Amazon Great India Festival – Deals, Offers, Launch Date, and

more…

Like every year, this year too, Amazon has announced its biggest sale of the year, the great Indian
festival sale. It is one of the biggest sales Amazon holds each and every year. This year the sale is to
launch on October 17th for all users. There is a sweet deal to this, as the Prime members on Amazon
get a full 24-hours early access to this sale. Thus, the great Indian festival sale will launch on October
16th, but only for members with Prime access.

Partner bank for the Amazon Sale:

This year, the e-commerce giant has made a deal with HDFC as their partner bank. Using an HDFC
debit or credit card will offer an immediate 10% discount. Other regular options such as no-cost
EMIs will still be available for major purchases. Other cashback offers, like rewards on using Amazon
UPI, are enabled for better and happier user experience.

Amazon Helps Micro and Small Businesses:

Because of the pandemic, many micro and small businesses have suffered during the lockdown
period. All these businesses diverted their product sale to online e-commerce giants like Amazon.
This year the great Indian sale will provide products from many such small and micro-businesses. We
can expect many unique products to go on sale because of that. Thus, pan India customers can enjoy
products from small local businesses from different parts of the country from the comfort of their
home. These businesses have been distinguished and given a special platform on Amazon to avoid
missing out on such products. Programs such as Amazon Saheli, Amazon LaunchPad, Local Shops,
and Amazon karigar are introduced for ease of access.

As per the president of Amazon India, Manish Tiwary, not only the customers but also the sellers are
quite excited for this year’s Great Indian Festival sale. This is their opportunity to stand back on their
feet with not just local customers but having access to the whole of India as their customer base as
well. Amazon’s main intention is to help their customers find what they need and fulfill all deliveries
with utmost care. A recent survey conducted among the sellers of micro and small businesses
showed that 85% of the sellers on the website are expecting to reach a new range of customers
helping them to expand. About 74% of sellers are pretty confident in the recovery of their businesses
during this sale period. 78% of the sellers registered on the e-commerce platform seem to be
hopeful of better visibility for their products on the website enabling better sales.

Partner Companies for the Amazon Sale:

The Great Indian Festival sale is also an excuse to launch a wide range of new products from Amazon
as well as other brands. Amazon has integrated with many major brands such as LG, Dabur,
Samsung, Levi’s, Honor, Amazefit, OPPO, GoPro, IFB, Max, Titan, Xiaomi, Lakme, and many others to
launch new products exclusively on Amazon. Amazon itself is launching a new version of its smart
product range such as FireTV stick, Echo, Dot, and many more.

To deal with such a huge surge in orders, Amazon has partnered up with many courier companies
and has set up more than 200 extra delivery stations pan India.
Conclusion:

The Amazon Great Indian Festival sale is going to be a huge success not only to the customers but
also to the sellers. This sale will help many local businesses to find their footings back in the market.
To take full advantage of the sale, go become a Prime member today, so that you can have early
access to this wholesome sale. The deals, discounts, and offers during the sale period will be
unmatched and with the launch of so many new products in all categories, one cannot wait for the
sale to commence.