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BBA at KSOM
PROGRAMME
OVERVIEW PEDAGOGY
The pedagogy will include lecture sessions,
practicals, case discussions, seminars, and
The three-year Bachelor of Business presentations. A course will be covered in 45
Administration programme is designed with the sessions of 60 minutes each, spread over 4.5
objective of making students corporate-ready, months. The importance of each course is
either to become entrepreneurs, junior level defined in terms of credits attached to it.
executives in the industry, or to pursue higher Semesters I to IV during the first two years of the
education, by equipping them with a holistic programme consist of core courses.
view of the business environment, basic
business functions and their interrelationships. Semester V & Semester VI commencing in the
third year of the programme offers 4 core
The structure of the program is planned to courses each and elective courses in
equip the students with requisite knowledge specialization areas such as Human Resource
and management skills. This program also lays Management, Marketing, Finance, Operations
a concrete foundation for students who may and International Business, all specifically
want to pursue higher education in India or designed to prepare students for admission
abroad. tests to various MBA programs.

COURSES
First Year Second Year Third Year
The first year of the Major courses that are The third year offers courses
programme structure mainly covered in the second year in the specialization areas of
focuses on the introductory are Financial Management, Human Resource
courses in key areas including Organizational Behaviour, Management, Marketing,
Economics, Financial Business Law, Human Finance and International
Accounting, Statistics, Resource Management and Business in addition to critical
Management, Marketing and Business Research subjects of Operations,
Managerial Communication. Methodology. Taxation, Entrepreneurship
and E- Business Management.

+91 78944 60016 | admission@ksom.ac.in


BBA CURRICULUM
THREE DIFFERENT COMPONENTS

Core Faculty
Guided Elective
Courses Courses
Project

The BBA Curriculum consists of three different The core courses establish a strong foundation
components - Core courses, Elective courses in major functions of business viz. business -
and Field experience in the form of Faculty environment, marketing, finance, human
Guided Project (FGP). The core and elective resources, communication, IT, operations
courses are delivered over 6 semesters. and strategy.

KSOM has provided me with an


unparalleled educational experience that
helps its students emerge as industry
leaders. The curriculum is challenging yet
rewarding, and the faculty is knowledgeable and
passionate about their subject matter. I'm
grateful for the invaluable lessons and lifelong
connections that I gained.
PRIYANKA RATH
BBA
PROGRAMME STRUCTURE
FIRST YEAR SECOND YEAR

Managerial Written Communication Functional English


Business Economics-I Financial Management-I
Financial Accounting Business Statistics-II
Indian Economic Analysis
Psychology
Marketing Management-II
Business Computing Organizational Behavior
Basic Mathematics Literary and Creative English
Managerial Oral Communication [Sessional] Business Law
Business Statistics-I Financial Management-II
Business Economics-II Introduction to Management Information System
Cost & Management Accounting Business Research Methodology
Human Resource Management
Principles & Practice of Management
Marketing Management-I Marketing Management
Consumer Behavior
Sales and Distribution Management
THIRD YEAR Product and Brand Management
Entrepreneurship Services Marketing
Business Demography & Environmental Studies Financial Management
Taxation Corporate Accounting
Production & Operations Management Indian Financial System
Financial Statement Analysis
Specialization-I
Security Analysis & Portfolio Management
Specialization-II
Business Policy Human Resource Management
E-Business Management Performance Management
Business Ethics Employee Relations
Culture & Sociology Leadership in Organization
Specialization-III Training & Development
Specialization-IV Business Analytics
Introduction to Business Analytics
Specialization is offered in 3rd year of the program. HR Analytics
The students need to choose any one of the follow Marketing Analytics
ing specialization areas. Each specialization area Data Mining
consists of four courses. A student can opt for four International Business
courses in any specialization area.
International HRM
International Marketing
International Finance
**A faculty guided project is to be Data Analysis
carried out by each student at the end Operations
of 2nd year during the summer Supply Chain Management
vacation under selected faculties in ERP Systems
respective domain areas. Data Analysis
Total Quality Management
* The above mentioned structure may be subjected to change depending on academic requirements

+91 78944 60016 admission@ksom.ac.in


ELIGIBILITY SELECTION
Pass in 10+2 in any stream with at least 50% Interested candidates can apply by filling in the
marks and having Mathematics/Business application form made available on the KSOM
Mathematics/Economics/Statistics as one of website.
the subjects in 10+2 level. For more detailed information regarding

FEE STRUCTURE admission, eligibility criteria and application


procedure, candidates are requested to visit
Duration of the Programme: 3 YEARS www.ksom.ac.in/bba
(6 semesters)
Fees per Semester: `1,40,000/- Hostel Fee:
In addition to the fees mentioned above, Hostel admission & other fees
`75,000/- is to be paid (one time) at the time of `15,000/- (one time)
admission towards Counselling, Registration, AC Hostel: Single bedded
Admission Kit & Laptop `65,000/- per semester
Registration and Examination Fees: AC Hostel: Two bedded
Registration Fees per Semester: `1000/- `60,000/- per semester
Examination Fees per Semester: `1000/-
AC Hostel: Three bedded
Registration Fees for the 1st semester will be `50,000/- per semester
collected at the time of counselling and for the
Non-AC Hostel: Two bedded
rest of the semesters, the registration fees will
`40,000/- per semester
be collected at the beginning of each semester.
Examination Fees will be collected during the Non-AC Hostel: Three bedded
Form Fill up for the Semester Examination. `28,000/- per semester
* The above hostel fee doesn’t include mess charges.
Student availing extra facilities in hostel like attached toilet / premium facilities has to pay extra `10000/- per semester

Why Join KSOM


In India Faculty from Fully Campus
Ranked 2 nd
by Times B School (2021)
IIMs & IITs WiFi 35 acres

Great
student life
with loads of clubs & ample
opportunities
for career
development
www.ksom.ac.in
SNIPPETS OF ACTIVITIES
The BBA students put up a
spectacular show in Kuriocity -
India's first Business Research
Fair by KSOM.

Big Bazaar “Exchange Offer” is


put to best use by students who
buy study materials for slum
kids living near the campus.

Students regularly organize Blood


Donation Camps that witnesses
large turnout of donors. Giving
back to the society is ingrained in
KSOM culture.

ADMISSION CONTACT

Campus 7, Bhubaneswar - 751 024

Prof-in-charge, Admissions Mr. Sanjaya Ghadai, Executive


Email: saroj@ksom.ac.in Email: admission@ksom.ac.in
Phone: +91 78944 60016 Mobile: +91 76080 08731

www.ksom.ac.in

CONNECT WITH US

/school/ksombbsr /ksombbsr

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