JANUARY 2023 REPORT

Monthly Management Report

Prepared by
EMMANUEL EDEH
JANUARY 31, 2023
Executive Summary
 
Sales for the first few weeks of January were slow as most resellers resumed
business at about the third week. Prices of goods remained stable from
December 2022 and most resellers have carry over stock from the preceding
year.

Objectives
 
The objectives for the month

1. Increase number of staff.

2. Expand the reach of the Mega brand to smaller markets around Lagos
3. Create new distributors
4. Achieve sales target

Execution

INCREASE NUMBER OF STAFF.

A candidate was interviewed to join the sale team (drinks). Her name is Peace
Mbata, She was given a provisional employment to begin in February .She up
till now works with Tiger foods and Beverages as a Field sales Executive.

EXPAND THE REACH OF THE MEGA BRAND TO SMALLER MARKETS AROUND

LAGOS
In reference to the Marketing plan for 2023, we had planned to recreate the
Mushin model in other sizable markets in Lagos. The aim is to develop new
resellers while improving the visibility for the brand.

CREATE NEW DISTRIBUTORS

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The emphasis this year is to face out retail selling and develop trusted
customers into distributorship status. This is already panning out with Baba
Titus in Mushin and Obed-Israel in Trade Fair

Key Performance Indicators

Number of Staff of the Company from April to July 2029

Amount of Budget Overspent by the Company from April to July 2029

MONTH OVERSPENT BUDGET ACTUAL BUDGET

April $5,000 $20,000

May $10,000 $25,000

June $15,000 $30,000

July $20,000 $35,000

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Findings
1. Offering benefits and competitive salary packages can draw in candidates to
the company.
2. This should relate to the 2nd objective. Overspending the budget can be
minimized through proper management of funds.

Conclusion
 
The objectives of this report were achieved. There was a 7% increase in the
number of employees hired by the company. For the month of August, only
85% of the total budget was spent for an event handled by the company.

Recommendations
 
1. Keep hiring experienced employees and offer an excellent salary and
benefit package.
2. Always have a backup plan in case there is a need to overspend the budget
due to unforeseen circumstances.

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