Abstract

This project will write about a business strategy that follows Islamic Shariah Law. I am following the
Business KFC in Pakistan and trying to understand their bank's business strategy and transaction system.
By following their business transaction how to do their debenture and profitability. As KFC is a renowned
company globally, for that reason, they try to do their business in different countries with different
strategies. They are also following the Islamic Sariah and other Sariah-regulated countries.

Shariah:

The legal systems of most Muslim-majority countries can be classified as either secular or mixed. Sharia
plays no role in material legal systems. In hybrid legal systems, Sharia rules can influence some national
laws, codified and based on European or Indian models. The central legislative role is played by
politicians and modern jurists rather than the traditional Islamic scholars). It is referred to as Islamic
finance. Mudarabah (loss-bearing and profit-sharing), Murabahah (cost-plus), Wadiah (safekeeping), and
Ijara are all examples of Islamic contracts. Islamic financial regulations include Shariah (lease),
Musharaka (joint venture), and others. According to Islamic Sharia law, there is a word known as "Riba,"
which relates to the idea of increasing, exceeding, or growing, which refers to the concept of rising,
exceeding, or farming.

The primary concern of Sharia Law:

The primary concern Islam is not allowed to any interest payment. In the sense of lenders, they will
consider it as riba. In the Islamic region, countries follow their law in money as a measuring tool, not an
asset. Interests are haram which is required to Islam. Regarding this contrast, the Islamic community
will be achieving more socio-economic goals.

Banking policy:

According to Pakistan’s Islamic banks are providing interest-free services, ensuring that transactions and
contracts offered by Islamic banks are legal, and offering a conflict-free environment to customers. In
contrast, estimated results expose that Islamic banks are not sharing risk and Sharia’h supervisory board
is not performing its role perfectly. Similarly, it is found that the organization and distribution of zakat
and Qard-al-Hassan are weak at Islamic banks.

Insurance policy:

In Pakistan, Shariah-compliant finances are consist of banking which is the financial institutions are
making their profit and losses. It is the same as the idea of gharar. In an economic situation, gharar
refers to the ambiguity and deception that come from selling items which existence is uncertain.

Investors:

Pakistan's banks are the primary shareholders in any investment; they enable SUKUK for investors, and
there are also shared police for ordinary citizens.

Creditor:

Pakistan uses Sukuk (loan) in lieu of debentures. Sukuk is treated as a bond. The face value of each
sukuk varies in different places. Sukuks are asset-based securities, not debt instruments, for that's why
they can generate the bill.

Market:

KFC is a renowned company in the market analysis, so they have enough investors. People are investing
there quickly and do not think of any risk.

Competitor:

Pakistan KFC, as a well-known company, they have some risk-free competitor. So, before investing in
that sector, investors get more confident. It would be complicated to break into the market.

Marketing strategy:

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AS we know, KFC is more popular all over the country, and their consumption power is so high. So, they
are following Islamic Shariah, and they use all types of advertising, sponsorship and funding
transactions, and so on.

Risk management:

Pakistan is a suitable place for investing. However, there is some terrible occurrence in internal within
the nation. Pakistan’s sudden assault, stringent Shariah law, and people's trusts are all factors that raise
the risk of investing in the country.

Conclusion:

Pakistan is associated with a powerful Islamic connection of foundation. Investing in this country has
advantages and disadvantages, but instead of issuing debentures, Pakistan grants SUKUK to
corporations, with PMA administering all insurance policies. The PMA accepts the insurance approval.

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