Factor Description

I think each person’s behavior can have a positive effect

on society by singing a petition in support of promoting
Perceived
the environment.
consumer I feel I can help solve natural resource problem by
effectiveness conserving water and energy.
I can protect the environment by buying products that
are friendly to the environment.
I am extremely worried about the state of the world’s
environment and what it will mean for my future.
Environmental
Mankind is severely abusing the environment.
concern
When humans interfere with nature it often produces
disastrous consequences.
We must maintain the balance of nature for our survival.
I know more about recycling than the average person.
I understand the environmental phrases and symbols on
Environment product package.
knowledge I am very knowledgeable about environmental issue.
I know that I buy products and packages that
are environmentally safe.
For me, staying at green hotel when traveling is
favorable.
You agree with the hotel using environmental-friendly
Green cleaning products?
purchase attitud You agree with the hotel using energy saving air
e conditioning?
For me, staying at green hotel when traveling is wise.
For me, staying at green hotel when traveling is
positive .
I am willing to stay at a green hotel when traveling.
I will make an effort to stay at a green hotel when
Green purchase
traveling.
intention
I am likely to stay in a hotel implementing environment
strategies.