Professional Documents
Culture Documents
AT
JAI RITU STYLES AND SOURCING
Submitted in partial fulfilment of the requirements for the award of
By
PRATHOSH NS
Reg.No:61782121301098
SEPTEMBER 2022
DEPARTMENT OF MANAGEMENT STUDIES
September 2022
This to certify that the report entitled “An Organisational study at “Jai ritu styles and
sourcing” is the bonafide summer project work done by
PRATHOSH NS
Reg.no.61782121301096
I affirm that the summer project work report title “An Organisation Study at Jai Ritu
styles and sourcing”, being submitted in partial fulfilment for the award of Master of
Business Administration is the original work carried out by me. It has not formed the
part of any project work submitted for award of any degree or diploma, either in this
or any other university.
Prathosh NS
Reg.NO:61782121301098
ii
ACKNOWLEDGMENT
I also express my sincere gratitude to our respected principal , Dr. S.R.R. SENTHIL
KUMAR, Sona college of Technology, and the management for providing me an
opportunity to undergo the Degree and to undertake this project.
Also, a special thanks to my mentor Mr. Karthikeyan in Jai Ritu Styles and Sourcing
who helped me a lot throughout the process of study and who took initiative in helping
me understand the organization the right way only helped me realize the passion and
commitment he holds for the organization.
I would like to extend my thanks to friends and family who were supportive through-
out the process. Finally My sincere thanks to all the staffs working in the organisation
who helped me in understanding the process.
iii
TABLE OF CONTENT:
2 Organization Structure 4
3 Markets 10
5 Operations 21
6 Governance 27
7 Conclusion 29
iv
CHAPTER - 1
Jai Ritu Styles and Sourcing is one of the popular local companies for making a POY (Partially
Oriented Yarn) and PTY (Polyester Textured Yarn), which is situated in Thirupur. It has two
plants in village Kim and Karanj and one office in Surat. The main aim of the company is to
serve better to the customers. The Supreme filaments(P)ltd. has several departments for
particular task i.e., administration, human resource, storage, and dispatch departments.
The company is distributing their products to the customers in two ways – directly to the
customer and through a broker.
The company is having around 70 to 75 brokers for selling their products. Since the major
raw material is available indigenously, there is no need to import the same. However, now
since the company is moving towards backward integration.
They believe in specialisation into their business segments and to become cost efficient to
remain competitive in the market. The textile industry occupies a unique place in our
country. One of the earliest to come into existence in India, it accounts for 14% of the total
Industrial production, contributes to nearly 30% of the total exports and is the second
largest employment generator after agriculture.
The textile industry, with its extremely long and rich history, has had a massive impact on
the world economy and the very evolution of modern society. Weaving is believed to be one
of the oldest surviving crafts in the world today, the actual origins of which are thought to
date back to Neolithic times 12,000 years ago.
Even before that time, the same principle was used to interlace branches and twigs to form
protective fences, shelters and baskets. Once the practicality of interlacing these kinds of
materials was understood, further experimentation with other natural materials probably
produced the first basic fabrics and cloths.
With a rich tradition of textile weaving in India, the textile industry has come a long way
since its inception with the first spinning wheel being invented in the country. The Indian
government used to play an important role in endorsing the development of Indian textile
industry at both national and international levels by providing various subsidies and loans.
Exports of textiles, on the other hand, have predominated thanks to their demand abroad.
While India being a piece of land considered as sacred by many, has its origin story
associated to the land, which is pride among all its people. The Indian textile industry
is indeed an interesting one. The industry had a humble beginning, with a single
spinning wheel used in homes during the mid 1800s. With the use of this wheel
combined with manual labor power came the boom of textiles in India.
The textile industry has been around for thousands of years and grown to become
one of the most important industries in the country. The early days of the Indian
1
textile industry were all about cotton and dhurries , with the last 150 years or so
seeing a rapid diversification and development through the use of machinery, better
production skills, and other processing technologies.
The textile industry has been one of the driving factors in shaping the economy,
society, and culture of India. This has allowed growth in the field to be immense. The
Textile Industry in India started from the time period from 1750 – 1850 and there
was a great revolution in it.
1.2Vision:
Mission:
Values:
2
1.2 GOVERNING BODY:
Chairman: Karthikeyan
Board of Members: Directors and members in company of Ritu styles and sourcing.
1.4CSR Initiatives:
These benefits include increased brand recognition, greater business reputation on a global
scale and greater opportunities to attract better and more qualified staff. A well designed
CSR strategy for textile sustainability implemented with a textile management consultant
will lead to increased operational cost savings, more effective growth and a generally
increased financial performance.
These tangible benefits are obvious, but the increased PR opportunities and goodwill
generated from eco-friendly and sustainably aware brands is hugely positive for a modern
textile company too.
3
CHAPTER – 2
ORGANIZATION
Board of
Directors(4)
General
Manager(1)
Manager & Manager & Merchandise & Manager & Supervisor &
Staff Staff Assistents Staff Staff
4
2.2 GEOGRAPHICAL SPREAD:
➢They do domestic sales in Tirupur and to other districts like Chennai, Madurai and
states like Bangalore, Andhra Pradesh.
Work Culture:
5
CHAPTER – 3
MARKETS
Men’s wear:
T-shirt
Pant
Track pant
6
7
➢Products: The Company manufactures knitted garments which includes Menswear,
Womenswear and Kids-wear.
➢Product Line: They produces, Sweaters, T-Shirt, Sports wear, Bottoms, etc.,
➢ Brands: The Company deals with major brands like Jockey, The Bear House, Bliss club,
Hamleys, Walnut, Netplay, Max, Celio, etc.
3.2.Market Segmentation:
Company has mainly been engaged in the manufacturing of Polyester Textured Yarn.
Company started manufacturing activities in the year 1998, by installing one
texturing machine with a manufacturing capacity of 600 T.P.A. (capacity based on
manufacturing Polyester Textured Yarn of 80 Denier) at first unit (Unit I) situated at
Village.
In the year 2021-22, Company commenced setting-up of second unit (Unit II) at
village Kim for manufacturing Polyester Textured Yarn with a capacity of 2,600 T.P.A.
(capacity based on manufacturing Polyester Textured Yarn of 80 Denier) by installing
four Draw Texturing machines.
In the year 2021-22, they started further expansion at Unit II, for manufacturing
Polyester Textured Yarn with a capacity of 2,600 T.P.A. (capacity based on
manufacturing Polyester Textured Yarn of 80 Denier) and cotton by installing four
Draw Textured machines.
In the year 2021-22, the funding assistance from The South Indian Bank Limited was
taken over by State Bank of India.
In the year 200405, Company undertook another expansion project third unit (Unit
III) situated at tirupur. This expansion project was completed in two phases. In the
first phase, the installation of six texturing machines with a manufacturing capacity
of 7,590 T.P.A. (capacity based on manufacturing Polyester Textured Yarn of 80
Denier) was completed in June 2007.
In the year, 2021-22 itself, they further planned to move into backward integration
for production of POY, which is the key raw material for manufacturing Polyester
Textured Yarn, at their fourth unit (Unit IV) this project was commenced with a
8
manufacturing capacity of 30,000 T.P.A.(capacity based on manufacturing average
150 Denier of POY) 18 However, during the initial stages of the implementation of
the project, their Company found good potential in the demand of POY and they also
received business enquiries for purchase of POY itself. Accordingly, our management
decided to increase the capacity of the POY project from 30,000 T.P.A. to 60,000
T.P.A. (capacity based on manufacturing average 150 Denier of POY). The doubling of
total production capacity will be carried out by converting the winders with 2 thread
lines into 4 thread lines and by carrying out other modifications, accordingly, as
required in the overall project.
This allows them to better reach non-buying consumers and customers through
advertising and other marketing efforts. These companies can also further
differentiate their clothing products from key competitors. There are several types of
key market segments used in retail clothing markets.
3.1. Competitors:
SKT Textile Service.
Tirupur Textiles Mills.
Jaya Venkata Lakshmi Textiles Private Limited.
Heavenly Textiles.
9
Chapter – 4
In the year, 2021-22 itself, they further planned to move into backward
integration for production of POY, which is the key raw material for
manufacturing Polyester Textured Yarn, at their fourth unit (Unit IV) this
project was commenced with a manufacturing capacity of 30,000 T.P.A.
(capacity based on manufacturing average 150 Denier of POY) 18 However,
during the initial stages of the implementation of the project, their Company
found good potential in the demand of POY and they also received business
enquiries for purchase of POY itself.
10
Financial Services: -
It is concerned with the design and delivery of advice and financial product to
individuals, business, and governments within the areas of banking and related
institutions, personal financial planning, investments, real estate, insurance and
so on.
Financial Management: -
It is concerned with the duties of the financial managers in the business firm.
Financial managers actively manage the financial affairs of any type of
business, namely, financial, and non-financial, private and public, large and
small, profit- seeking and not-for-profit. They performed such varied tasks as
budgeting, financial forecasting, cash management, credit administration,
investment analysis, funds management and so on.
11
The primary activities of a financial manager are:
Financial management helps organizations to do so. This term refers to the effective
and efficient planning, organizing, directing, and controlling the financial activities
and processes of an organization. This includes fund procurement, allocation of
financial resources, utilization of funds, etc., apart from various other functions.
Role of HR:
Role of HRM The role of human resource management in organization is at counter stage.
Managers are aware that HRM is a function that must play a vital role in the success of
organization. It is an active participant in charting the strategic course an organization must
take place to remain competitive, productive and efficient. Its focal point is people, people
are the life blood of the organization. The uniqueness of HRM lies in its emphases on the
people in work setting and its concerns for the well living and comfort of the human resources
in an organization. The HRM function is much more integrated and strategically involved.
HRM and every other function must work together to achieve the level of organization.
Effectiveness required competing locally and internationally. It is the action oriented,
individual oriented, globally oriented, and future oriented. It focuses on satisfying the needs
of individual at work. Functions and businesses need to integrate for effecting customer
12
service. The approach to HRM differs from organization to organization depending on how
much it is valued by the management Technological change, innovation, and heightened
competition drive to increase the skill of employees. Competitive challenges motivate to
companies to use their human resources effetely.
Contribution HRM to organization
1. Helping the organization to search its goal.
2. Employing the skills and the activities of the workforce efficiently.
3. Providing the organization with well trained and well-motivated employee.
4. Increasing to the fullest the employee’s job satisfaction.
5. Developing and maintaining quality of work life .
6. Communication .
7. Helping to other department and function:
HRM includes the very interesting phenomena that is HRD. Human resource
development (HRD) is phenomenal for the manufacturing and service industry. HRD deals
with up gradation of skills for labors and executives, planning and allocation of work,
monitoring and assessment of performance. One of the most important tasks is upgrading
the skills and 22 knowledge of the human resource from time to time in tandem with the
development of technology and trade. This upgradation is done through training and
workshop/seminars. Collectively, HRD activities result in increased productivity, reduced cost
and wastage, rightsizing of labour and staffs at the organization, organizational stability, and
flexibility to adapt to future changes.
13
CHAPTER-5
PRODUCTION & OPERATIONS
Production system:
One Of the best in marketing knitted garments made of Cotton and Cotton
blends.
Jai Ritu styles is one of the manufacturer and exporter in Knitted garments for
Men’s Women’s and Kid’s wear from India. Manufacturing factory is located
in Tirupur with modern facilities.
Our factories are equipped with the latest state of the art imported
machinery with top quality.
14
Preparation of Total Seasonal Production Plan:
Having a late order can reflect poorly on your business–keep this in mind and add
plenty of time in your schedule.
PROCESS MANAGEMENT:
1. RAW MATERIAL SOURCING:
Raw material approvals – and purchasing decisions – are based on several criteria as
evaluated across several functional areas. These include product performance,
quality and overall value taking into consideration price, delivery and service.
Our dedicated Purchasing team serves a unique coordination role between suppliers
and all other associates, and is the only team authorised to procure raw materials.
The Purchasing team administers and controls the procurement process, including
evaluations, certifications and negotiations, and manages supplier relationships.
2.Knitting:
Knitting is a method by which yarn is manipulated to create a textile or fabric . It is
used to create many types of garments. Knitting may be done by or by machine .
Knitting creates stitches : loops of yarn in a row, either flat or in the round (tubular).
There are usually many active stitches on the knitting needle at one time. Knitted
fabric consists of a number of consecutive rows of connected loops that intermesh
with the next and previous rows.
15
Production Flowchart of Knitting Section:
Sample fabric
↓
Design analysis
↓
Machine selection
↓
Setting the machine for the specific design
↓
Sample Knitting
↓
Sample approval
↓
Bulk Production
↓
Grey fabric inspection
3.Laying:
Laying of paper pattern helps one to plan the placement of the pattern pieces
in a tentative manner.
Lay large pieces first and then fit in the smaller ones
16
When laying, the length of the garment should be parallel to the selvedge of
the material. Be sure the pattern is placed in the correct grain.
Fabrics drape and fall better on the lengthwise grain and also last longer. ⮚
Parts that have to be placed on the fold should be exactly on the edge of the
fold.
All laying should be done on the wrong side of the material. When laying the
paper pattern, consider the design of the fabric. Care should be taken to see
that the design runs in the same direction throughout the garment.
Production process:
1. Firstly, knitting manager gets a production shit from the merchandiser as
accordance as consumer requirements then he informs or orders production officer about
it.
3.Technical in charge calls for leader of mechanical fitter troops, they two take
decision about machine for production considering machine condition, production capacity,
maintenance complexity, etc.
17
Cutting:
The fabric is then cut with the help of cloth cutting machines suitable for the type of
the cloth. These can be band cutters having similar work method like that of band
saws; cutters having rotary blades; machines having reciprocal blades which saw up
and down; die clickers similar to die or punch press; or computerised machine that
use either blades or laser beams to cut the fabric in desired shapes.
Sewing/Assembling:
The sorted bundles of fabrics are now ready to be stitched. Large garment
manufacturers have their own sewing units other use to give the fabrics on contract
to other contractors. Stitching in-house is preferable because one can maintain quality
control during the processing. On the other hand, if contractors are hired keeping eye
on quality is difficult unless the contractor is one who precisely controls the process.
18
Quality checking process:
19
Finishing Department Process:
Trimming
Stain removing
Repairing
Pressing
Folding
Ironing
Packing
Barcode.
Shipment :
20
CHAPTER – 6
India has high self sufficiency for raw material particularly natural fibres. India’s
cotton crop is the third largest in the world. Indian textile Industry produces
and handles all types of fibres.
2. Labor:
Cheap labor and strong entrepreneurial skills have always been the backbone
of the Indian Apparel and textile Industry
3. Flexibility:
4. Rich Heritage:
The cultural diversity and rich heritage of the country offers good inspiration
base for designers.
21
5. Domestic market:
Natural demand drivers including rising income levels, increasing urbanization and growth of
the purchasing population drive domestic demand.
WEAKNESSES
Due to over specialization in cotton, the bulk of the international market is missed out,
synthetic products in India are expensive and fabric required for items like swimsuit, sky-
wear and industrial apparel is relatively unavailable.The Company has no spinning unit to
meet for its raw material requirements. Fashion trend in overseas market changes very fast.
2.Spinning Sector:
Spinning sector lacks modernization and there is a need of introducing new technology
3. Weaving Sector:
4. Fabric Processing:
Processing is the weakest link in the Indian textile value chain, adversely affecting its ability
to compete in exports.
5. Poor Infrastructure:
High power costs and long export lead times are eroding India’s export
competitiveness across the textile chain.
Productivity levels for manufacturing various apparel items are far lower in India in
comparison with its competitors.
22
OPPORTUNITY:
1. With closure of many production centres in Europe and USA on account of stringent
pollution control norm, high cost labour and raw material. This opens up tremendous
opportunity for Indian manufacturers for supplying Denim and Bottom Weight Clothes
and Processed Fabrics to those countries.
2. Quota system shall go away by the end of 2004, which will make global sourcing
easier.
Many foreign customers will take a relook at their supply chain to get quality products
from India.
3. Interest rates are gradually falling, making new investments more affordable.
4. Government’s policy for interest subsidy will facilitate cost reduction.
The trade is growing between regional trade blocs due to bilateral agreements
between participating countries.
India has the opportunity to increase its UVR’s (Unit Value Realization) through
moving up the value chain by producing value added products and by
producing more and more technologically superior products.
23
THREATS:
24
5.4.Method of Performance appraisal:
Grading method.
Critical Incident Method.
Management by objectives.
360 – Degree appraisal .
Assessment Centre Method.
Behavioural Anchored Rating Scales.
Human Resource Accounting Method.
However, organizations could also use modern performance appraisal methods to garner
more accurate and valuable information on employee performance. Ultimately, these methods
could improve the organization's performance, such as:
MBO
BARS
Assessment Centre
360-Degree Appraisal
25
Goal Setting: The manager and employee figure out what goals they must set. These
would consist of outcomes that both parties feel need to be achieved.
Performance Standard: This is the standard that determines what is required to meet
these goals. In other words, to what extent these parameters must be satisfied to achieve
these goals.
Comparison: A comparison is drawn between when the goals were set and a
predetermined point in time, for example, three or six months down the line. Managers
and employees can see what changes have come about.
Periodic Review: This is where the employees and managers discuss the employee's
development. The manager can then inform employees of what improvements are still
required, which goals they have met or exceeded, and how to achieve these goals.
Although MBO is widely used across many organizations today, it comeswith its fair
share of merits and demerits.
26
CHAPTER 7
GOVERNANCE
India’s garments sector is one of the oldest industries in the Indian economy, dating back to several
centuries. The industry is extremely varied, with hand-spun and hand-woven textiles sectors at one
end of the spectrum, while the capital-intensive sophisticated mills sector on the other end. The
decentralised power looms/ hosiery and knitting sector forms the largest component in the textiles
sector. The close linkage of textiles industry to agriculture (for raw materials such as cotton) and the
ancient culture and traditions of the country in terms of textiles makes it unique in comparison to
other industries in the country. India’s textiles industry has a capacity to produce wide variety of
products suitable for different market segments, both within India and across the world. Government
Initiatives Indian government has come up with a number of export promotion policies for the textiles
sector.
It has also allowed 100 per cent FDI in the sector under the automatic route. Initiatives taken by
➢ Under Union Budget 2020-21, a National Technical Textiles Mission is proposed for a period from
➢ In 2020, New Textiles Policy 2020 is expected to be released by the Ministry of Textiles.
➢ CCEA approved mandatory packaging of food grains and sugar in jute material for the Jute Year
2019-20.
➢ In September 2019, textiles export witnessed a 6.2 per cent increase post GST as compared to the
period pre-GST.
➢ The Directorate General of Foreign Trade (DGFT) has revised rates for incentives under the
Merchandise Exports from India Scheme (MEIS) for two sub-sectors of Textiles Industry - readymade
garments and made-ups - from two per cent to four per cent.
27
➢ The Government announced a special package of US$ 31 billion to boost export, create one crore
job opportunity and attract investment worth Rs 80,000 crore (US$ 11.93 billion) during 2018-2020.
As of August 2018, it generated additional investments worth Rs 25,345 crore (US$ 3.78 billion) and
➢ The Government of India has taken several measures including Amended Technology Upgradation
Fund Scheme (A-TUFS), estimated to create employment for 35 lakh people and enable investment
provide support to the wool sector, starting from wool rearer to end consumer, with an aim to
➢ The Cabinet Committee on Economic Affairs (CCEA), Government of India approved a new skill
development scheme named 'Scheme for Capacity Building in Textile Sector (SCBTS)' with an outlay
of Rs 1,300 crore (US$ 202.9 million) from 2017-18 to 2019- 20. As of August 2019, 16 states signed
pacts with the Ministry of Textiles to partner with it for skilling about four lakh workers under the
scheme.
28
LEARNINGS:
Jai ritu garments it was a great exposure towards the manufacturing industry and
producing a garments and we can learn about how its functioning by experiencing it. Learned
about how the employees are working with more dedication. The culture in the industry was
amazing ,we have adapt to that culture to work sincerely and more insights on how behave in
an company. We can get more visibility and Exposure in industry. I can feel that was a single
man who wants to take the responsibility and work for internship its a good experience and I
have witnessed a whole department in industry it has a good learning.
SUGGESTIONS:
Continuous Improvement in Quality of the garments and producing more no. shirts and t
shirt is the reason of machine with good quality to produce more no. of garments and the
process of knitting and sewing has large transformation and create a good impact in the
industry. They the idea of producing new garments in upcoming in the jai ritu garments .
Improvement of quality and turnaround times gradually.
Reducing the wastage and pricing the accurate cost for the quality products with Trust
among the Customers.
29
CONCLUSIONS:
One of the in making Knitted garments made of cotton blends. Jai Ritu styles is one
of the manufacturer and exporter in Knitted garments for Men’s Women’s and Kid’s
wear from India. Our factories are equipped with the latest state of the art imported
machinery with top quality. So it has good market. On the other hand, the negative
impact of the company is that it is a local company .So it has feared from the other
reputed company. The work place behaviour and culture was new to adapt and
gained more insights on how to behave in an company.
BIBLIOGRAPHY :
https://www.seair.co.in/indian-trader/jai-ritu-styles-and-sourcing-641663.aspx
30