GUEST HOUSE BUSINESS PLAN

Contents
Executive Plan ............................................................................................................................................. 4
Vision, Mission and Keys to Success ........................................................................................................... 5
Vision ...................................................................................................................................................... 5
Mission.................................................................................................................................................... 5
Objectives ............................................................................................................................................... 5
Core Values ............................................................................................................................................. 5
Keys to Success ....................................................................................................................................... 6
Company Summary ..................................................................................................................................... 7
Business Description ............................................................................................................................... 7
Location .................................................................................................................................................. 7
Products and Services ............................................................................................................................. 7
Ownership............................................................................................................................................... 8
Company Structure ............................................................................................................................... 10
Operational Requirements ....................................................................................................................... 14
Location and Premises .......................................................................................................................... 14
Facilities Required ................................................................................................................................. 14
Regular Routines/Tasks ......................................................................................................................... 15
Reservations and Booking processes .................................................................................................... 16
The Guest Lifecycle ............................................................................................................................... 16
Health and Safety .................................................................................................................................. 20
Accident Prevention .......................................................................................................................... 20
Pest Control ...................................................................................................................................... 21
Operational Strategy ................................................................................................................................. 23
Marketing Strategy ................................................................................................................................... 24
Marketing Mix....................................................................................................................................... 24
Promotional Strategy ............................................................................................................................ 25
Market Analysis ........................................................................................................................................ 26
Demand ................................................................................................................................................ 26
Market Segmentation ........................................................................................................................... 26
 GUEST HOUSE BUSINESS PLAN

Competitor Analysis .............................................................................................................................. 28

Porters 5 Forces ................................................................................................................................ 28
Industry Analysis ....................................................................................................................................... 30
Tourism Accommodation ...................................................................................................................... 30
Major Players in the Accommodation Industry ..................................................................................... 30
SWOT Analysis .......................................................................................................................................... 33
PEST Analysis ............................................................................................................................................ 35
Financial Plan ............................................................................................................................................ 37
Start-up Costs ....................................................................................................................................... 37
Financing & Bank Loan Amortisation .................................................................................................... 39
Pro Forma Income Statement ............................................................................................................... 40
Assumptions ......................................................................................................................................... 41
Revenue and Expenses ......................................................................................................................... 44
Monthly Cash Flow Statement .............................................................................................................. 45
Pro Forma Annual Cash Flow ................................................................................................................ 51
Pro Forma Balance Sheet ...................................................................................................................... 52
Break Even Analysis .............................................................................................................................. 53
Payback Period Analysis ........................................................................................................................ 54
Financials Graphs .................................................................................................................................. 55
Risks Analysis ............................................................................................................................................ 57
Development Risk ................................................................................................................................. 57
Operational Risk.................................................................................................................................... 57
Exit Risk ................................................................................................................................................. 58
Internal obsolescence ....................................................................................................................... 58
External Obsolescence ...................................................................................................................... 58
Ways to minimise our business risk ...................................................................................................... 59
Potential Sources of Finance ..................................................................................................................... 62
Equity Financing .................................................................................................................................... 62
Debt Financing ...................................................................................................................................... 63
Top Reasons Why Guest Houses Fail ........................................................................................................ 66
Other Business Plans................................................................................................................................. 70
 GUEST HOUSE BUSINESS PLAN

StartupBiz Global Disclaimer ..................................................................................................................... 73

 GUEST HOUSE BUSINESS PLAN

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 GUEST HOUSE BUSINESS PLAN

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 GUEST HOUSE BUSINESS PLAN

And many more

Our Business Plan packages comes with 4 files

1. Comprehensive Business Plan – PDF File

2. Comprehensive Business Plan – Word File

3. Funding/Bank loan Business Plan – Word File

4. Automated Financial Statements – Excel File