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254 A s JUNE !, 20G0 ! ENvlaoNhlENTAL SCIENCE & TEcHNOLOGY I NEVJS G 2000 Amencm Cnem)cal Sociely
Dow Chem!cal Company
blamed regulations for impeding pollution preven- tion prevention project at Dow’s LaPorte, TX, plant
tion (believing regulations might be inadvertently that had identified some profitable reduction op-
posing barriers to various corporate initiatives), few portunities but had not implemented them (1).
or no case studies have proved this theory to be cor- Dow’s Midland site is home to 8 of Do[v’s 15 gio-
rect. Currently a more tvicfely held theo~; holds that bal business lines (see photo above). It occupies 1900
good opportunities to prevent pollution and save acres, employs 4200 people, and manufactures more
money must “bevery rare; if sLIch opportuni~ies re- than 500 products, including pharmaceuticals, plas-
ally existed, they would have already been seized by tics, and pesticides. .-\t the start of the project, Dow’s
business. Midlanci ~acility was Michigan’s eighth-largest emit-
ter of Toxics Release Inventory (TRI) releases and
A second daborative attempt the simh-iarges~ generator of TN wastes. Its total TR1
In the fall of 1996, the Natural Resources Defense emissions had been approximately level for the prior
Council (>;RDC), the Dow Chemical Company, and five years, and its TRI wastes (except HC1) had risen
a group of communir; activists initiated a project slightly. Do~v–Midland was a particularly signifi-
at Do\v’s kIidland, MI, chemical manufacturing fa- cant source of numerous chemicals of concern to
cili~ to achieve aggressive reductions in to,xic ~vastes the environmental communi[y, as >[ichigan’s top-
and emissions at the plant using only pollution pre- ranked emitter of acrylonitrile, formaldehyde, bu -
~;ention techniques. only projects that met busi- tatiiene, dichloropnenol, tetrachloroethy lene, vi-
ness criteria for capital investment Lvould be pur- nyl chloride, and other priority toxic compounds.
sued [o achieve these reductions. This project It \vas a nationally significant source of many pol-
foiiowed up on a more iimited collaborative pol\u- lutants as well, contributing: more than 10% of the
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!Iy JUNE 1, 2000 I ENvIRONMENTAL SC! EJNCE & TECHNOLOGY/FJE)/S, 255 A
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Manufacturing of chloroacetylchloride
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Process Description and Sources: Pollution Prevention Options and Financial Savings/Costs: Savings
by
Chloroacetylchloride {CAC]is used Reductims: Several pollution pre- from the avoided cost of lost raw
for
primarily as an-intermediate in the vention options were explored, in- materials and waste treatment from
manufacture of monochloroacetic cluding improved cooling, distilla- CAC was estimated to be S375,000
tie’
acid (MCAA).Most of the MCAA at tion column optimization, and in- per year. ity
Dow-Midland is sold. However, process recycling. The pollution Costs derived largely from the tio
some is used as an intermediate to prevention option of choice fo- purchase of new refrigeration ag?
manufacture the pesticide 2,4-di- cused on the fundamentals of the equipment. New equipment was tio
chlorophenoxy acetic acid, more chemical reaction to improve the estimated to cost $500,000. In addi- Wa
commonly known as 2,4-D. overall efficiency through improved tion, .S!0,000 was requested to en- in:
Vinylidene chloride and oxygen cooling. All the wastes from the able technical staff to conduct H(
are the primary raw materials used process are generated as byproti- more detailed technical analysis for in,
to produce CAC (see Figure 1). The ucts through inefficiencies in the the project ce
oxidation reaction is highly exother- reaction. Lower reaction tempera- In an effort to improve the eco- w’<
mic, generating significant heat ture would decrease the formation nomics of the project, Dow CAC ga
Currently, the reactor is cooled with of these unintended byproducts staff contacted brokers of used
water from a cooling tower system. and increase yield of CAC product refrigeration equipment. A suitable p;.
The source of all wastes in CAC Dow determined that additional refrigeration unit was identified, dt
is the formation of byproducts in cooling could be provided through which greatly improved the eco- th
the reactor. These wastes exit the refrigeration instead of the existing nomics of the project. CAC staff kc
process “at two prima~ sources: cooling towers. Improved refrigera- then contacted the business lead- ti(
vent gases from the reactors and tion was estimated to reduce the ers who make funding decisions to C(
overhead tars from distillation. generation of byproduct wastes by discuss tha new information. Fund- Al
Wastes from these two sources approximately 1.8 million lb, 1.3 mil- ing was approved in less than one tl
account for about 18% of all lion of which were priorii chemi- week. Equipment will he fully oper- 01
wastes addressed in this project. cals for this project (see Table 3). ational bv fall 2000.
sions of interest. Those business divisions respon- The group met at least quarterly throughout the
.
sible for the largest portions of the wastes and emis- project. Representatives from each business divi-
sions of concern to the project were then approached sion came directfy before the group, first to intro-
‘~
by Dow environmental health and stiey (EH&S) staff duce themselves and learn about the project, and
for participation in the work. subsequently to present information on their pro-
1 The group relied on an expert pollution preven- cesses and the ways in which their wastes and emis-
tion assessor, Bilf Bilkotich, of Environmental Qual- sions were generated. Business divisions then peri-
ity Consultants, in Tallahassee, FL, to find reduc- odically came before the group to describe progress
tion opportunities. After signing confidentiality in developing options and to hear
agreements, Bilkovich generatedideas for reduc- gro”up opinions and preferences. PoIlution
tion opportunities by minutely inspecting data on Conference calls were held fre-
wastes and emissions at the plant and then meet- quently between meetings to keep prevention
ing with Dow experts to brainstorm opportunities. all participants abreast of spe-
He located, mobilized, and requested from Dow the cific problems or issues. Tracking projects are
information needed to support the envisioned pro- sheets were reviewed regularly to
ensure progress. often viewed by
cess changes. Bilkovich also found the persons who
would champion change within the business and a business as
gathered the team needed for implementation. Dramatic reductions achieved
Workin: with Bilkovich, Steve Anderson, princi- Emissions were reduced by 43%, elegant solutions
pal with Kerr, Greiner, Anderson, and April, in Bor- from 1 million to 593,ooO lb, and
dentown, NJ, developed a detailed framework to mack wastes by 37%, horn 17.5 million to to a problem
the project, creating templates for each business and 11 million lb. The reductions ex-
keeping overall tallies of progress toward the reduc- ceeded the project reduction goals they do not
tion goals that allowed full transparency and ac- of 35Y0.Akhouu@ a few chemicals,
countability of the project to the general public. such as acrylonitrile and dichloro- think they have.
Anderson, NRDC, and the activists did not sign con- phenol, were not affected, the vast
fidentiality agreements and relied instead upon Bilk- majority (20 of 26) were reduced. Some chemical
ovich and Dow to explain relevant details about how wastes and releases, such as formaldehyde, were
wastes and emissions were generated in a way that nearly completely eliminated, and five chemicafs—
did not reveal business-sensitive information about chloroethane, chloromethane, methylene chloride,
manufacturing processes. tetrachloroethylene (waste product), and toluene (air
NRDC and the other environmental activists ne- releases) —were reduced by more than half.
ii- gotiated p reject priorities, quantitative goals, and A total of 17 projects delivered these reductions
o- deadlines with Dow staff members, who subse- (see Table 2). All of them were directly related to in-
quently reviewed and commented on reduction op- creasing production yield, capacity, or quality im-
a- portunities during the life of the project. The activ- provements. For example, one project required only
ists created and sustained a dynamic tension for improved cooling to reduce nearly 2 million lb of
ty progress, innovative risk taking, and aggressive re- waste. Another reve’afed that transferring a chemi-
% ductions throughout the project. The group relied on cal twice a day to storage tanks instead of only once
?e a professional facilitator, John Ehrmann of the IMe- a day would eliminate vapors that were being vented
ridian Institute, in Dillon, CO, to create ground rules to an incinerator. Reducing a residual solvent in a raw
Lv for participation and to keep both sides working pro- material in one process both greatly reduced a waste
<- ductively together during the ups and downs of the tar and facilitated recovery of other chemicals in the
~- project. remaining tar. Reordering production schedules to
~- Several key features of the design of the project concentrate impurities in yet another wastestream
‘g were based on lessons learned in the first attempt greatly enhanced recovery of the waste. In all projects
at this project in LaPorte. The design was based on relying on process modifications were responsible for
)- the hypothesis that projects were most likely to be the largest proportion of the reductions achieved, fol-
3 implemented if the business peopie ultimately re- lowed by those relying on in-process recycling.
a sponsible for capital investment decisions in the The project achieved these reductions with a to-
,1 business divisions interacted directly with the tal capital investment of $3.1 million (see Table 2).
.. project. Although most understanding of the ben- Do~v estimates the project will save the company
efits of the project, EH&S staff members were not $5.4 rniUion annuafly through raw materials costs sav-
in a position to ultimately approve business invest- ings and reduced waste treatment costs alone, for an
ment decisions. Furthermore, the design was based overalf annuaf rate of return of 180’?ZO.
The savings fig-
:1 on the hypothesis that deadlines and quantitative ure does not include some other clear financial ben-
reduction targets, combined with a transparent and efits, such as increased capacity and lower produc-
accountable tracking system, would construc- tion costs on sales that result from process
tively serve to keep the group focused on achiev- modifications to reduce waste. All but one of the
> ing reductions in a timely way. Finally, parties agreed projects easily met business hurdle rates (the amount
> that success lay not only in the technical opportu- of profitability required to be achieved by a project
t nities for reductions that would be identified but also for a business to invest in it), and the exceptional
,,,
in effective advocacy for these projects from out- project was undertaken in part for other reasons by
siders, as well as internal Dow advocates for change. the plant.
Insights into pollution prevention widespread because good opportunities are rare is
The active nature of this collaboration, its success clearly incorrect.
in finding projects that Dow business divisions The vast majority of pollution prevention projects
●
implemented, and the details of the 17 projects that required relatively small amounts of capital and
were implemented reveal important insights into promised very respectable returns on investment. At
pollution prevention for policy analysts and cor- first giance, the fact that small projects can result in
porations interested in further reliance on this such dramatic reductions would appear to be very
approach for the next generation of pollution good news. Small size certainly did help accelerate
reductions. the speed with which the projects were approved, as
● Pollution prevention techniques proved ex- no high-level intervention whatsoever was re-
tremely capable of dramatically reducing toxic wastes quired to change business capital allocation deci-
and emissions, even at a chemical manufacturing fa- sions to move the projects along. However, from a
cility. Wastes were reduced by more than one-third business perspective, these small projects were of-
and emissions by nearly one-half in only a 30- ten not of great interest financially, because even for
month time frame and at a factory whose wastes and cases in which these projects promised large rates
emissions had been essentially unchanged for nearly of return, the actual amount of capital returned to
five years. The theory that pollution prevention is not the business would remain insignificant. Further-
mzm
1996 TFU waste generation at Dow
As indicated in public reporting of Dow 1996 TRI wastes and releases, the” company’s Midland site was a significant source of
numerous reportable chemicals.
Chemical Total waste Total release Fugitive air Stack air Surface water
-ar$ is more, although the rates of return were very decent, ● Nearly all the poflution prevention projects were
they were often not the very best investment for Dow designed and implemented in a relatively short
ejects capital being considered by the business at that time. time—less than one year—even those that focused
1 and The smafl amount of capital involved and the rate on basic process changes. Much mythology exists
mt. At of return thus worked both for and against most of concerning the difficult nature of fundamental pro-
-ult in the pollution prevention projects internally at Dow. cess changes and what might be necessary to re-
: very The small size helped speed implementation be- duce materials inefficiencies. In this project, the pro-
icrate cause relatively little review was required to ap- cesschanges that would lead to substantial waste and
:d, as prove the expenditures. The small size hurt be- emission reduction required only a little R&D and
.s re - cause it was harder to interest the businesses in anafysis and hence were not excessively time con-
deci- freeing up technical staff to do the initial work to suming for Dow to assess and implement.
om a identify potential projects and in pursuing the ● Reduction opportunities were broadly avail-
-e of- projects once they were identified strictly on finan- able in the various process lines in the plan~ they
-n for cial grounds. It was at this juncture that the inter- did not confine themselves to “new” or “old pro-
rates action between the activists and Dow helped ele- cesses, batch or continuous processes, or a partic-
ed to vate the importance of these opportunities and ular type of manufacturing. Again, conventional wis-
:her- influenced business priorities to create success. dom had suggested that relatively new processes
BmEH’
The economic benefits of pollution prevention
Reduction of chemical wastes and emissions, some by more than half, achieved by the 17 pollution prevention
projects involved a total capital investment of $3.1 million and will provide annual estimated savings of s5.4 million.
Units for ali numerical waste and release quantities are given in pounds per year.