Proposed Title:

Competative Pricing Strategy of Small to

meduim Enterprises (SMEs) Pre Covid 19
– During Covid 19 in Muntinlupa City

Problem Statemet: To determine the

impact of Covid 19 on pricing strategy on
small-meduim enterprise in Muntinlupa
city

Research Objectives
1.To learn and discover the best strategy in
the competition of small-medium
enterprise in Muntinlupa city
2. To know if there is significantly different
impact of the covid 19 on the pricing
strategy of small to medium enterprises in
muntinlupa city

Litirature
The marketing management
domain analyzes competitive pricing
problems from the perspective of a single
firm with a focus on customer reactions to
pricing decisions. It includes all subjects
linked to marketing, strategy, business,
international, technology, innovation, and
general management.
The operations domain considers
quantitative pricing solutions for, among
others, quantity planning, choice of
distribution channels, and detection of
algorithm driven price collusion. It
includes all subjects regarding computer
science, industrial and manufacturing
engineering, and mathematics.
Trosten J. 6.24