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Organization: 

Introduction: 
In this report, our goal is to elaborate organization’s strategy as well as the business model. Through
explaining some key points, it will be clearly defined.  
Organization refers to a collection of people who work together and use various kinds of resources
for a particular purpose of that organization. The fundamental reason for the organization's
existence is its purpose. Every organization has a unique purpose and goals, people work to achieve
these goals.  
According to Stephen Covey When you have a clear idea of priorities that is our values, aims and
activities, organize around them. 
 
 
Company overview: 
…............................................................... 
 
Mission: 
A mission statement is a short message of the organization's existence’s reason. It claims the
purpose and organization’s overall intention. Furthermore, it supports the vision and direction to
employees,  
customers, and other stakeholders. 
Vision:  
A vision statement is based on inspirational and aspirational conditions, it looks forward and creates
a image of the ideal state which the organization wishes to achieve. Like what problems are
organization seeking for, where it is headed and what will the next after achieving all strategic goals.
According to S. Serto (2019) the mission of organization is about main purpose why an organization
exist.------ mission mentioned on company’s website --------------. 
 
 
 
Product or services: 
 
 
Revenue Stream: 
Every organization needs to have revenue to establish their existence and these revenue sources are
raising the company’s interest in business. 
Competative advantage: 
According to Research based view (RBV), human resource and capabilities must be utilized to help
develop skill. To ensure competitive advantages and generate worth, the following four
characteristics of human resources must be identified: rarity instability, non-substitutability, and
immobility (Wright and colleagues 1994). 
 
Structure: 
Organizational structure is a framework in which different entities make efforts to achieve goals. It is
a method of dividing the task. to determine responsibilities and coordinates them (Monavarian,
Asgari, & Ashna, 2007). 
 
Business Model and Organization strategy: 
Every Organization has its own strategy which lead it to success and operate. 
The business's organizational strategy is what it plans to do in order to reach its objectives and
goals. It is more about longer-term goals rather than shorter-term ones. This means, what the
company must evolve in order to reach the point where it is. The organizational strategy also
provides a comprehensive assessment of what the company needs to accomplish. It is referred to as
all steps the business plans to undertake as part of its strategic strategy.(Market Business news n.d,
2022). 
 
 
Conclusion:  
Mission 
This organization's model of reinvesting as well as its strategy has helped to grow the brand because
of its focus on the fundamental values including customers, the community, and the planet. Also, the
organization's structure encourages employees to advance within the organization and conferred
them with accountability. Even the many disadvantages and difficulties that might arise within the
company, ***** is a multinational retailer of ****and **** items and is operating successfully
across Europe through an approach to market penetration. 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Refrences 
Samuel certo, Harold Stieglitz, Massey-Ferguson, Judiciously, Max Weber,
Mooney (n.d.). Fundamentals of Organizing Source: Samuel certo - ppt download.
[online] slideplayer.com. Available at: https://slideplayer.com/slide/12909918/
[Accessed 25 Mar. 2023]. 
 ‌
 
 
Market Business News. (n.d.). Organizational strategy - definition and meaning.
[online] Available at:
https://marketbusinessnews.com/financial-glossary/organizational-strategy-
definition-meaning/  
 
 
 
 
 
 
 
 
 

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