The FOUNDER Framework

From Idea To Profit

Hi there!
I can’t wait to see you for my free masterclass!

During our time together, I’ll teach you what you need to know as
a founder to grow and scale your business right. We’ll talk about
the ONE person you must know before you start your business,
how to nail a great business idea without reinventing the wheel,
what it takes to get inside your customers’ head, the three myths
entrepreneurs believe when it comes to building a great brand, and
so much more.

I’ll be sharing stories throughout from my experience, those of my

friends, and those of my Business Class students. Hearing their
stories coupled with all 7 parts of the FOUNDER Framework will
give you that push you need to get your business off the ground.

Are you ready to get started? Let’s go!

Sophia Amoruso

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Here’s how to make the most of our time together:

□ SHOW UP LIVE
Block the time off in your calendar, put your phone on do
not disturb, and show UP. Start prioritizing yourself and your
business now and I promise it will pay off later. (PS–There might
be a special bonus offer for you if you show up live!)

□ PRINT THIS WORKBOOK

Print this workbook in advance - or download it onto your iPad;
you do you - and use it during our time together to take notes.

□ BRING YOUR Qs
Use the next page to start writing out some questions you have
for me.

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Questions for Sophia:

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F: Find your 
Identifying your strengths helps you know:

What are your Jet Fuels? What are you great at?

Notes and ideas:

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O: Your 
What’s your big idea or ideas?

Is this idea solving a real problem? YES NO

Are a lot of other people trying to solve YES NO

this problem in the same way?

How do your Jet Fuels set you up to be the right

founder for THIS business?

Notes and ideas:

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U: Understand your

As you work to identify your ideal customer after this class, here’s
some things to think about:

• What does an average day look like for them?

• What are their big goals?
• What are their frustrations in life?
• Where are they spending their money?

Notes and ideas:

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N: Nail your 
3 myths founders believe when it comes to creating a great brand:

□ A brand has to cost a fortune

□ Looks matter more than anything else
□ If you build it, they will come

Name some brands you love:

Notes and ideas:

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D: Dream up your

What are the key elements of a good marketing
strategy?

Notes and ideas:

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E: 
Great businesses evolve or they become  .

Name some brands you admire that have evolved

over time:

Notes and ideas:

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R: and 
Because repeatability creates efficiency, and

 .

Notes and ideas:

PS - I teach an online course only twice a year. To learn more and

enroll, visit takebusinessclass.com.

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