Phenomenon of Cross Cultural Understanding In :

BUSINESS CONTEXT

Disusun oleh :
Hasrini Fatrin ( 2021710010 )

ENGLISH EDUCATION STUDY PROGRAM

FACULTY OF TEACHING AND EDUCATION SCIENCES
INDO GLOBAL MANDIRI UNIVERSITY
2022
 FOREWORD

Praise be to the presence of God Almighty. For His grace and

guidance, author can complete a paper assignment entitled "Similar

words between Palembang and Javanese tribes in the mention"Papers

are prepared to fulfill course assignments.

In addition, this paper aims to add insight into the many different

languages. The author would like to thank Mr. Dio Resta Permanan

S.Pd., M.Pd as a lecturer Cross Cultural Understanding (CCU) course.

Thanks are also conveyed to all parties who have contributed to the

completion of this paper. The writer realizes that this paper is still far

from being perfect. Therefore, suggestions and criticism constructive is

expected for the perfection of this paper.

Palembang, 18th of November 2022

Writer,

Hasrini Fatrin

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 TABLE OF CONTENTS

FOREWORD ………………………………………………………………………… 2

TABLE OF CONTENTS …………………………………………………………. 3

BAB I PRELIMINARY ………………………………………………………… 4

A. Baground ……………………………………………………………………………. 4

BAB II DISCUTION …………………………………………… 8

A. UNDERSTANDING THE DIFFERENT OF BUSINESS ………………… 8
B. UNDERSTANDING THE SIMILARITY OF BUSINESS ……………….. 9

BAB III CLOSING ……………………………………………………………….. 10

A. CONCLUSION ……………………………………………………………………… 10
B. SUGGETION ………………………………………………………………………… 10

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 BAB I

PRELIMINARY

A. Background

This discussion about Culture in business setting is based on

several thoughts. This discussion is based on the idea that

communication takes place in various contexts. The context

behind the communication gave birth to a rule. These rules

govern how a communication process runs. Different cultures also

cause different rules for communicating.

If you've traveled a lot before, you know that there are huge

differences in communication between people from one country to

another. In some cultures, people are loud, direct, or even blunt and

tend to interrupt others during conversation. In other countries, people

usually speak softly, use flowery or indirect language, and wait

patiently for the other person to finish their sentence.

During business meetings, these differences tend to come to the

fore. Adapt it to how your business partners communicate, for

example, when greeting and greeting your business partners, boss, and

colleagues.Always use last names and titles unless you are invited to

do otherwise. Hierarchy may have a large influence on the style of

communication in your new environment, so it's important to pay

attention to this. The most senior business partners are probably the

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ones who make decisions in meetings. Failing to acknowledge their

status within the company or address them respectfully can leave a

bad impression.

Cultural differences in business include expectations about

personal space and physical contact. Many Europeans and South

Americans kiss business associates on both cheeks as a greeting, not a

handshake. While Americans are most comfortable being apart from

business associates, other cultures have no problem standing shoulder

to shoulder with their colleagues or placing themselves 12 inches or

less from the person they are talking to.

It's not uncommon for female colleagues in Russia to walk hand

in hand, for example, while the same behavior in other cultures might

signal a more personal or sexual relationship.

American culture is widely known for its assertive style of

communication. While the communication styles in these two settings

tend to overestimate the norm, they serve to illustrate the positive

value placed on communicative assertiveness in the United States.

The traditions of directness, assertiveness, and aggressive behavior

among Americans did not develop by chance.

In a culture where individualism is highly valued such as in the

United States, people are expected to take the initiative in advancing

their personal interests and well-being and to be direct.

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 While a strong and assertive style of communication may be

part of the American experience, in many cultures, and in a variety of

settings, aggressive behavior makes people feel uncomfortable.

While the culture of the United States and some other cultures,

such as Germany and Israel, see assertiveness as an asset, other

cultures see it as a threat and undermining friendly interpersonal

relationships. Among Northeast and Southeast Asian cultures, mutual

agreement, loyalty, and mutual obligations underlie the importance

placed on harmonious relations.

Filipino culture, as we noted with our example of nurses, places

a high value on interpersonal harmony. Filipinos have two terms that

express their conception of harmony: amor propio and pakikisama.

Amor propio translates into English as "harmony" and refers to a very

fragile sense of self-worth and self-worth. These values make

Filipinos very vulnerable to negative comments that could affect their

position in society. As a result, Filipinos rarely criticize or confront

others verbally, and if they do, it is in the most polite manner. "They

see directness and directness as uncivilized traits. Instead, they value

pakikisama, or smooth interpersonal relationships."

Communication variable that affects almost all communication

settings relates to cultural perceptions and responses to status, that

each culture and organization has specific culture-based protocols to

guide interactions between people of different social positions. Using

a broad classification scale, a culture can generally be categorized as

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either egalitarian, with a low level of concern for social differences, or

hierarchical, which places significant emphasis on status and rank.

Egalitarianism facilitates and encourages openness among

communication participants, emphasizes informal interactions

between subordinates and seniors, and minimizes expectations of

respect and formality. The United States, Australia, Israel, and New

Zealand are considered highly egalitarian cultures. Most US

Americans don't really care about differences in social status and

power. This is partly a result of the legacy of the United States'

border, when early settlers were forced to rely on hard work to

survive.

In this culture, status is usually determined by birth, adoption or

age. In Japan, China, Latin America, the difference in status is clearly

seen from the protocols governing interpersonal and organizational

activities. The real power that some people have received their

position through family relationships education level, marriage and

age.

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 BAB II

DISCUSSION

A. Understanding the differences in business

Accepting cultural differences provides a broad range of

business expertise and provides new business insights to address

business-related issues. It is a way to overcome potential obstacles

related to international business and culture.

Global companies need to understand that there are different

definitions of culture per se and culture in relation to international

business. Culture is usually defined as a group of common and

accepted standards shared by a particular society. When we place it in

the context of global business, what is considered professional by one

society may be different for another foreign society.

understand that cultural differences affect global business in

three primary areas – organizational hierarchy, etiquette, and

communication. Understanding them and recognizing their effects

business will prevent from creating misunderstandings with foreign

clients and colleagues. For examples the diferent in : Communication,

Interactions, Workplace Etiquette, Organizational Hierarchy, and

Negotiation styles.

Even the way different cultures handle contracts varies.

Americans love to include every detail in contracts because they want

to anticipate possible contingencies and circumstances. The deal is

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 the same as the deal. Therefore everything discussed and accepted

during negotiations must be specified in the contract. The Chinese, on

the other hand, prefer contracts to have general principles simply

because, for them, sealing the deal means establishing a relationship

with a business partner.

B. Understanding in similarity in business context

The cultural norms of business when conducting business such

as greeting business partners, scheduling meetings, or giving gifts are

all very similar across regions. Likewise, the business etiquette of

taboos, time-keeping, dress codes, bribery, and corruption also have

much in common.

Understanding cultural diversity in business is important for

interacting with people from different cultures while preventing

problematic issues. If we know we will be negotiating with a foreign

businessperson, for example, study ahead of time how their way of

doing business differs from yours. We will find that many Eastern

cultures, like and expect to have a long informative session before

negotiations begin

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 BAB III

CLOSING

A. CONCLUSION

Culture is very important to our organization because it shapes

our corporate identity and therefore our growth, paving the way for

success and a lasting legacy. If we can see that we are making a

positive impact in our team and community then we know it is

working. When we have a foundation built on our unique culture, we

can build on our team's desire to move forward and achieve our

company's goals. Our unique culture allows us to recruit, build and

retain a first-class team. Having the right momentum, culture and

teamwork creates opportunities to build on our legacy and achieve our

dream board goals.

B. SUGGESTION

So that the whole community of our cultural business, I have

many method for making our business still ok. Those are : estabilish

or purpose, open our communication, lead by example, create

psychological safety, schedule team building, reward excellence,

encourage mentoring, provide further learning, be transparent, and

abolish problematic behavior.

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