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Applied Business Research

Summary of the Proposed Topic


Integration of accounting has an impact on the automation of the gathering, arrangement, and
examination of all monetary disbursements and dealings within a business, which is employed
to assist accountants in guaranteeing the transformation of data into valuable or advantageous
knowledge. Blockchain, accounting software, and artificial intelligence are instances of
progressive technological implementations in accounting that prove to be advantageous in
elevating the competencies and capabilities of employees engaged in the accounting
procedure.
Research Questions
The following are the research questions given below:

 In what manner has technology influenced the accounting sector?


 What advantages exist in employing accounting technology?
 What obstacles does the company face when utilizing information technology as a
primary tool?
 What is the significance of businesses staying informed about technological
advancements?
Research Objectives
The research objectives are as follows:

 To ascertain the influence of technology on the performance of accounting


professionals.
 To examine the benefits of utilizing accounting software and its application within the
realm of accounting.
 To evaluate the advantages and disadvantages of incorporating accounting technology
within an organization.
Research Methodology:
The systematic procedure of formulating, evaluating, and achieving the results of any research
undertaking, or the structure for carrying out research, is acknowledged as research
methodology. The monotonous and combined systematic approaches shall be executed and
evaluated in this research project with the intention of ascertaining which methodology is best
suited and feasible.
Alternative-1:
The monomethod qualitative which is the strategy of research will be employed for the initial
endeavor. In this particular scenario, non-numerical data will be collected in order to enhance
the understanding of the study objectives and concerns through the implementation of the
qualitative research methodology. If not relying upon numerical data, the researcher gathers
and utilizes language or other forms of data to effectively convey the requisite objectives of the
study in question. The qualitative approach is predominantly employed to scrutinize and assess
comprehensive information concerning a specific research topic, thereby ensuring the
collection of accurate and genuine data that facilitates the discovery of authentic findings, as
well as the generation of novel perspectives and ideas derived from the amassed data.
Conversely, by employing this research technique, it becomes conceivable to attain answers to
research inquiries, as well as obtain highly influential and profound expertise and insight into
every constituent aspect of the given context, alongside a comprehensive elucidation of any
formidable work and objectives. However, this research methodology can be employed to
acquire the perceptions and viewpoints of individuals and society concerning any particular
matter, rendering it exceedingly invaluable in the realm of research.
Research Approach
This research methodology is employed in the process of induction, with the ultimate aim of
gathering pertinent data and information regarding the subject and objectives of the study, in
order to attain tangible outcomes. In order to assess the impact technology has on the
effectiveness of accountants and businesses, credible journal articles and other research
materials will be obtained to procure relevant data and information. We will use the case study
method to gather information from these sources. The way we approach this study is by using
interpretivism as our research philosophy. We believe that interpretivism is a good way to
understand how people truly feel, think, and experience things in a social setting. We will use
this approach throughout the entire study. The use of interpretivism philosophy is deemed
necessary to complete this research study because it will make it easier to gather the
information or data from various studies pertaining to the subject of Accounting Innovation and
effects on the productivity of accountants and businesses, as well as the study's stated
objectives. To comprehend the effect of various technology on the performance of
professionals in accounting, it is also crucial to analyse and take conclusions from a related case
study or research article. Using pertinent journal papers in this way can give you useful
experience.
Type of Data:
Secondary data will be employed in the qualitative research's initial methodology. As there is
no need to acquire this information because it is already available from a variety of sources. As
per utilising already-available data, this qualitative research project will help to evaluate how
technology is affecting the productivity of accountants and businesses. It will also look at the
benefits and difficulties of using technology in the accounting industry.
Sampling Plan:
Convenience sampling will be used for this initial qualitative investigation. Convenience
sampling is a common and straightforward non-probability sampling approach for gathering
data from the readily accessible sources. As a result, this sampling strategy emphasises the
sources of sample that are most accessible and practical. On the other hand, this sampling
strategy is good because it allows researchers to collect data from many different sources such
as journal articles, reports, and other research papers. This will help measure how technology
affects accountants and businesses.
Data Collection Plan:
We will gather information from existing sources or by using the secondary data for our first
study. We will focus on qualitative data, which is about the quality and characteristics of
something rather than numbers. To collect this data, we will use convenience sampling, which
means we will choose the most available and easily accessible sources. However, we will use
important articles from journals, books, business magazines, reports, and other sources like
these to collect data for this qualitative study. This method will help us collect the most
important information about the topic of accounting innovation and how it affects accountants
and businesses, especially in terms of new technology in accounting. The research will use
information from other researchers in the form of relevant published papers. We will also
collect important information from other research projects.
Data Analysis Plan:
This research will use information that has been collected from different sources, such as books
and articles, written by different people or authors. After collecting information from different
sources, we will look at what other researchers have said about how technology affects
accountants and business performance. We want to understand the actual results of using
technology in accounting and business, as well as the good and difficult parts of using
technology in these areas. We will select the most important discoveries related to the topic by
analyzing and evaluating them.
Research Methodology Advantages:
This research is about qualitative information that was gathered from existing data sources. The
researchers used convenience sampling to make it easy to gather the information. In the
particular situation, the of study renders the process of data assessment remarkably
straightforward and efficient, and it also simplifies the process of data collection. Conversely,
the approach of convenience sampling is highly efficient and allows for the acquisition of
pertinent data from readily accessible and nearby sources, thereby enhancing the value and
efficacy of this research methodology. Nevertheless, this methodology does not employ any
numerical data to assess the research objectives, thereby facilitating comprehension for all
parties concerned, and gathering and looking at existing information about the research topic
provides important and helpful data for future research on this subject.
Research Methodology Limitations:
There exist certain disadvantages to this process of study, as well as some advantages.
Primarily, the drawbacks of primary data and the pertinence of secondary data, which, in this
particular scenario, never yield the authentic conclusion of any research endeavor. Conversely,
the assessment and examination of secondary data from a limited number of sources may fail
to fulfill the objectives and goals of the research topic, and when applicable secondary data is
not accessible on a specific research topic, it can be arduous to ascertain the actual outcome.
However, there are occasions when scarcities of secondary data occur for every singular and
specialized issue of study, and these limitations exert an adverse impact on the research
process and the ultimate result.
Ethical Consideration Using the Methodology:
In the context of ethical reflection within a research endeavor, it concerns the welfare and
protection of the participants against any form of physical, psychological, or other harmful
effects. In any situation, it is the responsibility of the researcher to make sure the participants
are safe and secure, and to take steps to avoid any problems like this. On the other hand,
secondary data is handled differently when it comes to how it is used ethically. When using
secondary data, it is important to include references to other research papers and mention the
names of the researchers in the reference list. Additionally, secondary data should not be used
for any unethical purposes. Moreover, the information gathered for this method of
investigation cannot be used for anything else except for this particular research subject.
However, the information gathered for this study cannot be shared with anyone else until the
work is verified. Additionally, without permission from this study, the information cannot be
shared, and the researcher's intention in using the obtained data for this research is very
positive.
Alternative-2:
The second method uses a mix of techniques that includes both qualitative and quantitative
approaches for evaluating things. In qualitative research, we will follow the same process and
plan as in the main method. Instead of using existing data and studying specific cases, this
paper will focus on a different method called quantitative research. In this scenario,
quantitative research means gathering and analyzing numbers to find an answer to the study
question. The numbers are shown in a way that uses statistics or math. Quantitative data allows
for the acquisition of a substantial amount of information and data pertaining to a specific
study issue, which can be thoroughly examined and comprehended in terms of hypotheses,
factors, effects, or indications. On the contrary, this methodology permits the gathering of
disparate data at its foundational stage, contributing to enhanced data analysis and bolstering
the triumph and utilization of the research endeavor. This approach to studying will prove
highly advantageous in ascertaining the impact of technology on the performance of
accountants and businesses.
Research Approach:
We will use both inductive and deductive methods for this secondary research process. On the
other hand, the first approach used information that was based on observations and opinions,
where conclusions were drawn after collecting and studying relevant data in order to reach a
final result. However, deduction suggests that the theory should be checked and reviewed
before comparing and evaluating the results with the theory. The assessment of deductions
depends on how much technology has affected the work of accountants and businesses. In this
specific case, the researcher will use a survey and ask the selected person questions about how
technology affects accountants and businesses. They will also ask about the difficulties and
benefits of using technology in accounting.
Type of Data:
This research uses both qualitative and quantitative data to study the topic. But, the first
approach has already used and studied secondary information for qualitative research.
Conversely, the subsequent methodology will make use of primary data. On the other hand,
primary data refers to unprocessed information regarding a specific matter, which is collected
and generated immediately through a systematic procedure without relying on secondary data.
So, in the first method, we used information from other sources, and we will do the same here,
along with data we collected ourselves using a research strategy that involves numbers.
Sampling Plan:
In the field of qualitative research, researchers often use convenience sampling. On the other
hand, when it comes to quantitative research methods, we will select accounting and business
firms and randomly choose managers and employees from them. These examples will help us
learn how technology affects accountants and businesses. The second way of doing research
will be related to what we are studying and why we are studying it. We will use both
convenient and random sampling methods for both qualitative and quantitative research.
Data Collection Plan:
Getting valuable information is really important to understand how technology affects the
effectiveness of accountants and businesses. In situations where qualitative investigation is
carried out, the case study methodology will be utilized. Conversely, the questionary method
will be utilized in cases of quantitative research. Within this context, the questionary approach
entails a methodical procedure whereby pre-determined and printed questions and
corresponding answers are formulated and disseminated to individuals in order to gather and
obtain data pertaining to a particular issue and its objectives. However, in the case study, an
examination will be conducted on scholarly articles. In the questionnaire, printed questions and
answers will be furnished to the designated respondents, alongside direct inquiries, with the
aim of acquiring the related data.
Data Analysis Plan:
For this second research approach, we will carefully study both the qualitative and quantitative
data. We will look at information from primary sources (like interviews or surveys) and
secondary sources (like books or articles). The research has already shown how qualitative data
from existing sources were analyzed. Now, in the quantitative research, we will use a
systematic method to analyze the new data that is collected from the right sources.
Subsequently, the formulation of questions and corresponding answers shall be carried out.
Moreover, the mathematical and statistical methodologies will be utilized to generate the
desired outcome, which will then be evaluated based on the subject matter and objectives of
the investigation.
Advantages of This Research Methodology:
This study is of a qualitative nature, wherein the data like secondary data was gathered. The
information was acquired through the implementation of a convenience sampling strategy. The
chosen approach, in this particular scenario, renders the assessment of data remarkably
effortless and effective. Furthermore, it simplifies the process of gathering data. The
convenience sampling technique, conversely, proves to be highly effective and uncomplicated
in obtaining pertinent information from readily available and nearby sources. This enhances the
value and effectiveness of the research methodology. However, it should be emphasized that
this approach does not utilize any quantitative data to assess the research goals. As a result, it
becomes highly understandable for all individuals interested in the study. The gathering and
analysis of supplementary data regarding the research subject produces pertinent and valuable
information. This information will prove immensely beneficial for future research endeavors
concerning this pertinent subject matter.
Limitations of This Research Methodology:
The main disadvantages of the mixed research method are the need to work with more
organisations to collect the necessary data from a larger pool of samples and the requirement
for additional data analysis to evaluate and arrive at the final conclusions. The growing number
of specialists, data gatherers, and other contributing factors is one of this alternative
methodology's limitations.
Ethical Consideration in Using This Methodology:
It is the researcher's responsibility to fully secure the protection of both the respondents and
the collected data when determining if ethical considerations are relevant to a certain research
endeavour. The use of the case study methodology and the collection of data from journal
papers and other publications will be used to ensure data protection. Additionally, when using
the questionnaire approach, the respondent will be properly informed about the questions to
come and consent will be requested from them in order to collect data. Additionally, their
privacy will be respected, and the data gathered via either method will only be used for lawful
purposes, with no unfavourable outcomes. Furthermore, their privacy shall be accorded due
respect, and the information garnered through both means shall be utilized solely for legal
purposes, devoid of any deleterious repercussions. It is noteworthy that the data has been
acquired from veritable sources, thereby rendering it more legitimate and accurate for
utilization.
Recommendation:
This text discusses two different research methods: one uses a single approach, while the other
combines different approaches. In the solitary approach, qualitative research is done by using
existing data collected through case studies. On the other hand, when doing blended research,
we used both qualitative and quantitative methods. We collected primary and secondary data
using questionnaires and case studies. Among these two alternatives, the blended research
approach emerges as the most suitable and feasible methodology due to its exceptional
efficacy in acquiring data concerning the subject of technology innovation in accounting and its
influence on the performance of both accountants and businesses.
Additionally, it enables an exploration of the advantages and challenges inherent in the
adaptation of technology. To provide a precise outcome on this matter, it is imperative to
acquire more pertinent and up-to-date data, and solely this hybrid method can facilitate the
collection of such information. Data will be gathered from chosen respondents from diverse
accounting and business organizations employing predetermined inquiries and responses,
thereby enabling the accumulation of a singular form of efficacious and knowledgeable data on
the research subject, alongside supplementary data sourced from diverse journal articles and
alternative publications through the employment of the case study methodology.
The data that has been gathered will, conversely, be examined in two distinct manners: the
primary data shall undergo a meticulous statistical and numerical analysis, while the secondary
data shall be assessed by means of comparing the finest research endeavors with the chosen
research subject. By doing these two analyses, we will successfully achieve the desired outcome
for our research subject and its objectives. The first way of doing the research, which only uses
information from previous studies and doesn't involve any experiments or surveys, is not going
to work for this topic. There isn't enough information available and it would be difficult to
analyze the data. As a result, the research won't be able to achieve its goals. Therefore, the
combination of different research methods is the best and most practical solution.

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