TikTok

for Product Makerting

Why Not???
How’s TitTok Going
Right Now??? vs

“Anyone can become a content provider”

2016
689 it’s more of an entertainment platform,
Million instead of a lifestyle platform

Active users
Popular Content in Tiktok:
With over 2 billion downloads on Apple & Google Store
Sport & Fitness
Their mission is “to capture and present the world’s Home Reno & DIY
creativity, knowledge, and precious life moments, Beauty
directly from the mobile phone.”
Entertainment Fashion
443 mio hashtag view in 2020

DataReportal,2021
 Useful TikTok Marketing Tactics:
Can we use TikTok
as Marketing Tools? How?
1. Create Interesting
Active users TikTok Marketing
Content
38% Interesting topics & problems
Above 30
52 minutes
62% per day on apps relevant hashtag 2. Use the Right
between 10 - 30 whenever you post
a video
Hashtags For TikTok SEO

“more time people spend on these apps, the higher

is the chance that they will see advertisements”
3. Partner w/ Other
Creators or Influencers
TikTok beats all other platforms when it
comes to engagement levels across accounts ~86% of marketers have used
influencer marketing (statista,21)
of all sizes. (Marketing hub,2020)

Statista,2021
4. TikTok Ads

How’s TikTok Ads Work?

Interest
Targeting
Behavioral

Use Analytics Data for Our Video

identify what is and isn’t working
in your content creation.

Infeed Adds Top View Ads

Video
Branded Adds
Hashtag Branded Effects
 TikTok can often work as a successful marketing channel.
You may be able to reach a large number of people at a
relatively low cost. This could allow you to surpass your
competition, especially if they haven’t taken the time to learn
how TikTok works.
THANKS