ASSIGNMENT 2 FRONT SHEET

Qualification BTEC Level 5 HND Diploma in Computing

Unit number and title Unit 14: Business Intelligence

Submission date Date Received 1st submission

Re-submission Date Date Received 2nd submission

Student Name Nguyen Ha Thai Thinh Student ID BH00181

Class IT0503 Assessor name Dinh Van Dong

Student declaration

I certify that the assignment submission is entirely my own work and I fully understand the consequences of plagiarism. I understand that
making a false declaration is a form of malpractice.

Student’s signature Thinh

Grading grid

P3 P4 M3 D3

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 Summative Feedback:  Resubmission Feedback:

Grade: Assessor Signature: Date:

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A. INTRODUCTION

B. DETERMINE, WITH EXAMPLE, WHAT BUSINESS INTELLIGENCE IS AND THE

TOOLS AND TECHNIQUES ASSOCIATED WITH IT (P3)
1. Business intelligence
Business intelligence (BI) is a technology-driven process for analyzing data and delivering
actionable information that helps executives, managers and workers make informed business
decisions. As part of the BI process, organizations collect data from internal IT systems and
external sources, prepare it for analysis, run queries against the data and create data visualizations,
BI dashboards and reports to make the analytics results available to business users for operational
decision-making and strategic planning.
The ultimate goal of BI initiatives is to drive better business decisions that enable organizations to
increase revenue, improve operational efficiency and gain competitive advantages over business
rivals. To achieve that goal, BI incorporates a combination of analytics, data management and
reporting tools, plus various methodologies for managing and analyzing data.

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 1.1. Benefits of BI
The Benefits of Business Intelligence:
• Fast and accurate reporting. Due to the time-consuming and labor intensive nature of
business reporting, multimodal tools impact businesses. Employees will be able to monitor
KPIs by using tools like templates or custom reports. Besides, there are a variety of data
sources, including financial and operational data.
• Significant business Insights. If there has to be a combination of actions in the business
world, nothing better than to put together business data and its analysis. All with the purpose
of allowing organizations to come up with better business decisions. These decisions are led
by improved business processes. This will allow valuable business insights and information
fundamental for the company.
• Competitive analysis. Business Intelligence are the tools, software and systems of a
business. They are key and essential to an organization’s strategic planning process. Also,
there is competitive intelligence. This refers to analyzing a company’s industry and its
competition with the purpose to make strategic business decisions that will help differentiate
the company from other market representatives.
• Better BI data quality. Data analysis is the base of BI, so, the organization will not only
collect, but will also analyze data. So, its quality about BI, is a measurement that evaluates
the accuracy and reliability of the data in an organization. It also determines the
completeness and the usability of the analyzed data. Thus, one of the many other benefits of
Business Intelligence is that it will improve the quality of the data.
• Higher Margins. Thanks to BI, businesses can lower their production costs and identify
opportunities in demand that offer them higher margins, thus improving their ROI
significantly.

2. Examples of Business Intelligence System used in Practice

C. DESIGN A BUSINESS INTELLIGENCE TOOL, APPLICATION OR INTERFACE THAT

CAN PERFORM A SPECIFIC TASK TO SUPPORT PROBLEM-SOLVING OR
DECISION-MAKING AT AN ADVANCED LEVEL

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