MARKETING

Marketing is about finding out what people want and giving it to them. It involves creating and
delivering things that people need, like products and services. This can include figuring out who
might want these things, deciding how to talk about them in ads, and coming up with ways to sell
them.

Marketing involves lots of tasks, like making products look appealing, setting prices, deciding on
warranties and return policies, and making sure people know about a brand. Companies usually do
marketing, but they might hire special firms to help. Sometimes, groups like government agencies or
associations also do marketing, promoting things like food or places.

Marketing is a big part of running a business. It can involve selling things to other businesses or
directly to people. No matter who the customers are, marketers have different ways to plan their
strategies, called market orientations.

When it comes to a product, its details, how it's sold, and the market it's meant for all matter. These
things are influenced by the world around the product, research about what customers want, and
the characteristics of the target audience. After all this is figured out, marketers need to decide how
to promote the product, which might involve things like coupons.

In simple terms, marketing means attracting customers. It's about understanding how people trade
things and making sure you meet their needs and desires.