETING PROMOTION ON THE EFFICIENCY OF BANKS

 THE EFFECT OF ADVERTISING ON CONSUMER’S ACCEPTABILITY OF NEW PRODUCT

 IMPACT OF PRODUCT BRANDING ON SALES PERFORMANCE IN THE NIGERIAN BREWERY

INDUSTRY

 EXPERIENTIAL MARKETING STRATEGY AND CUSTOMER LOYALTY IN THE NIGERIAN

TELECOMMUNICATIONS INDUSTRY

 E-MARKETING AND SMALL SCALE BUSINESS IN NIGERIA THREAT OR OPPORTUNITIES

 DISTRIBUTION STRATEGIES AND MARKETING PERFORMANCE, AN EMPIRICAL STUDY OF

PHARMACEUTICAL FIRMS IN DELTA STATE

 A CRITICAL ANALYSIS ON THE EFFECT OF BUILDING RELATIONSHIP MARKETING

THROUGH ONLINE MARKETING COMMUNICATION ON BUSINESS GROWTH, A SURVEY
OF RETAIL STORES IN ASABA

 AN APPRAISAL OF THE USE OF MARKETING RESEARCH IN A MARKETING ORGANIZATION

 THE IMPACT OF MARKET SEGMENTATION ON SALES PERFORMANCE

 THE IMPACT OF MARKETING INFORMATION SYSTEM (MIS) ON MARKETING DECISION
MAKING IN THE ORGANIZATIONS

 THE ROLE OF ADVERTISING IN BRAND BUILDING CASE STUDY OF NIGERIA BOTTLING

COMPANY

 THE IMPACT OF SOCIAL MEDIA ON CONSUMERS’ BUYING BEHAVIOUR OF TOYOTA

BRAND OF VEHICLES

 ASSESSING THE LEVERAGING EFFECT OF E-MARKETING ON PERFORMANCE OF

COMMERCIAL

 CONSUMER PERCEPTION TOWARDS BRAND PREFERENCE OF MOBILE PHONE SERVICE

PROVIDERS (A STUDY OF MTN NIGERIA DELTA STATE, ASABA)

 EFFECTS OF PRODUCT QUALITY ON STUDENT CHOICE OF PEAK MILK PRODUCT (SACHET)

 IMPACT OF CORPORATE GOVERNANCE ON BANKS

 THE EFFECT OF ADVERTISING ON CONSUMPTION OF FAST FOOD IN NIGERIA

 THE IMPACT OF CUSTOMER RELATIONSHIP MARKETING ON CUSTOMER RETENTION (A

CASE STUDY OF GTB OF NIGERIA PLC)

 THE IMPACT OF MARKET SEGMENTATION ON SALES PERFORMANCE (A STUDY OF

NIGERIAN BREWERIES PLC, ONITSHA)

 THE IMPACT OF MARKETING RESEARCH ON DECISION MAKING

 THE IMPACT OF OUTSOURCING STRATEGIES ON ORGANIZATIONAL EFFECTIVENESS IN
NEW GENERATION BANKS

 THE IMPACT OF VIRAL MARKETING ON BRAND PREFERENCE OF HERO LARGER BEER. A

STUDY OF SABMILLER PLC ONITSHA

 TRADE FAIR AS AN INSTRUMENT OF INCREASING MARKETING PERFORMANCE IN

NIGERIA BUSINESS (A STUDY OF TRADE SHOWS IN ASABA)

 THE EFFECT OF PROMOTION ON CONSUMER PURCHASE DECISION (A STUDY OF THE

BEVERAGE INDUSTRY)

 THE EFFECT OF PROMOTIONAL ACTIVITIES ON BRAND EQUITY

 THE EFFECT OF ADVERTISING ON CONSUMER PREFERENCE PATTERNS FOR MALT DRINKS

IN ENUGU METROPOLIS (A COMPARATIVE STUDY OF GUINNESS MALTA AND AMSTEL
MALTA)

 THE EFFECT OF QUALITY SERVICE DELIVERY ON CUSTOMERS PATRONAGE IN FIRST BANK

PLC

 THE IMPACT OF SOCIAL MEDIA ON CONSUMER BUYING BEHAVIOUR (TOYOTA BRAND OF

VEHICLES)

 THE EFFECT OF DISTRIBUTION PATTERN ON CONSUMERS PATRONAGE A CASE STUDY OF

JUHEL NIGERIA LIMITED
 INFLUENCE OF PRODUCT PACKAGING ON CONSUMER BUYING PREFRENCE (A CASE
STUDY OF ABA METROPLIS

 THE ROLE OF MARKETING COMMUNICATION IN EFFECTIVE OF MALT DRINKS IN ABA

METROPOLIS A CASE STUDY OF THE MALT BOTTLED BY CONSOLIDATED BREWERIES ABA

 TREND IN THE USE OF HUMAN MODELS IN THE NIGERIA ADVERTISING INDUSTRY

 ADVERSTISING AS AN EFFECTIVE PROMOTIONAL TOOL IN THE DELIVERING OF BANKING

SERVICE. (A CASE STUDY OF SELECTED COMMERCIAL BANK IN DELTA STATE)

 AN EVALUATION OF INFORMATION TECHNOLOGY (IT) IMPACT ON THE DEVELOPMENT

OF EFFECTIVE MARKETING STRATEGIES IN THE BANKING INDUSTRY IN ENUGU
METROPOLIS

 AN EVALUATION OF PRODUCT INNOVATION AS A STRATEGY FOR THE SURVIVAL OF

MANUFACTURING FIRMS IN NIGERIA

 IMPACT OF PUBLIC RELATION ON MARKETING OF BANKING SERVICE IN ENUGU

METROPOLIES

 THE NEED FOR IMPROVED CUSTOMER SERVICES IN THE BANKING INDUSTRY

 THE ROLE OF MARKETING STRATEGY IN DETERMINING CONSUMER PURCHASING

BEHAVIOUR

 IMPROVING DISTRIBUTION EFFECTIVENESS IN MARKETING OPERATION

 MARKET ACCEPTABILITY OF LOCALLY MADE COSMETICS PRODUCTS IN NIGERIA

 STRATEGIES FOR INTRODUCING A NEW PRODUCT IN THE MARKET

 STRATEGIES FOR ENHANCING AND PROMOTING CAPITAL FORMATION AMONG SMALL

SCALE ENTERPRISES IN NIGERIA

 THE EFFECT OF ECONOMIC DEPARTMENT DEPRESSION IN THE MARKETING OF PAINT

PRODUCT

 THE IMPACT OF MARKETING MIX IN THE ACCOMPLISHMENT OF ORGANIZATION

OBJECTIVE

 THE PROBLEM IN THE MARKETING OF NEW PRODUCT IN ENUGU STATE

 THE ROLE OF MARKETING STRATEGY IN DETERMINING CONSUMER PURCHASING

BEHAVIOUR

 THE ROLE OF MIDDLEMEN IN CHANNELS OF DISTRIBUTION

 THE ROLE OF MARKETING COMMUNICATIONS

 THE EFFECTIVE MARKETING COMMUNICATION AS A TOOL FOR GREATER PRODUCTIVITY

IN ORGANIZATION

 THE ASSESSMENT OF THE INFLUENCE OF CORPORATE IMAGE ON MARKETING A

MANUFACTURERS BRAND NAME PRODUCT
 MARKETING PRACTICES AND CONSUMER SATISFACTION IN THE HOTEL INDUSTRY

 THE IMPACT OF MTN ADVERTISEMENT ON SUBSCRIBERS A STUDY OF UYO METROPOLIS

 EFFECT OF LEADERSHIP STYLE ON EMPLOYEE MOTIVATION (A STUDY OF NIGERIA

BREWERIES)

 EFFECTIVENESS OF PUBLIC RELATIONS ACTIVITIES IN YOUR SCHOOL.

 ENHANCING ENTREPRENEURIAL SKILL THROUGH APPRENTICESHIP EDUCATION: A STUDY

OF SELECTED APPRENTICES AT THE MECHANIC VILLAGE, ABAKALIKI

 IMPACT OF ENTREPRENEURSHIP SKILL ON REDUCTION OF YOUTH UNEMPLOYMENT IN

EBONYI STATE: A STUDY OF NATIONAL DIRECTORATE OF EMPLOYMENT IN EBONYI STATE

 IMPACT OF SALES PROMOTION ON MARKETING OF SOFT DRINKS IN ABAKALIKI URBAN:

(STUDY OF SALES PROMOTION CONDUCTED BY NIGERIA BOTTLING COMPANY PLC FROM
21ST MARCH – 13TH JUNE, 2014.)

 MARKETING OF EDUCATIONAL SERVICES IN PRESENTATION NURSERY AND PRIMARY

SCHOOL ENUGU

 A COMPARATIVE ANALYSIS ON PUBLIC RELATIONS STRATEGIES OF PABOD BREWERIES

AND COCA COLA

 THE IMPACT OF INFORMATION TECHNOLOGY IN MARKETING PRODUCT AND SERVICES.

(A CASE STUDY OF ECO BANK ENUGU MAIN BRANCH)
 THE IMPACT OF NEW PRODUCT DEVELOPMENT ON THE PERFORMANCE OF AN
ORGANIZATION

 THE IMPACT OF RELATIONSHIP MARKETING ON CUSTOMERS SATISFACTION AND

PROFITABILITY. (A CASE STUDY OF MTN NIGERIA, ABA)

 AN ASSESSMENT OF THE SALES PROMOTION TECHNIQUE PREFERENCES OF NIGERIAN

CONSUMERS IN UYO, AKWA IBOM STATE

 A CRITICAL EXAMINATION OF THE IMPACT OF ADVERTISING ON BRANDS SELECTION

AMONG CONSUMERS IN OWERRI, IMO STATE

 Effect of Pricing Strategies on sales Volume ( A Case Study FPA Marketing Model Shop)

 IMPACT OF ONLINE SHOPPING ADVERTS ON CONSUMER BUYING RATE.

 AN EXAMINATION OF TWITTER BAN ON DIGITAL MARKETING

 ASSESSMENT OF TWITTER BAN ON BRAND AWARENESS IN NIGERIA (A CASE STUDY OF

RITE FOOD LIMITED, LAGOS STATE )

 AN EMPIRICAL INVESTIGATION OF COVID-19 ON PRODUCT SALES AND MARKETING

 A STUDY ON PSYCHOGRAPHIC PROFILING AND INCREASED SALES EFFICIENCY

 FEEL GOOD ADVERTISING AND ITS EFFECT ON CONSUMER REPEAT PURCHASE

BEHAVIOUR A study of De-united Industries Ltd makers of Indomie noodles
 INTEGRATING PSYCHOGRAPHIC PROFILING FOR IMPROVED SALES. A CASE STUDY OF
SHOPRITE.

 LIFESTYLE BRANDING AS A METHOD OF INCREASING PRODUCT APPEAL A STUDY OF LIFE

BEER IN THE SOUTH EAST

 THE INFLUENCE OF BRAND IMAGE ON CONSUMER BEHAVIOUR

 THE IMPACT OF MARKETING STRATEGIES ON PRODUCTIVITY

 IMPACT OF SOCIAL MEDIA ON CONSUMER BEHAVIOUR

 THE EFFECT OF ONLINE ADVERTISING ON CONSUMER BUYING BEHAVIOR

 E-MARKETING AND SMALL ENTERPRISE THREATS AND OPPURTUNITES

 BROADCAST MEDIA AND SALES PERFORMANCE OF FAST MOVING CONSUMER GOODS

 APPLICATION OF MARKETING CONCEPT IN BANKS AND ITS EFFECTIVENESS IN

CONSUMER SATISFACTION

 THE EFFECT OF PROMOTIONAL STRATEGIES IN THE MARKETING OF BANK SERVICES

 EFFECTIVE MARKETING STRATEGIES FOR HEALTH CARE SERVICES

 PASSENGER’S RATING OF SERVICE DELIVERY OF TRANSPORT BUSINESSES IN NIGERIA

 SALES PROMOTION STRATEGIES AND SALES PERFORMANCE OF TELECOMMUNICATION

FIRMS

 ADVERTISING AND MARKETING PERFORMANCE OF SELECTED DETERGENT COMPANIES

 BRAND DIFFERENTIATION & POSITIONING FOR MAXIMUM COMPETITIVE ADVANTAGE

 THE EFFECT OF ADVERTISING ON CONSUMER REFERENCE PATTERNS FOR MALT DRINKS

 AN APPRAISAL OF PROMOTIONAL STRATEGIES OF BARBING SALONS

 RELATIONSHIP MARKETING IN MAINSTREAM BANK PLC

 THE IMPACT OF MARKETING STRATEGY ON PRODUCTIVITY OF ORGANIZATION

 AN EVALUATION OF MARKETING STRATEGIES OF MOBILE PHONE OPERATORS

 THE INFLUENCE OF CUSTOMER RELATIONSHIP MANAGEMENT ON THE SALES OF

PRODUCTS

 THE ROLE OF PUBLIC RELATIONS IN MARKETING

 THE IMPACTS OF PRICING IN MARKETING

 THE IMPACT OF MARKETING COMMUNICATION ON PRODUCT DEVELOPMENT

 THE USE OF PACKAGING AS AN EFFECTIVE WAY OF MARKETING NEW PRODUCT

 THE ROLE OF ADVERTISEMENT MEDIA ON CONSUMER BUYING BEHAVIOR

 PUBLIC PERCEPTION TOWARDS BILLBOARD ADVERTISMENT

 AN ASSESSMENT OF PHOTOGRAPHS AND CARTOONS AS COMMUNICATION

INSTRUMENTS

 THE RELEVANCE OF MARKTING RESEARCH IN ENHANCING THE SERVICE LEVEL OF

MANUFACTURING FIRMS

 AN EVALUATION OF SALES PROMOTION IN INCREASEING THE LEVELS OF NETWORK

PATRONAGE IN THE TELECOMS INDUSTRY

 MARKET SEMENTATION AS AN EFFICIENT TOOL OF ACHIEVING INCREASED MARKET

SHARE

 IMPORTANCE OF MARKTING RESEARCH IN ENHANCING THE SERVICE LEVEL OF

MANUFACTURING COMPANY

 EVALUATION OF THE DEVELOPMENT AND MARKETING OF SERVICE PRODUCTS

 EFFECTS OF TELEVISION ADVERTING IN CONSUMER BEHABIOUR

 AN EVALUATION OF SALES PROMOTION IN INCREASEING THE LEVELS OF NETWORK
PATRONAGE IN THE TELECOMMUNICATION INDUSTRY

 AN APPRAISAL OF EFFECTIVE ADVERTISING IN INCREASING SALES OF COSMETICS

 AN EVALUATION OF THE DISTRIBUTION STRATEGIES FOR THE MARKETING OF

PETROLEUM

 AN INDEPTH STUDY OF ON THE BRAND SWITCHING BEHAVIOR OF MALT DRINK

CONSUMER

 BRAND SWITCHING BEHAVIOR OF CONSUMERS IN THE HAIR CARE SERVICE

 AN EVALUATION OF PRODUCT POSITIONING STRATEGIES FOR MARKETING INDOMIE

BREAKFAST

 THE IMPACT OF MARKETING MIX IN THE ACCOMPLISHMENT OF ORGANIZATIONAL

OBJECTIVES

 DETERMINING THE EFFECTIVENESS OF PRODUCT PLANNING AND MANAGEMENT IN

NIGERIA BREWERIES

 PROMOTION: AN EFFECTIVE MARKETING STRATEGIES IN BUSINESS ORGANIZATION IN

NIGERIA

 THE EFFECTS OF SUBSIDY REMOVAL ON EFFECTIVE MARKETING OF PETROL IN NIGERIA

 THE IMPACT OF INFORMATION AND COMPUTER TECHNOLOGY ICT ON THE MARKETING
OF AUTOMOBILE PRODUCTS IN NIGERIA

 THE IMPACT OF MARKETING COMMUNICATION ON CONSUMER BRAND LOYALTY

 THE EFFECTIVENESS OF PERSONAL SELLING STRATEGIES IN MARKETING OF CAPITAL

GOODS

 THE EFFECT OF PRODUCT QUALITY ON CONSUMER BRAND LOYALTY

 THE EFFECT OF HIGH COST OF TRANSPORTATION ON NIGERIA ECONOMY AND ITS

EFFECT ON CONSUMER GOODS

 THE DEVELOPMENT AND MARKETING OF A NEW PRODUCT AS A COMPANY LIFE WIRE

 THE IMPACT PROMOTION ON THE MARKETING OF A NEW SERVICES

 THE IMPACT OF RELATIONSHIP MARKETING AS A TOOL FOR CUSTOMER SATISFACTION

AND PROFITABILITY

 THE IMPACT OF SALES PROMOTION ON THE MARKETING OF NEW PRODUCT AND

SERVICES

 THE ROLE OF MARKETING STRATEGY IN DETERMINING CONSUMER PURCHASING

BEHAVOUR

 THE ROLE OF MARKETING PLANNING IN THE MARKETING OF COMPUTER PRODUCTS

 EFFECTIVE PRICING STRATEGY OF NEW PRODUCTS

 AN APPRAISAL OF THE APPLICATION OF MARKETING STRATEGY BY STATE ECONOMIC

EMPOWERMENT AND DEVELOPMENT STRATEGY (SEEDS) IN REDUCING POVERTY AND
UNEMPLOYMENT

 PUBLIC RELATION TECHNIQUES FOR MARKETING AIR TRANSPORT SERVICES IN NIGERIA

 MARKETING OF BANKING AND FINANCIAL SERVICE

 MARKETING RESEARCH AS A TOOL FOR PROFITABILITY IN THE SERVICE INDUSTRY

 THE PROBLEMS AND PROSPECTS OF MARKETING AUTO MAINTENANCE SERVICES

 THE ROLE OF ADVERTISING IN MOTIVATING CONSUMER BRAND PREFERENCE FOR

BEVERAGES

 PUBLIC RELATIONS AND INTERNATIONAL MARKETING

 EFFECITVE MARKETING STRATEGIES FOR HEALTH CARE SERVICES

 THE IMPACT OF TV ADVERTISING ON THE MARKETING OF GSM SERVICE

 THE IMPACT OF PRODUCT ADVERTISEMENT ON SALES VOLUME OF COMPANIES

 THE ROLE OF PRODUCT ADVERTISING ON SALES VOLUME OF COMPANIES (A CASE STUDY
OF NBL)

 MARKETING ACCEPTABILITY OF LOCALLY MADE COSMETIC PRODUCTS (BEAUTY AIDS)

 THE EFFECTIVE STRATEGIES FOR MARKETING TELEPHONE SERVICES

 PROBLEM AND PROSPECTS OF RETAIL MAKETING

 THE IMPACT OF MARKETING RESEARCH AS AN AVENUE FOR PROFITABILITY

 AN INVESTIGATION INTO THE MARKETING STRATEGIES USED BY COMMERCIAL BANKS IN

MANAGING SERVICE BREAKDOWN AMONG SME CUSTOMERS

 THE INCIDENCE OF BRAND LOYALTY AMONG CONSUMERS OF CEREAL FOODS

 IMPACT OF CUSTOMERS COMPLAINT ON MARKETING PERFORMANCE IN THE SERVICE

INDUSTRY

 CONSUMER’S PERCEPTION OF BRANDING AND PACKAGING ON SALES OF COSMETICS

PRODUCTS

 PASSENGER’S RATING OF SERVICE DELIVERY OF TRANSPORT BUSINESSES IN NIGERIA

 RELATIONSHIP MARKETING AND CUSTOMER RETENTION

 THE EFFECT OF CONSUMER PROTECTION ON BRAND LOYALTY OF FAST MOVING
CONSUMER GOODS

 THE EFFECT OF ADVERTISING ON SALES PERFORMANCE OF CONSUMER GOODS

 SALES PROMOTION AND ITS EFFECTS ON ORGANIZATIONAL EFFECTIVENESS IN NIGERIAN

MANUFACTURING INDUSTRY

 IMPACT OF PROMOTIONAL ACTIVITIES ON FAST MOVING CONSUMER GOODS

 DIGITAL MARKETING AS A KEY DRIVER OF SALES IMPROVEMENT AMONG SMALL AND

MEDIUM SCALE ENTERPRISES

 BRAND PERSONALITY AND CUSTOMER LOYALTY

 PERSONAL SELLING PRACTICE AND ENHANCED SALES OF INDUSTRIAL PRODUCTS

AMONG BUSINESSES

 EFFECT OF SOCIAL MEDIA ON CONSUMER BUYING BEHAVIOUR OF JUMIA NIGERIA

 EFFECT OF PUBLIC RELATIONS ON CUSTOMERS’ PREFERENCE FOR GLOBAL SYSTEM FOR

MOBILE COMMUNICATIONS (GSM) SERVICES

 EFFECT OF PACKAGING ON CONSUMER BUYING CHOICE OF SELECTED CONSUMER

GOODS

 THE EFFECT OF SOCIAL MEDIA ON CONSUMERS BUYING BEHAVIOUR

 THE EFFECT OF CONSUMER PROTECTION ON BRAND LOYALTY IN FAST MOVING
CONSUMABLE GOODS

 AUDIENCE PERCEPTION OF FEMALE MODEL IN ADVERTISING MESSAGE WITH

REFERENCE TO LUX SOAP TELEVISION ADVERTISEMENT

 THE EFFECT OF CUSTOMER RELATIONSHIP MANAGEMENT (CRM) ON CUSTOMER

SATISFACTION

 APPLICATION OF MARKETING CONCEPTS IN BANKING INDUSTRY AND ITS EFFECT ON

CUSTOMER SATISFACTION

 INTERNAL MARKETING PRACTICES AND EMPLOYEES PRODUCTIVITY IN PUBLIC

INSTITUTIONS IN NIGERIA

 EFFECT OF MARKETING RESEARCH ON PRODUCT DEVELOPMENT

 EFFECTS OF PRICING ON CONSUMPTION OF CHAMPION LAGER BEER

 EFFECTS OF MOTIVATION ON SALESFORCE PERFORMANCE IN GUINNESS NIGERIA PLC

AND MOBILE TELECOMMUNICATION NETWORK

 EFFECT OF MARKET SEGMENTATION ON SALES PERFORMANCE OF BEVERAGE

INDUSTRIES

 SERVICE DELIVERY AS AN INSTRUMENT OF ACCESSING COMPETITIVE ADVANTAGE IN

MARKETING
 PROBLEMS AND PROSPECTS OF MARKETING IN SMALL-SCALE BUSINESS IN NIGERIA

 THE EFFECT OF BRANDING ON PRODUCT MARKETING

 THE ATTITUDE OF NIGERIANS TOWARDS MADE-IN-NIGERIAN GOODS

 EFFECTIVENESS OF SOCIAL MEDIA IN NEWS PRODUCTION

 COMPARISON OF SOCIAL MEDIA AND RADIO STATIONS ON THE ASSESSMENT OF NEWS

INFORMATION

 PERCEPTION OF STUDENTS TOWARDS SOCIAL MEDIA AS A MARKETING TOOLS

 USING INFORMATION TECHNOLOGY AND SOCIAL MEDIA TO ENHANCXE INFORMATION

SHARING AND PUBLIC PARTICIPATION IN GOVERNANCE FREEDOM OF INFORMATION
ACT IN NIGERIA

 USE OF SOCIAL MEDIA AS A CHANNEL OF INFORMATION AND COMMUNICATION

 PLACE OF TWITTER AS A SOCIAL MEDIA AS INTERPERSONAL COMMUNICATION MEDIUM

 AUDIENCE PERCEPTION OF FACEBOOK AS A MARKETING MEDIUM

 IMPACT OF SOCIAL MEDIA ON MODERN JOURNALISM PRACTICES IN NIGERIAN WITH A

FOCUS ON JOURNALISTS
 EXAMINATION OF THE IMPACT OF INTERNET ON RADIO BROADCASTING

 IMPACT OF INTERNET TECHNOLOGY ON JOURNALISM PRACTICE IN NIGERIA

 IMPACT OF ICT ON ADVERTISING PRACTICE IN NIGERIA

 IMPACT OF FACEBOOK AND 2GO AS AN EFFECTIVE INTERPERSONAL MEDIA OF

COMMUNICATION

 INFLUENCE OF NEW MEDIA ON INFORMATION ACQUISITION

 THE USE OF PUBLIC RELATIONS PRACTICE IN GOVERNMENT INSTITUTION

 THE UNIQUENESS AND IMPACT OF COMMERCIAL BANK LENDING ON THE GROWTH OF

SMALL-SCALE INDUSTRIES

 THE STUDY OF THE IMPACT OF RADIO ADVERTISING ON THE MARKETING OF

CONSUMERS PRODUCTS

 THE ROLE OF ROAD TRANSPORT NETWORK IN THE MARKETING OF AGRICULTURAL

PRODUCT

 THE RELEVANCE OF PACKAGING IN THE MARKETING OF CONSUMER GOODS IN NIGERIA

 THE RELEVANCE OF NEW PRODUCT DEVELOPMENT ON ATTAINING MARKETING

OBJECTIVE OF TABLE PRODUCERS
 THE ROLE OF PRODUCT MANAGEMENT IN THE MARKETING PERFORMANCE OF
BANKING SERVICE

 THE NEED FOR THE APPLICATION OF MARKETING CONCEPT IN GOVERNMENT

ESTABLISHMENT

 THE IMPACT OF SALES PERSON IN MOTIVATING CONSUMERS BRAND PERFORMANCE

FOR BEER PRODUCT

 THE IMPACT OF RAPID INCREASE SALES PROMOTION ACTIVITIES ON THE SALES OF SOFT
DRINKS IN NIGERIA

 THE INFLUENCE OF ADVERTISING AND PERSONAL SELLING ON NEW PRODUCT OF

COMMERCIAL BANKS

 THE IMPACT OF PRODUCT OF BRANDING ON THE SALES OF CONSUMER PRODUCT

 THE IMPACT OF PRODUCT INNOVATION ON THE GROWTH OF A FIRM

 THE IMPACT OF APPLICATION OF MARKETING CONCEPT IN THE NIGERIA PUBLIC SECTOR

INDUSTRY

 THE IMPACT OF ADVERTISING ON THE COMPANY MARKETING GROWTH

 THE IMPACT MARKETING RESEARCH ON THE MARKETING PERFORMANCE OF SOFT

DRINK IN NIGERIA
 THE EFFECTIVENESS OF PERSONAL SELLING STRATEGIES IN THE MARKETING
PERFORMANCE OF COSMETICS

 EFFECTIVENESS OF MARKETING PROMOTIONS IN THE SALE OF TEXTILE PRODUCTS

 THE EFFECT OF SALES PROMOTION AS A TOOL FOR ACHIEVING CUSTOMERS BRAND

LOYALTY IN THE TABLE WATER INDUSTRY

 THE EFFECT OF PROMOTIONAL MIX MARKETING OF AIRLINE SERVICE IN NIGERIA

 THE EFFECT OF PROMOTION STRATEGIES ON THE MARKETING PERFORMANCE IN

EDUCATIONAL SERVICES

 THE EFFECT OF PRODUCT RE-PACKAGING ON THE SALES REVENUE OF COMPANIES

 THE EFFECT OF PRODUCT LIFE CYCLE ON ORGANIZATION SALES

 THE EFFECT OF PERSONAL SELLING ON MARKETING PERFORMANCE OF INDUSTRIAL

PRODUCT

 THE APPLICATION OF MARKETING CONCEPT IN THE NIGERIA PUBLIC SECTOR COMPANY

 STRATEGIC MARKETING PLANNING AS A MEANS OF ACHIEVING INCREASE IN MARKET

SHARE IN THE COMPETITIVE MARKET

 THE EFFECT OF ADVERTISEMENT ON CONSUMER BRAND PREFERENCE

 A STUDY INTO THE PROCESS OF PRODUCT PLANNING AND DEVELOPMENT IN

 MARKETING

 ADVERTISING: AN EFFECTIVE PROMOTIONAL TOOL FOR MARKETING NEW

PRODUCTS ( A CASE STUDY OF NASCO MARKETING COMPANY)

 ANALYSIS OF PROMOTION MIX AS A TOOL OF MARKETING COMMUNICATION

 EFFECT OF PERSONAL SELLING AND MARKETING ON SALES GROWTH

 IMPACT OF CUSTOMER SATISFACTION STRATEGIES ON CUSTOMER RETENTION IN

FIRST BANK NIGERIA PLC

 IMPACT OF SOCIAL MEDIA ON CONSUMER BEHAVIOR

 IMPACT OF SOCIAL MEDIA ON CONSUMER BUYING BEHAVIOUR (A CASE STUDY

OF LAGOS STATE UNIVERSITY STUDENTS)

 MANAGEMENT OF EFFECTIVE SALES FORCE IN MARKETING ORIENTED COMPANY

 STAFF PERCEPTION OF THE EFFECTIVENESS OF MARKETING STRATEGIES IN

COMMERCIAL BANKS (A CASE STUDY OF SOME SELECTED BANKS IN UYO)

 THE EFFECT OF ADVERTISEMENT ON CONSUMER BRAND PREFERENCE

 THE EFFECT OF PRICE AND PRICE CHANGES ON SALES OF CONSUMER GOODS

 THE EFFECTIVENESS OF PROMOTIONAL MIX ELEMENTS IN THE

TELECOMMUNICATION SECTOR OF NIGERIA

 THE IMPACT OF MARKETING STRATEGY ON THE PRODUCTIVITY OF AN

ORGANIZATION: A CASE STUDY OF FIRST BANK NIGERIA PLC

 THE IMPACT OF NEW PRODUCT DEVELOPMENT ON THE PERFORMANCE OF AN

ORGANIZATION (A CASE STUDY OF PZ CALABAR)

 THE IMPACT OF PERSONAL SELLING ON THE SALES VOLUME OF AN

 ORGANIZATION

 THE IMPACT OF PRODUCT DIFFERENTIATION STRATEGIES ON SALES

PERFORMANCE OF AN ORGANIZATION (A CASE STUDY OF GLOBACOM
TELECOMMUNICATIONS)

 THE IMPACT OF SALES PROMOTION STRATEGIES ON CUSTOMER PATRONAGE OF

BREWERIES PRODUCTS (A CASE STUDY OF NIGERIAN BREWERIES)

 THE IMPORTANCE OF MARKETING RESEARCH IN THE NIGERIAN BANKING

INDUSTRY: A CASE STUDY OF BANK PHB

 THE ROLE OF MARKETING INFORMATION SYSTEM IN ENHANCING SALES

 APPRAISAL OF THE IMPACT OF OPINION LEADERS IN INFORMATION

DISSEMINATION

 APPLICATION OF MARKETING CONCEPTS IN BANKING INDUSTRY AND ITS EFFECT

ON CUSTOMER SATISFACTION

 IMPORTANCE OF MARKETING RESEARCH IN NIGERIAN BANKING INDUSTRY

 THE IMPACT OF MARKETING STRATEGY IN NIGERIAN BANKING INDUSTRY (A

CASE STUDY OF FIRST BANK NIGERIA PLC)

 IMPACT OF MARKETING STRATEGY ON THE PRODUCTIVITY OF AN

ORGANIZATION

 IMPACT OF SALES PROMOTION STRATEGIES ON CUSTOMER PATRONAGE (A CASE

STUDY OF NIGERIAN BREWERIES PLC)

 ENHANCING THE SALES OF CONSUMERS GOODS USING MARKETING

SEGMENTATION

 THE IMPACT OF PRODUCT DIFFERENTIATION STRATEGY ON SALES

PERFORMANCE
 AN APPRAISAL OF ADVERTISING AS A TOOL FOR PROMOTING SALES OF SOFT
DRINKS (A CASE STUDY OF SELECTED SOFT DRINKS COMPANY IN KADUNA)

 THE PROCESS OF PRODUCT PLANNING AND DEVELOPMENT IN MARKETING

 ADVERTISING AN EFFECTIVE PROMOTIONAL TOOL FOR MARKETING NEW

PRODUCT (A Case Study of NASCO Marketing Company)

 THE ROLE OF MARKETING COMMUNICATION IN EFFECTIVE OF MALT DRINKS IN

ABA METROPOLIS

 TREND IN THE USE OF HUMAN MODELS IN THE NIGERIA ADVERTISING

INDUSTRY

 THE IMPACT OF INNOVATIVE MARKETING STRATEGY ON SMALL FIRMS

PERFORMANCE IN NIGER STATE

 THE INFLUENCE OF BROADCAST MEDIA ON THE SALES OF FAST MOVING

CONSUMER GOODS IN PORT HARCOURT

 CONSTRAINTS TO MARKETING FISH AND FISH PRODUCT BY FARMERS IN (A

CASES STUDY OF AFIKPO NORTH L. G. A OF EBONYI STATE NIGERIA)

 AN EVALUATION OF MARKETING CONCEPT IN THE BANKING INDUSTRY A CASE

STUDY OF UNION BANK PLC

 MARKETING OF BANKING SERVICES (A Case Study Of First Bank Of Nigeria Plc)

 EFFECTS OF MARKETING SEGMENTATION ON SALES PERFORMANCE IN

BEVERAGES INDUSTRY

 THE RELEVANCE OF SALES PROMOTION TO BUSINESS ORGANIZATIONS

 THE IMPACT OF EFFECTIVE PERSONAL SELLING STRATEGIES ON THE MARKETING

OF INDUSTRIAL PRODUCTS (A CASE STUDY OF ASABA ALUMINIUM AND JEMOK
WATER COMPANY ASABA)
 A STUDY ON THE IMPORTANCE OF BRANDING AND PACKAGING ON MARKETING
PRODUCTIVITY OF LOCALLY MADE PRODUCTS (A CASE STUDY OF KINGMOS
PAINT LTD)

 BUILDING RELATIONSHIP MARKETING THROUGH ONLINE MARKETING

COMMUNICATION: A SURVEY OF RETAIL STORES IN ASABA

 E-MARKETING AND SMALL SCALE BUSINESS IN NIGERIA THREAT OR

OPPORTUNITIES

 THE EFFECT OF ADVERTISING ON CONSUMER’S ACCEPTABILITY OF NEW

PRODUCT (A STUDY OF HERO LAGER BEER)

 THE IMPACT OF CUSTOMER RELATIONSHIP MARKETING ON CUSTOMER

RETENTION. (A CASE STUDY OF GTB OF NIGERIA PLC,)

 THE IMPACT OF MARKET SEGMENTATION ON SALES PERFORMANCE (A STUDY

OF NIGERIAN BREWERIES PLC, ONITSHA)

 THE IMPACT OF MARKETING INFORMATION SYSTEM (MIS) ON MARKETING

DECISION MAKING IN THE ORGANIZATIONS (A STUDY OF SELECTED
ORGANIZATION IN SAPELE)

 THE EFFECTS OF CONSUMERISM IN MARKETING OF FAKE/COUNTERFEIT DRUGS

IN NIGERIA (A CASE STUDY OF ONITSHA DRUG MARKET)

 THE ROLE OF THE NIGERIAN MEDIA IN PROMOTING RESPONSIBILITY AND

ACCOUNTABILITY IN GOVERNMENT

 EFFECT OF PROMOTIONAL TOOLS IN PRODUCT MARKETING

 IMPACT OF BRANDING AND PACKAGING ON SALES TURNOVER OF NESTLE FOOD

NIGERIA PLC

 THE EFFECT OF FORECASTING TECHNIQUES ON SALES PERFORMANCE

 THE EFFECT OF PACKAGING ON SALES OF GOODS

 THE EFFECT OF QUALITY SERVICE DELIVERY ON CUSTOMERS PATRONAGE IN
FIRST BANK PLC

 THE IMPACT OF MARKET SEGMENTATION AND PRODUCT POSITIONING IN A

SERVICE INDUSTRY

 THE ROLE OF PUBLIC RELATIONS IN MARKETING ORGANIZATION ( A CASE STUDY

OF PZ CUSSONS NIGERIA PLC, ABA)

 ONLINE COMMUNICATION AND SALES PERFORMANCE: A SURVEY OF MONEY

DEPOSIT BANKS IN PORT HARCOURT

 INFLUENCE OF PERSONAL SELLING ON MARKETING PERFORMANCE IN

TELECOMMUNICATION INDUSTRIAL

 PRODUCT DIFFERENTIATION AND SALES PERFORMANCE OF SOFT DRINK

MANUFACTURING COMPANIES IN PORT HARCOURT

 BRAND EQUITY AND SALES PERFORMANCE (A SURVEY OF SELECTED

MANUFACTURING COMPANIES IN PORT HARCOURT

 ADVERTISING AND MARKETING PERFORMANCE OF GSM COMPANIES IN PORT

HARCOURT METROPOLIS

 BROADCAST MEDIA AND SALES PERFORMANCE OF FAST MOVING CONSUMER

GOODS IN PORT HARCOURT

 CUSTOMER RELATIONSHIP MANAGEMENT AND MARKETING PERFORMANCE IN

THE NIGERIA BANKING INDUSTRY

 IMPACT OF MARKETING ON VIABILITY OF NIGERIAN BANKS (A CASE STUDY OF

SELECTED DEPOSITE BANKS)

 INTEGRATED MARKETING COMMUNICATION AS A STRATEGY FOR BUSINESS

 SURVIVAL (A CASE STUDY OF SMES IN LAGOS STATE)

 IMPACT OF BRAND EQUITY ON CONSUMER/BRAND LOYALTY IN SMES (A CASE

STUDY OF MAY AND BAKER PLC)

 THE IMPACT OF PROMOTIONAL STRATEGIES ON CONSUMER BEHAVIOUR (CASE

STUDY OF GUINNESS NIGERIA PLC)

 CAPITAL STRUCTURE AND MARKET VALUE OF COMPANIES

 CAPITAL STRUCTURE AND MARKET VALUE OF COMPANIES

 SIGNIFICANCE OF PRICE IN INTRODUCTION OF NEW PRODUCT (STUDY OF

SELECTED PRODUCTS OF NIGERIA BREWERIES PLC, BENIN CITY)

 IMPACT OF DISTRIBUTION CHANNEL TO THE MARKETING OF A PRODUT IN AN

ORGANIZATION

 THE EFFECTIVENESS OF ADVERTISING ON THE MARKETING OF CONSUMES’

PRODUCT (A CASE STUDY OF NESTLE FOOD NIGERIA PLC, ILUPEJU, LAGOS STATE)

 THE EFFECTS OF SALES PROMOTION ON CONSUMER BUYING DECISION (A CASE

STUDY OF COCA-COLA BOTTLING COMPANY)

 THE IMPACT OF ADVERTISING ON HOTEL AND TOURISM SERVICE DELIVERY (A

CASE STUDY OF UYI GRAND HOTEL, AUCHI)

 THE IMPACT OF CULTURE ON CONSUMERS BUYING BEHAVIOUR (A case Study of

Asaba Community)

 THE IMPACT OF PRODUCT QUALITY ON CONSUMER BRAND LOYALTY (A CASE

STUDY OF INTERCONTINENTAL DISTILLER LIMITED, OTA, OGUN STATE)

 THE IMPORTANCE OF BRAND POSITIONING IN MARKETING ACTIVITIES (A CASE

STUDY OF OVALTINE PRODUCT)
 SOLVING UNEMPLOYMENT PROBLEM THROUGH THE ESTABLISHMENT OF SMALL SCALE
INDUSTRIES (SSIS)

 SALES PROMOTION IN INCREASING THE LEVELS OF NETWORK PATRONAGE IN THE

TELECOMS INDUSTRY IN NIGERIA

 SALES PROMOTION: A TOOL FOR ACHIEVING CUSTOMERS BRAND LOYALTY IN THE TABLE
WATER INDUSTRY

 SALES MANAGEMENT IN THE BREWERY INDUSTRY

 RELEVANCE OF MARKETING INFORMATION SYSTEM IN THE ACHIEVEMENT OF

ORGANIZATIONAL OBJECTIVE

 PROMOTION AS A STRATEGY OF MANUFACTURES TOOLS FOR CONSUMERS LOYALTY

 STRATEGIES FOR INTRODUCTING A NEW PRODUCT IN THE MARKET