Project 1: Market Entry Strategy for a Global Retail Chain

Situation: A global retail chain was considering entering a new market and needed to
understand the competitive landscape and consumer behavior in that market.

Complication: The market had a number of well-established competitors, and the retail chain
had little experience operating in the region.

Question: What is the most effective market entry strategy for the retail chain in this new
market?

Answer: Based on our research and analysis, we recommended that the retail chain enter the
market through a joint venture with a local partner, allowing them to leverage the partner's
existing customer base and local knowledge.

Slide Framework:

1. Situation

2. Complication

3. Question

4. Answer

Key Takeaways:

 A global retail chain was considering entering a new market.

 The market had well-established competitors and the retail chain had little experience
operating in the region.

 The key question was: What is the most effective market entry strategy for the retail chain in
this new market?

 Based on research and analysis, we recommended a joint venture with a local partner as the
most effective market entry strategy.

Project 2: Cost Optimization for a Manufacturing Company

Situation: A manufacturing company was experiencing declining profits and needed to identify
areas where they could cut costs.

Complication: The company had already implemented a number of cost-cutting measures, and
needed to find additional savings without compromising quality or customer satisfaction.

Question: Where can the company cut costs without negatively impacting quality or customer
satisfaction?

Answer: We conducted a thorough analysis of the company's operations and identified several
areas where costs could be reduced, including streamlining the supply chain and renegotiating
contracts with suppliers.

Slide Framework:

1. Situation
 2. Complication

3. Question

4. Answer

Key Takeaways:

 A manufacturing company was experiencing declining profits and needed to identify areas
where they could cut costs.

 The company had already implemented several cost-cutting measures, and needed to find
additional savings without compromising quality or customer satisfaction.

 The key question was: Where can the company cut costs without negatively impacting
quality or customer satisfaction?

 We identified several areas where costs could be reduced, including streamlining the supply
chain and renegotiating contracts with suppliers.

Project 3: Growth Strategy for a Technology Startup

Situation: A technology startup had experienced rapid growth in its early stages, but was
struggling to scale effectively.

Complication: The company was operating in a highly competitive market and needed to
differentiate itself in order to continue growing.

Question: What is the most effective growth strategy for the startup?

Answer: After conducting market research and analyzing the company's strengths and
weaknesses, we recommended that the startup focus on expanding into adjacent markets and
developing new products that leverage their existing technology.

Slide Framework:

1. Situation

2. Complication

3. Question

4. Answer

Key Takeaways:

 A technology startup had experienced rapid growth in its early stages, but was struggling to
scale effectively.

 The company was operating in a highly competitive market and needed to differentiate itself
in order to continue growing.

 The key question was: What is the most effective growth strategy for the startup?
 After conducting market research and analyzing the company's strengths and weaknesses,
we recommended focusing on expanding into adjacent markets and developing new
products that leverage their existing technology.