Lean Canvas Template

Problem Solution Unique Value Prop. Unfair Advantage Customer Segments

Top 3 features Single, clear and compelling Can’t be easily copied or Target Customers
Top 3 problems
message stating why you are bought
di!erent and worth buying

2 4 3 9 1
High-Level Concept Early Adopters
Existing Alternatives Describe your overall concept
Key Metrics Channels List the characteristics of
List how these problems get
Key activities you measure Path to customers your ideal customers
solved today

8 5

Cost Structure Revenue Streams

List your "xed and variable costs List your sources of revenue

7 6
Revenue model

https://leanstack.com/lean-canvas d-pereira.com
 Lean Canvas Example
Problem Solution Unique Value Prop. Unfair Advantage Customer Segments
Top 3 features Single, clear and compelling Can’t be easily copied or Target Customers
Top 3 problems
message stating why you are bought
Trust building
Hard to "nd Hotels don’t Online service Homeowners
cheap/ provide for travellers to can advertise di!erent and worth buying bi-directional
Travellers
rating system of People having
a!ordable authentic rent a!ordable vacant space Any homeowner looking for an
hosts and accommodation
accommodation experiences staying Travellers can can rent out adequate
Extra visitors options to
get authentic space accommodation
monetisation become hosts
experience of experience
It’s hard for for homeowners
local area Insurance by
homeowners to Payment
default for
monetise vacant handling
hosts
space

High-Level Concept Early Adopters

Existing Alternatives Describe your overall concept
Key Metrics Channels List the characteristics of
List how these problems get
Key activities you measure Path to customers your ideal customers
solved today
Number of
views-to- Number of hosts Referrals Recommendations
booking per applied People ready
Everyone can Sharing
booking.com hotels.com host to share their
become a host economy
residence and
earn money as
hosts
Daily Active Ads online and
Users/Monthly o*ine
Active Users

Cost Structure Revenue Streams

List your "xed and variable costs List your sources of revenue
Revenue model
Fees for
Development Hosting Marketing Payroll Insurance Photography travellers

https://leanstack.com/lean-canvas d-pereira.com
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