Business plan is document containing the objectives of a business and how it plans

on achieving those goals and objectives. It is written to help the business, establish
a focus, secure and attract executives.
The business plan is divided into sections namely: executive summary, company
description, products or services, marketing plan, products and services operational
plan, management and organization, budget and expenses, financial plan and lastly
the appendices
Executive summary: the executive summary is the first part of every project or
business plan and it’s the most crucial. This section deals with the overview of the
business. It deals with the purpose of the business, it’s goals and objectives.
Another thing to note is that it’s a major determinant of investors committing their
financial resource, with this very fact it must be able to pique the readers interest,
entice and draw them into the plan.
Company description: another section of the business plan is the company
description, this section deals with an overview or description of the business, the
kind of business, it’s history, the current stage or status of the company
(if),philosophy and its long term goals.
Products or services: this section deals with the kind of products manufactured by
the company or services rendered, the manufacturing process, the benefits or
importance of this product or service to the consumers and the features or
competitive advantage of the company over its competition.
Marketing plan: this section contains the company’s marketing plan and sales
strategy, including information on the target audience, key competitions,
competitive advantage, channels to promote, advertise and distribute the products
or service.
Operational plan: this section deals with the ongoing operations of the business in
other to achieve its objective. Ongoing operations such as
Staffing-this area deals with the types of employees needed, roles and
responsibilities of the employees, information on their salary, qualifications and
training they will require
Production- this deals with the production process, material, equipment and cost of
production.
Inventory- this deals with the kind of inventory, how it will be acquired, how it will
be managed and stored.
Quality control- this deals with how the business will ensure quality of their
product or service
Management and organization: this section deals with how the business is
organized and how the management teams are structured.
Budget and expenses: this deals with expenses to be incurred by the business and
developing a plan to manage and acquire finance in other to keep the business
running
Financial plan: this section deals with the finances or financial projection of the
company. That is revenue projection or revenue that the company will earn over a
period of time, expenses to be incurred at a given time, profit or loss projection etc.
Appendices: this section includes any addition information that might be relevant
to the business plan. Such as resumes of key employees, marketing materials,
blueprints and other legal documents.