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Editorial Summary
Editorial Summary
The eCommerce industry has undergone significant changes in the past two
years, particularly due to the impact of the COVID-19 pandemic. Businesses
have increasingly turned to eCommerce solutions to adapt to evolving
customer needs and behaviors. This trend is expected to continue and
intensify in 2022, with a merging of in-store and online shopping and a rapid
growth in the eCommerce sector. Successful businesses will be those that
understand and effectively cater to customers' physical and digital
interactions, creating a cohesive and comprehensive omnichannel store
experience.