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Rift valley University Gullale Campus

Department of Business Management


Assignment Course: Entrepreneurship
Each group must have a maximum of 5 students

Business plan preparation guide lines.


I. Executive Summary
II. Project Background and Basic Idea
III. Market Analysis and Marketing Concepts
IV. Technical Analysis
• Raw Materials, Inputs and Utilities
• Production Program and plant Capacity
• Selection of Appropriate Technology
V. Location, Site and Environment Analysis
• Location and Site Analysis
• Environmental Impact Analysis
VI. Project Operation and Engineering
• Mode of Operation
• Building/Infrastructure Characteristics
• Investment Requirements
VII. Organization and Manpower
• Legal Form of Organization
• Organizational Structure
• Manpower Requirement
VIII. Project Implementation
• Implementation Schedule
• Implementation and Monitoring Costs
• Make or Buy
IX. Financial Plan and Analysis
• Assumptions
• Fixed and Working Capital Investments
• Financing (Source: Own or Bank loan)
• Project Revenue and Operating Costs
• Profitability of the Project
• Cash flow Forecast
• Project Evaluation (NPV< IRR< ARR< Payback Period, etc)
• Sensitivity and Risk Analysis
X. Conclusion
XI. Annexes

Assignment#1 Business Plan By: Ashebir U. Page 1

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