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Cultural Transmission and Evolution: A Quantitative Approach, L.L. Cavalli-


Sforza, M. Feldman. Princeton University Press, Princeton, New Jersey (1981),
368, Price $25.00 hardback,...

Article  in  Animal Behaviour · August 1983


DOI: 10.1016/s0003-3472(83)80262-0

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956 ANIMAL BEHAVIOUR, 31, 3

The six chapters in Volume 13 cover a wide range of cation and social behaviour, where Barnard is, in my view,
topics, including hibernation, activity patterns, reproduc- at his best. As an account of evolutionary processes in
tion, life histories and growth. Bennett's chapter on animal behaviour, written with an ecological ftavour, I can
energetic constraints on activity covers an area that certainly recommend it.
should be considered much more deeply than it is by those However, I seriously wonder whether Barnard has
who are concerned with functional explanations of be- taken on too much. The spectrum of subjects covered is
haviour. Functional arguments often ignore the fact that vast in the extreme, ranging from the sodium pump to
animals are limited in what they can do by both environ- cognitive learning theory and from human language to
mental and physiological constraints. This is particularly dung fly mating. This means that, so often, only a super-
apparent in reptiles. Like Huey, Bennett adopts a cost- ficial passing reference is possible. For instance, I don't
benefit approach, in this case to aerobic and anaerobic believe that one can usefully teach either the action
respiration. Whereas aerobic respiration can support low potential or cognitive learning theory in a page or so. Yet,
levels of activity over long periods, activities that are, of herein lies the author's dilemma. Not to include cognitive
necessity, very vigorous, such as escape from a predator learning theory would convey the impression that P a r i t y
or fighting, involve a switch to anaerobic respiration had the last word on the subject of conditioning.
which, because of its physiological costs, can only be I have a few specific criticisms. Many of the diagrams
sustained for short periods. are inadequately explained or the text fails to integrate
Duvall, Guillette & Jones review work on the environ- with the diagram. Miller's model of the parsimony of a
mental control of reptilian reproductive cycles, which has single drive is introduced, without it being said that
gone a long way towards understanding the interactions Miller's evidence was against such a model (page 66).
that occur between proximal environmental factors artd A distinction is drawn between hormonal effects on the
various endocrine and neuroendocrine events. There are nervous system and their effects on sensory perception.
interesting comparisons to be made here with work on However, some of the effects described under 'sensory
birds and mammals, though these are not considered in perception' work via the nervous system (pp. 36-37).
this chapter. Congdon, D u n h a m & Tinkle discuss energy In short, many of my criticisms result from packing too
budgets and life history strategies and explore the ener- much into too little space. For better or worse, ethology
getic 'choices' made by individuals, according to their sex has simply grown too fast, and yet, paradoxically, a strong
and age, in relation to their environment and life history. emergent property of this book is that it conveys very
They conclude that, though developments in this area are well indeed the richness of ideas and observations in
promising, future work requires study of the energy contemporary ethology. It was a pleasure to read it.
budgets of individual animals, which, they suggest, is not FREDERICK TOATES
yet technologically feasible. Again, those who conduct Biology Department,
studies of this kind on birds and mammals will find much The Open University,
of interest in this chapter. Walton Hall,
All the chapters in these two books are reviews and 2VIilton Keynes MK7 6AA, U.K.
generally provide very thorough and up to date coverage
of their various topics. The reference sections are impres-
sively extensive. The emphasis throughout both books on Cultural Transmission and Evohttion: A Quantitative
the ecological aspects of reptile physiology leads naturally Approach. By L. L. CAVALLI-SFoRZA ~6 M. FELDMAN.
to frequent considerations of behaviour. Many etho- Princeton, New Jersey: Princeton University Press
logists, sadly, have only a rudimentary understanding of (1981). Pp. 368. Price $25.00 hardback, $10.50 paper-
physiology. If there is to be a major synthesis of physio- back.
logy and ethology, then I suggest that it is very likely that The study of human social behaviour has been, for the
it will have its origins in studies of reptiles. For this most part, the province of anthropologists and socio-
reason, I recommend that ethologists take the time to logists. With the rapid rise of sociobiology, however,
browse in volumes which they might otherwise pass by. many biologists became interested in analysing h u m a n
TIM ~IALLIDAY cultural phenomena with techniques and theories which
Animal Behaviour Research Group, had been successfully applied to other species (such as kin
Department of Biology, selection in social insects). The reaction to these attempts
The Open University, in traditional circles was luke-warm at best, and occasion-
Milton Keynes MK7 6AA, U.K. ally openly hostile. Fortunately, with the publication of
Cultural Transmission and Evolution, the process of apply-
ing biological models to anthropology has entered a new
Animal Behaviour: Ecology and Evolution. By C. J. and potentially more productive phase. The excesses and
BARNARD. London: Croom Helm (1983). Pp. 339. occasional naivet6 of the more radical sociobiologists
Price s hardback, s paperback. have now given way to a much more cautious and con-
This book has many desirable features. As a review of the servative approach to h u m a n behaviour. In fact, it is not
current state of the art of ethology it is good and compre- clear whether these authors wish to be identified with
hensive. I know now where to turn in order to find a sociobiology at all. For the most part their work, much
reference to almost anything. The style is, in general, of which has been published before, has followed its own
friendly and enthusiastic. Reading this book gives a vivid course, remaining untouched by the recent development
impression of the many revolutionary theoretical insights of sociobiology. Indeed there is practically no mention
and tectmiques that have recently entered ethology (e.g. made of genetics in this book, and the authors clearly
ESS, optimal foraging, arms race, Beau Geste, systems wish to avoid the issue of genetic determinants of be-
models, extended phenotype). Starting with neuro- haviour, which so clearly pervades other recent work on
physiology, presented (as with most authors) in a rather human social behaviour. Since the book contains only
dull, unimaginative and 'fact-dense' manner, the book the briefest discussions on the universal characteristics of
steadily improves, through learning theory and motiva- human behaviour and culture and very little on within-
tion models (quite well described) to mating, cormaauni- species cultural variation, it is in no way an essay on
BOOK REVIEWS 957

H u m a n Nature. Instead, it is a mathematically-oriented Readers familiar with the theory of population genetics
treatise on the population dynamics of traits which are will also be familiar with most of the models presented in
not transmitted via traditional genetic mechanisms. As this book. For instance, diffusion equations are em-
defined rather broadly by Cavalli-Sforza & Feldman, ployed to study the evolution of culturally-transmitted
cultural transmission refers to any of these non-genetic traits in small populations in much the same fashion as
mechanisms of transmission. they are employed in population genetics. One weakness
Rather than delving into the details of the cultural in patterning the models after models from traditional
transmission process, the authors concentrate on broader population genetics is evident in the sections in which
issues. Recognizing how little is known about the mech- natural selection is applied to cultural evolution. Recent
anisms of cultural transmission, Cavalli-Sforza & work in theoretical sociobiology has demonstrated that
Feldman postulate a set of abstract transmission co- most social interactions result in frequency-dependent
efficients which express the probability that an individual selection. In their discussion of selection, however, the
will adopt a trait as a function of its contacts with other authors always assume constant selection coefficients.
members of the social group. This kind of approach can They do note that some forms of transmission are ex-
be criticized as mere phenomenolngy, but the insights pressly frequency-dependent, but they ignore the very
gained later on in the work justify (at least up to a point) relevant fact that many cultural traits which affect the
the level of abstraction. In addition, as the authors point individual's social behaviour will also affect fitness in a
out, Darwin developed his ideas on biological evolution in frequency-dependent manner, thus complicating matters
the absence of any correct knowledge of the mechanisms further (oddly enough, both authors have developed
of genetic transmission, and modern cultural theorists the theory of kin selection by applying models of
find themselves in a somewhat similar situation. frequency-dependent selection to the evolution of social
The book deals with three broad categories of cultural behaviour).
evolution: vertical (from parent to offspring), horizontal The utility of Cavalli-Sforza & Feldman's theory is
(between members of the same age group or generation), limited by our ignorance concerning the transmission
and oblique (t~om non-parental members of the parental process itself. Because we as yet do not know the con-
generation to offspring). By invoking certain essential straints on the transmission coefficients, we cannot make
simplifying assumptions about the nature of the trans- many conclusive statements about which of the interesting
mission coefficients (e.g. that they remain constant over dynamic processes discussed in the book actually occur.
long periods of time), the authors are able to construct The authors use the term 'cultural selection' to refer to
increasingly complex models of cultural evolution. Even the decision-making process by which behaviour is
the simplest of these, which involves no natural selection, learned, but aside from brief discussions in the introduc-
random drift, 'mutation' (innovation), migration, or tion and epilogue, there is no attempt to model any of the
assortative mating, generates more complicated dy- fine structure of this learning process. Admittedly some
namics than would a corresponding genetic model, cultural traits are transmitted under conditions which
largely because of the very general nature of the trans- involve little or no selection on the part of the recipient
mission coefficients (in fact, Mendelian inheritance can be (neonatal circumcision, for example), and these can
shown to be a special case of vertical transmission). But, appropriately be analysed with simple transmission co-
in due course, all of these 'forces' of cultural evolution are efficients. However, for behaviour which involves signifi-
introduced, and before long general conclusions become cant learning it is probable that the transmission process
extremely difficult to extract from the equations. In such can be decomposed further than has been done here. A
cases, the authors focus on special cases which admit substantial body of literature exists in sociology and
analytic solutions. In the last chapters the transmission psychology which deals with learning theory, and in the
process is extended to include multiple state and con- past few years there has also been some significant work
tinuous traits. As in the earlier chapters, the authors in evolutionary biology on the importance of learning and
apply their models to interesting phenomena such as learning rules. Such work should certainly be incor-
stratification, hierarchies, parent versus teacher learning, porated into the structure of any theory of cultural evolu-
and other factors which may have played a significant role tion (the authors have promised a second volume which
in human cultural evolution. Emphasis on more involved may deal with this problem).
models does make the results more difficult to absorb, A refreshing aspect of this book lies in its application
but this is preferable to severe oversimplification. of theory to data. Although empirical examples are
The large number of cultural transmission processes spread rather thin, they are each discussed carefully and
stands in contrast to the relatively few modes of genetic in some detail. The authors successfully convey a sense of
inheritance. Although the details of genetic transmission excitement about these early attempts at applying a
do constrain the evolutionary process (as is becoming mathematical theory to cultural phenomena. Interestingly,
increasingly evident), the lack of any single set of rules the most convincing examples axe ones in which the de-
governing cultural transmission indicates that the trans- tails of the transmission process are fairly well understood.
mission process itself will play a more central role in These include an analysis of the evolution of surnames in
cultural evolution than it appears to have played in bio- Italy's Parma valley, the history of linguistic change, and
logical evolution. The book does an excellent job of re- certain aspects of epidemiolngy. It may appear odd at
vealing the vast repertoire of dynamics which can result first to think of a communicable disease as a cultural
from cultural transmission. For example, peculiarities of entity, but the authors make consistent reference to what
the transmission process can produce evolution which might be called the 'epidemiology of culture', which is an
runs counter to natural selection, and this book therefore interesting metaphor. As the diffusion of a n innovation is
provides some theoretical justification for questioning the analogous to the spread of an infectious disease, so may
role of adaptation in cultural evolution. Anthropologists the maintenance of customs and traditions be analogous
who pursue a functionalist (ecological) approach to to endemic diseases. Some other interesting examples of
cultural change are aware of the limitations of the influ- the theory are in the area of linguistics, where 'traits' are
ence of adaptation, but they may be surprised to hear at least semi-quantifiable. There is a detailed discussion
these admonitions from biologists. of the gradual evolution of languages over long periods of
958 ANIMAL BEHAVIOUR, 31, 3

time, and several interesting analogies are found to Amongst cephalopods, whose organization is so remi-
principles in evolutionary biology. For instance, the niscent of vertebrates, squids generally show less elaborate
divergence of two languages from an ancestral source re- behaviour than do octopuses and cuttlefish. Sepioteuthis
sembles in many ways the classical model of allopatric sepioidea--whieh could equally well be called the
speciation, in which the divergence is mediated by cul- 'cuttlefish s q u i d ' - - i s an exception and an example of
tural isolation. Another similarity is seen between local convergence within the cephalopods. As the many expert
geographic variation in dialects and models of genetic photographs and drawings illustrate, this squid
distance brought on by geographic isolation. ( T e u t h i d a e ) - which has the wide body and circum-
It is a rather curious fact that in none of the recent ferential fins of the cuttlefish (Sepiidae) - - is capable of a
works on cultural evolution written by biologists has any range of shapes, movements, colour patterns and ritua-
mention been made of cultural transmission in non-human tized behaviour (categorized by the authors as social
species. Since all these authors have defined cultural signals, displays and antidisplays) as wide as that of any
transmission broadly (as non-genetic transmission), they cuttlefish. Each is described in detail and the description
have in no way excluded species other than man in which lengthened many times by examination of the contexts
many types of behaviour are transmitted socially. If in which each occurs, including the context of other
cultural transmission turns out to be an important factor animals. Groups of the Caribbean reef squid are often
in the behavioural development of other species, socio- found associated with goatfish and the groups may be
biologists may actually find it useful to study the dynamics joined by other squid species e.g. Loligo.
of human cultural transmission as a key to other The authors then proceed to an elaborate breakdown
organisms, instead of attempting the reverse. On the other of the meaning of the signals and displays, ritualized and
hand, field studies of cultural transmission in other species unritualized, based on the frequency and relative position
(the celebrated Japanese monkeys of Koshima Islet come of each observed element, employing computer programs
to mind) might also serve as paradigms for the general to construct dendrograms.
study of cultural transmission in humans. Fortunately It is of course no accident that these squids, which are
Cultural Transmission and Evolution provides an elegant social and live in the richly visual environment of a
theoretical framework for either approach. sheltered tropical reef, have rich repertoires of visual
The authors are aware of both the theoretical and behaviour. The authors have gone to the logical extreme
experimental limitations of their theory, but have chosen of assuming that every sequence and combination of
a somewhat simplified mathematical model because, as patterns is communicative and 'pursuing the grammatical
they state in the preface, a mathematical approach is a n a l o g y . . , can be assigned to three different classes
always more precise than an expository one, if only which we will call signifiers, modifiers and positionals'.
because each element of the theory must be rigorously Readers will want to judge for themselves whether this
defined and related to the whole. Naturally, any attempt bold attempt at semantic a n a l y s i s - trying to make the
to model a phenomenon with the inherent complexity of signals i n t e l l i g i b l e - is justified at this stage of our
h u m a n culture is invariably bound to be either an approxi- ignorance, but it is a refreshing change from the excessive
mation or an over-simplification. But whereas matbe- caution of so many accounts. Given the preponderance of
matical approximations can be steadily improved, verbal camouflage patterns in the repertoires of other cephalo-
arguments can often only be debated. It is in this spirit pods (octopuses and cuttlefish) I am puzzled by the
that the book should be appreciated. almost complete absence of any assignment of crypsis to
MICHAEL J. SANDERSON the patterns of Sepioteuthis sepioidea. Perhaps the seman-
RICHARD E. MIC~OD tic interpretation should include the possibility that the
squids are escaping detection as prey by sending un-
Department of Ecology and Evolutionary Biology, intelligible signals. That is what crypsis is about.
University of Arizona, The illustrations are the best single feature of this
Tucson, AZ 85720, monograph. The photographs provide a more complete
U.S.A. documentation of the behaviour of a cephalopod in its
natural environment than we have for any of its better-
known relatives and Moynihan's graceful and meticulous
The Behavior and Natural History of the Caribbean Reef drawings carry the conviction due to an artist.
Squld (Sepioteuthis sepioidea). By MARTIN MOYNIHAN & ANDREW PACKARD
ARCADIO F. RODANICHE. Berlin & Hamburg: Paul Department of Physiology,
Parey (1982). Pp. 152. Price $21.60 (paperback). University Medical School,
This is a remarkable book about an extraordinary animal, Teviot Place,
for even to those of us who have studied them for a lifetime, Edinburgh EH8 9AG, U.K.
cephalopod molluscs are out of the ordinary and this
account of the natural history and social life of one of
them is arguably 'more nearly complete' than for any other Avian Incubation: Egg Temperature, Nest Humidity, and
species. It is based on observations of the Caribbean reef Behavioral Thermoregulation in a Hot Environment
s q u i d - the name has been coined by the authors, I (Ornithological Monographs, No. 30). By GILBERT S.
g a t h e r - - w h i l e snorkeling in and around the San Bias GRANT. Washington, D.C. : American Ornithologists'
Islands on the Atlantic coast of Panama. What better way Union (1982). Pp. ix+75. Price $9.00.
for an ethologist to spend his days away from the office This monograph overviews thermoregulatory problems
and laboratory over a number of years, mostly in the faced by birds incubating their eggs in hot, arid environ-
early 1970s. Moynihan is known for his contribution to ments. The study focuses on the behavioural and physio-
the literature on bird and primate displays and the verte- logical adaptations used during incubation by seven
brate ethologist has been able to bring to the description Charadriifornaes (black-necked stilt, Himantopus mexi-
of the behaviour observed a depth of meaning that others canus: American avocet, Recurvirostra americana; snowy
would have missed and some, frankly, will find startling, plover, Charadrius alexandrinus; killdeer, C. vociferus;
even unbelievable. gull-billed tern, Gelochelidon nilotica; Forster's tern,

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