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A STUDY ON WOMEN ENTREPRENEURSHIP IN PRODDATUR

PROJECT REPORT

Submitted in partial fulfillment of the requirements for the award of the degree of

MASTER OF COMMERCE

By
Miss. KATARU BHARATHI
Reg. No. 0012040018

Under the guidance of


Dr. G. VIJAYA BHARATHI, M. Com, M.B.A., Ph.D.

ASSOCIATE PROFESSOR

DEPARTMENTOFCOMMERCE
YOGI VEMANA UNIVERSITY
KADAPA (A.P.) - 516005, INDIA
2020 -2022

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DECLARATION

I, KATARU BHARATHI,(Reg. No. 0012040018) hereby declare that the Project Report
entitled “A STUDY ON WOMEN ENTREPRENEURSHIP IN PRODDATUR ” done by me
under the guidance of Dr. G .VIJAYA BHARATHI, M.Com., MBA, Ph.D. at YOGI
VEMANA UNIVERSITY, KADAPA-516005, during the period 2020-2022 for the award of
the degree of master of commerce .The project work is original and no part of the work has
been submitted for the award of any degree or diploma prior to this date.

SIGNATURE OF THE CANDIDATE

(K. BHARATHI)

(Reg.No.0012040018)

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ACKNOWLEDGEMENTS

I would like to thank to my guide to Dr. G. Vijaya Bharathi, Associate professor,


Department of Commerce of Yogi Vemana University, Kadapa, for extending her moral
support and encouragement to complete this project.

I express my sincere thanks to Dr. G. Haranath, Head of the Department of Commerce,


Department of Commerce of Yogi Vemana University, Kadapa, for extending his
encouragement to complete this project.

I would like to thank to our Prof. S. Raghunatha Reddy, Yogi Vemana University, Kadapa
who helped me to meet my project objective and match the time and resource framework.

I express my sincere gratitude Dr. L. Rajani. Academic consultant, The Department of


Commerce, Yogi Vemana University, Kadapa, whose continues support and encouragement
has helped me in carrying out the project.

I sincerely thanks to Dr. O. Mohammad Rafi, Academic consultant, The Department of


Commerce, Yogi Vemana University, Kadapa

I sincerely thanks to Mr. P. Harinatha Reddy, Academic consultant, The Department of


Commerce, Yogi Vemana University, Kadapa

I am thankful to the faculty members of Department of Commerce, Y.V University, for their
timely help in inculcating the spirit to word hard regarding this project work.

I wish to express my sincere thanks to my dear friends who support and encouragement
helped to complete my project work.

Last but not least, I am extremely thankful to my family members and well-wishers who were
motivated me during the course of the project

K. BHARATHI

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INDEX
SI.NO CHAPTER PARTICULARS PAGE
NO NO
1 Chapter Introduction of topic
No.1 5-12
2 Chapter Opportunities to women entrepreneurs
No.2 12-23
3 Chapter Research methodology
No.3  Primary data
 Secondary data 24-25

 Objectives of the study


 Scope of the study
4 Chapter Data analysis and interpretation
No.4 26-37

5 Chapter Findings, suggestions and


No.5 conclusion 38-41

Reference

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Chapter 1
Introduction
Indian women are considered as a source of power (Shakti) since mythological times. The
Hindus worship goddesses as mothers. But in reality, women occupy a back seat to men.
Moreover, they are revered as mothers, sisters and other social bondages. Many poets have
imagined woman’s minds as ocean. The upper layers of their minds, like those of the ocean,
have turbulent waves. But depths are serene and meditative. The truth is acknowledged by the
Bhagvad Geeta wherein Lord Krishna describes his manifestation in the
feminine quality of Medha or higher intelligence.
History:
The concept of entrepreneur came into enlightenment in the 19th century especially the term
"women entrepreneurs". The story of entrepreneurship development begun in ancient India.
Entrepreneurship basically incorporates the function of seeing investment and producing
opportunity, organizing an enterprise to undertake ventures on production and service.
Considering the participation of women in ancient India, it is found that the Rig Vedic Age
women were the co-partners in life. Study indicates that Indian woman enjoyed a high status
during the early Vedic period surpassing contemporary civilizations. The traditional role of a
Hindu wife was precisely laid down in Hindu Literature. In earlier societies, women's role
was limited to family; they played an effective role as homemaker.
18th-19thCentury
During the mid 18th century, Indian women used to own certain businesses like retail shops,
and small handloom business and more. During the 18th and 19th centuries, more women
came out from under the domination of society's limits and began to rise into the public eye.
But before the 20th-century women were running a business as a way of supplementing
income.
In modern India, though during British era reforms have been made to improvise the status of
women, it was only after independence, they enjoyed privileges. According to the
constitution, women as similar to men, and various provisions are introduced for up liftment.
20thCentury
In the early 20s, the involvement of women and their contribution were pretty noticeable. The
figure of businesswomen has expanded, mainly in the 1990s. Women came forward to utilize
modern techniques, investments, finding a niche in the market and creating sizable
employment or other.

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The Industrial Policy Resolution of 1991 has highlighted the need to grow women
entrepreneurship programs. As per the 1981Census Report, there were 1.5 lakhs self-
employed women in India that were 5.2%of the total self-employed people of the country.
According to Government of India reports, "Women start small-scale industries exclusively
run by a female, there are more than 2, 95,680 business women claiming 11.2% of total
2.64million entrepreneurs in the country during 1995-96.
Multifarious factors like urbanization, technological advancement and educational status of
women have transformed their conditions. The presence of women in economic development
in the unorganized sector, organized sector, self-employment, and entrepreneurship is
encouraging.
The status and role of women have changed rapidly. The thoroughly domesticated ladies who
could not think beyond the welfare of their families now awakened to action. They have a
great desire to progress that is awakening of their dormant individuality. Women hold enough
talent and skills to occupy predominate positions.
With the introduction of liberalization, privatization, and globalization in 1991, the Indian
economy has been working through a radical change. Woman entrepreneurs are gaining
prominent importance, and they are finically supported by the banks and encouragement by
family. Apart from vocational education to moment to climb the stairs of success
Present Day
In the contemporary world, there exist a plethora of successful business women entrepreneurs
in different fields in India. They are performing well and scraping their success stories.
Government has also introduced numerous schemes like National Skill Development Policy
and National Skill Development Mission to bring skill training, vocational education, and
entrepreneurship program for the emerging workforce. However, entrepreneurship
development and skill training is not the only responsibility of the government and therefore
other stakeholders need to shoulder the responsibility.
According to the Hindu scriptures, women are the embodiment of "Shakti". But in actual
life, they are treated as Abla. Women are leaving the workforce in favour of working at
home. Not to be a home maker but as employment-creating business owners. The rising
participation of women entrepreneurs has transformed the demographic characteristics of the
business and economic growth of the country. Businesses owned by female power are
playing a more active role in society and the economy, inspiring academics to focus on this
interesting phenomenon.

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Woman Entrepreneurs, from Ancient Period to Modern Day:
Women are described as the better half on men. They play a key role in the conservation of
basic life support systems like land, water, flora, and fauna. In Hindu scriptures, women are
described as the embodiment of Shakti that means a source of power. Today, their role has
changed. A woman is a driver of a family and in turn nation. And, they do not want to bid
their lives in the four walls of the room. They are leaving their marks in different parts of life,
and the entrepreneurial world is not an exception.
In the21st century, business women as entrepreneurs are the highest rising entrepreneurial
populations in the country. Women entrepreneurship has been recognized as an important
source of the economic process. They produce new employment themselves and others and
spring up with amazing solutions for society to management, organization and business
problems. They make a strong contribution to the economy in the well-being of the family
and communities, reducing poverty, and women's empowerment.
ENTERPRENURSHIP AMONG WOMEN:
Entrepreneurship has been defined differently depending on and in tune with the changing
ethos of socio-economic reality. Nowadays, greater importance is being ascribed to women
entrepreneurs as a part of policy by government and other agencies. Women represent 50
percent of world’s population and account for two third of total working hours. They received
about ten percent of the world’s income and own less then one percent of the world’s assets.
Against this backdrop, women entrepreneurs need a special treatment as they have to fight
against heavy odds and belong to the largest disadvantaged group in the country; ( Vinze,
1987.) As a result of industrialization, urbanization and democratization, the women in India
are moving towards emancipation and are seeking gainful employment in various fields.
Moreover, in such a transitional phase, heavily loaded with tradition, the Indian women find
it increasingly difficult to adjust themselves to the dual role that they have to play as
traditional housewives or mother at home front and compete with her men folks in the field of
business and industry. Women have equal opportunities and rights as men. In such a
situation, it is essential to identify suitable technology which will enable the woman to play
her role as an effective entrepreneur without disturbing her priorities. The circumstances in
which a woman entrepreneur has to operate in our society must receive recognition. Some of
the problems faced by women are not the same as an ordinary entrepreneur would face. Thus,
it is necessary to take into account such factors which only women entrepreneurs’ hato face.

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What is Women Entrepreneurship?

Women Entrepreneurship implies a process in which a female initiate, lead, own and
organize an enterprise or industry and give employment to others and also contribute in
improving the standard of living of their families.

When a woman legally owns and operates an enterprise, holding a minimum of 51% share
capital and employs more than 51 percent of women, is a women-led enterprise and the
initiative is women entrepreneurship.

World over 1/3rd of the entrepreneurial ventures are run by woman entrepreneurs. Due to
economic progress, better access to education, urbanization, spread of liberal and democratic
culture and recognition by society, there has been a spurt in woman entrepreneurship in India.
Special incentives and drives have been created in India to bolster the growth of women
entrepreneurs. Schemes like Startup India and Standup also make special case to promote
entrepreneurial drive among women.

Gradually but steadily, world over, women entrepreneurs have emerged as successful
entrepreneurs while earning many accolades for themselves. For e.g. Oprah Winfrey, an
American entrepreneur, television host and media executive received the Presidential Medal
of Freedom in 2013 for her outstanding work in the field of entertainment and social impact.

Closer to home, Indian woman Entrepreneur, Kiran Muzumdar Shaw, Chairman and
Managing Director of Biocon Limited, received various coveted corporate award and civilian
awards like Padma Shri (1989) and Padma Bhushan (2005) for her remarkable contribution to
health and medicine industry. Other famous Indian Women entrepreneurs include
personalities like Vandana Luthra, Ekta Kapoor, Naina Lal Kidwai and so on.

Women entrepreneurship – definitions:

Women entrepreneurs may be defined as a woman or a group of women who initiate,


organise and run a business concern.

Schumpeter – “Women entrepreneurs are those women who innovate, initiate or adopt a
business activity”.

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Frederick Harbison – “Any women or group of women which innovates, initiates or adopts
an economic activity may be called women entrepreneurship”.

In short, women entrepreneurs are those women who think of a business enterprise, initiate it,
organise and combine factors of production, operate the enterprise and undertake risks and
handle economic uncertainty involved in running it.

According to J. Schumpeter, “Women who innovate, initiate or adopt business actively are
called women entrepreneurs.”

Why women become entrepreneurs?

1. To become economically independent

2. To establish their own enterprise

3. To establish their identity in the society

4. To achieve Excellency in their endeavour

5. To build confidence to themselves

6. To develop risk assuming ability

7. To claim equal status in the society

8. To secure greater freedom and mobility

Women entrepreneurship – need an factors:

In modern days, particularly in India, there is a great need for women entrepreneurs. Several
factors are responsible for compelling the women members of the family to set up their own
ventures.

These factors suggesting their need can be broadly classified into two groups:

I) Motivational factors or needs and

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II) Facilitating factors or needs.

(I) Motivational Needs:

The following are the motivational needs for which modern women are motivated to
become entrepreneurs:

1) Economic Necessity:

In business, the entry of women is relatively a new phenomenon. Because of the break-up of
the joint family system and the need for additional income for maintaining the living
standards in the face of inflation or rising prices, women have started entering the most
competitive world of business. Thus, because of the economic necessity, women have begun
entering business field for earning some income and increasing their family income in
modern days of inflation.

2) Desire for High Achievement:

Another motive force compelling women to enter business world is their strong desire for
high achievement in their life. In modern days, though women are educated, they are not able
to find jobs in the market place or they may not be able to go out of their homes for working
somewhere else because of family problems.

Therefore, a woman is tempted strongly by a desire to achieve something high and valuable
and prove herself as an asset and not a liability to the family. This is the strongest motivating
force for a woman to become an entrepreneurs.

3) Independence:

Another strong motive force compelling a woman to become an entrepreneur is to lead an


independent life with self-confidence and self-respect. The ownership and control of a
successful business provides a woman entrepreneur a prestigious status, personal reputation
and a sense of independence in the society.

4) Government Encouragement:

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The Government and non-government bodies have started giving increasing attention and
encouragement to women’s economic conditions through self- employment and business
ventures.

They have formulated various policies and programmes and introduced various incentive
schemes to promote women entrepreneurs in the country. Such encouragement and incentive
schemes have induced women to undertake business mentors.

4) Education:

Women have been taking up various kinds of technical, vocational, industrial, commercial
and specialised education so as to qualify themselves to be self-employed in some kind of
trade, occupation, vocation or business. Facilities are also being provided to women in areas
where they can grow and blossom as persons in their own right. Women have proved in
modern days that they are no less than men in efficiency, hard work or intelligence or even
they can surpass men in several fields.

6) Model Role:

Women, like men, are also desirous of contributing their might to the economic development
of their country. Similarly, our women in India would like to play a key role model. They
have already entered other fields like politics, education, social field, administration, etc.
Now they have started entering the business field where they can also show their importance
as in other fields.

7) Family Occupation:

Family occupation is an important factor motivating a woman member to participate in the


family business, along with her husband and other members of the family. There is a great
need for women to undertake economic activity or business of the family and support their
families in family occupation or family business so as to reduce the expenses of the family
business and increase its income.

8) Employment Generation:

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Another influencing factor that motivates women to become entrepreneurs is the creation of
employment opportunities. Women entrepreneurs generally take up labour intensive small
scale and village industries or handicrafts and they have high potential in employment
generation. Therefore, they serve as a solution to the widespread problem of women
unemployment to some extent.

9) Self Identity and Social Status:

Women desire to enjoy some social status and recognition in the society. Women entering
business can achieve such a position of self-identity and recognition of social status because
they come in contact with high level officers, ministers, authorities, and others holding high
positions.

10) Growing Awareness:

With the spread of education and the growing awareness among women, the women
entrepreneurs have been increasing, not only in the kitchen extension activities i.e. the 3 Ps
viz. pickles, powder (masala) and papad or the traditional cottage industries, such as toy-
making, basket-making etc. as they require less technical know-how, but they are entering
also into engineering, electronics and many other industries which require high level
technical skill. Thus, women entrepreneurs are found in such technical industries as T.V.
capacitor, electronic ancillaries, and small foundries.

Thus, in modern days, women do not want to stay within the four walls of a house but they
want to become, like their male, counterparts, achievement-oriented, career-minded and
economically independent so that they would be able to provide costly high level medical and
technical education to their children and, lead a high standard of living in their life.

Factor (II) Facilitating Needs:

Facilitating needs are the needs for providing various facilities for the successful working of
the women enterprises.

These are given below:

1) Adequate Financial Facilities:

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Finance is the life-blood of any business, whether it is run by men entrepreneurs or women
entrepreneurs. The Government has set up industrial estates for women. It should therefore
provide the required financial facilities to the women entrepreneurs so as to motivate them to
start their business or industry in such estates.

Several financial schemes like Mahila Udyam Nidhi, Marketing Development Fund etc., have
been set up only for women entrepreneurs. In addition, banks and development finance
institutions also provide financial assistance to women entrepreneurs. Women will be
tempted to start their own business ventures when such facilities are easily available to them.

2) Innovative Thinking:

Innovative thinking in women motivate them to become entrepreneurs. Women who have
entrepreneurial talent and who have innovative thinking are naturally induced to take up
small business or industry to convert their innovating and talent into a position of
entrepreneurship instead of employment.

3) Support and Cooperation of the Family:

Another important factor that induces women to take up entrepreneurship is the full co-
operation and encouragement of the family members, particularly, husband, father-in-law and
mother-in-law, grown-up sons and daughters and other members, if any. In a modern
educated family, women members generally enjoy more liberty and economic freedom. So
naturally, they will be anxious to have their own source of income from their business.

4) Availability of Experienced and Skilled Women:

Women entrepreneurs would be able to provide experienced and skilled people to family
occupations. Therefore, women will be motivated to become entrepreneurs.

5) Development Programmes:

The Central and State Governments have started several development and training
programmes particularly for women so as to enable them to become entrepreneurs. Such
training and development programmes provide all types of facilities to women to start their
business independently.

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Fredrick Horbison has enumerated the following functions five functions of a woman
entrepreneur:
1. Exploration of the prospects of starting a new business enterprise.
2. Undertaking of risks and handling of economic uncertainties involved in business.
3. Introduction of innovations or imitation of innovations.
4. Co-ordination, administration and control.
5. Supervision and leadership.
It is important to note that different scholars have defined different sets of functions of
entrepreneurs, whether male or female entrepreneurs.

Chapter-2
Opportunities of women entrepreneurs:
Although the India is male dominant entrepreneurship country
but it is showing steady growth among the women entrepreneur since from 1980. There are
various opportunities India that compels the women to enter into entrepreneurship. Several
women are becoming entrepreneurs especially the middleclass women due to pull and push
of traditional and changing values. Under the pull factors, the women entrepreneurs choose
a profession as a challenge as an adventure with an urge to do something new and have an
independent occupation. Under the push factors women take up business enterprises to get
over financial difficulties when responsibility is thrust on them due to family circumstances.
Some women possess essential qualities such as, ability to manage details, dedication to
work they take up, tolerance and kindness towards people. Due to Liberalization,
Privatization and Globalization along with ongoing IT revolution, more women are gaining
the interest towards entrepreneurship. The liberalization of economics and increased
attention and assistance by governments, international donors, and Non-governmental
organisations (NGOs) has forced Indian women to become the entrepreneur. The
International Women's Year provided further encouragement to the emergence of women

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entrepreneurs in India. Despite this there are fewer women industrial entrepreneurs,
struggling to establish and run their industries. The task therefore is to develop strategies
for bringing more women into the entrepreneurial arena and provide them organized
support.

(1)Opportunities Based on Business:

Women entrepreneurs are bestowed with numerous business opportunities depending upon
their area, choice of industry, capacity to invest, technical and non-technical skills etc.,

When a woman decides to become an entrepreneur she has extensive opportunities to tap
into. The following are the opportunities unfolding in different spheres of commerce.

i) In the sphere of manufacturing women can start ventures like Agarbathi manufacturing,
papad making, bedspread making, embroidery, export of handicrafts, apparel
manufacturing, sweet stalls, manufacturing soft drinks, pickle making , manufacturing
garments, handicrafts, printing press etc.

ii) In the sphere of service industries, women entrepreneurs may try their hand in ventures
like catering service, computer centres, tutorial centres, Typewriting institutes, beauty
parlours, dry cleaning, small restaurants, tailoring, crèche, florist shops, event management
etc.,

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iii) In the realm of trading ventures, women can enter the ventures like fancy stores,
diagnostic centres, milk distribution, sweet stalls, drug stores, grocery stores, textile
retailing, cool drinks parlour, coffee parlour, cell phone repairs, photo studios, photocopier
firms, working women’s hostel etc.,

iv) Highly educated, experienced and broadly exposed women technocrats can start larger
venture like running hospitals, coaching centres, diagnostic laboratories, manufacturing
activities, suited to their field of specialisation, advertisement and media firms, call centres,
hotels etc.,

(ii) Financial Opportunities

All Banks in India provide financial support to the women Entrepreneur, in the form of micro
small loans to buy Raw Materials and Equipments.

(iii)Non-Financial support:

Women entrepreneurs are provided with the following non-financial support in the form of :

i. Putting in Policies, regulations and legal structures suitable to women entrepreneurs

ii)Financial counselling and training

iii) Business advisory service

iv) Handling legal barriers

v) Establishing Commercial linkages

vi)Client research

vii) Profitability and Efficiency analysis

viii) Offering and designing the products based on their needs

ix)Lower rate of interest

x)Collateral free loans

xi) Simplified processing system

xii) Flexible repayment system based on business nature

(iv)Opportunities Created by Associations:

There are various associations like Self Help Groups (SHG), Federation of Indian Women
Entrepreneurs (FIWE), Women’s India Trust (WIT), Small Industries Development
organisation (SIDO), National Bank for Agriculture and Rural Development(NABARD), Self
Employed Women’s Association (SEWA), Association of Women Entrepreneurs of Karnataka
(AWAKE), The International Centre for Entrepreneurship and Career Development, Tie stree
shakti (TSS), Tamilnadu Corporation for Development of Women Ltd. (TNCDW), Marketing

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Organisation of Women Enterprises (MOOWES), Women Entrepreneurs Promotion
Association (WEPA), Women Entrepreneurs Association of Tamil Nadu and by google are
aggressively promoting women entrepreneurship in India.

Similarly, MSE cluster development programme bear a substantial portion of the project
cost in respect of ventures owned and managed by women entrepreneurs. The percentage
of guarantee given by Credit Guarantee Fund Scheme for Micro and Small Enterprises
extend upto 80% for MSEs owned and operated by women.

(v) Opportunities Created by Government:

Government both Union and Central have put in a number of schemes exclusively for
promotion of women entrepreneurship namely:

i. Stand-Up India Scheme for Women Entrepreneurs

ii. Trade related Entrepreneruship Assistance and Development (TREAD) Scheme for Women

iii. Mahila Coir Yojana

iv. Mahila E-haat

v. Magalir Udavi Scheme

vi. Prime Minister’s RozgarYojana (PMRY)

vii. Development of Women and Children in Rural India (DWCRA)

viii. Mudra Yojana Scheme for Women

ix. Udyogini Scheme

x. TRYCEM

(vi)Opportunities Created through Training Programme:

Government of India has introduced National Skill Development Policy and National Skill
Development Mission in 2009 in order to provide skill training, vocational education and
entrepreneurship development to the emerging work force. This has been catalysing the
emergence of women entrepreneurs in India. The following training schemes are being
implemented for promoting self employment of women by Government of India.

1. Support for Training and Employment Programme of Women (STEP)

2. Development of Women and Children in Rural Areas (DWCRA)

3. Small Industry Service Institutes

4. State Financial Corporations

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5. National Small Industries Corporations

6. District Industrial Centres

(vii) Consortium of Women Entrepreneurs of India (CWEI):

Consortium of Women Entrepreneurs of India (CWEI) was registered as a civil society in the
year 1996 which is a non-profit organisation in New Delhi. It is accredited by Government of
India. It is a member of National Board, Ministry of MSME and is working closely with
Ministry of Rural Development in the Public Private Partnership to support below poverty
line families in India. They are rendering the following functions:

i. They are acting as a springboard for enterprises started by the women.

ii. It is helping women achieve high economic empowerment.

iii. It is acting as a catalyst to improve the access of womenfolk to natural resources.

iv. It is providing technological support in the sphere of product design and development in
the case of women owned enterprises.

v. It is providing quality control, marketing and technological supports to women owned


enterprises.

vi. It is spreading knowledge to women entrepreneurs about various government schemes.

In sum, it can be stated that women consortium is an agency providing a comprehensive


service of various types to women owned enterprises.

Challenges faced by the women entrepreneurs:

Women in India are performing various multiple responsibilities. They want to be efficient workers
and try hard to fulfill the job duties. At the same time they want to be good wives, good mothers and
better home managers. She wants to maintain her status in the society and be respected by the
other members of the family. Her sincerity towards all the responsibilities is itself a cause of trouble.
However, the challenges faced by the women entrepreneurs can be briefly discussed in following
areas:
Challenge of Finance:
The majority of women rely on their self generated finance during the start up period of their
business but somehow in the middle of their day to day operations they need external finance which
they find very difficult to acquire and thereby miss or deviate from the route to success. More than
half of the cases were identified as mismanagement of finance led to closure of the venture.
Financial support as well as financial viability, therefore, is the most important considerations of any
business proposition.
Socio-cultural challenge:

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In India, women have to perform the multiple responsibilities towards family and society irrespective
of her career as working woman or an entrepreneur. These complicated responsibilities become the
impediment in the progress of women and handicap them in the world of work.
Marketing challenge:
women is lacking in sales and marketing skills that proves to be a graveyard of many small-scale
women entrepreneurs. It has been found that the small-scale entrepreneurs, owing to their high
achievement of market orientation, generally set higher goals in terms of marketing of their
products/ services but later on find them difficult to achieve because of stiff competition, incurring
huge advertisement cost and many other extraneous factors.
Challenge in Occupational Mobility:
The challenge of shifting their product line from one line to another is the area where women
entrepreneurs are very weak to establish as a winner and thereby occupational Mobility proves to
be the weakness for women entrepreneurs. Challenge in Government Assistance The women
entrepreneurs were infuriated by the indifferent attitude of government officials of all the small
industry related departments like taxation, labour, power, etc. i.e. when the authorities come to
know that the unit is being run by a woman, they discourage allotting sales tax number and giving
electricity connection. Above all they have ignorance about various procedures, laws, and
complicated bureaucratic set-up while dealing with entrepreneurial support organizations.
Production challenge:
The women entrepreneur has lack of management potential and therefore she is not able to control
the overall activities production in a manufacturing enterprise. The improper coordination or
unintended delay in execution of any activity is going to cause production problems in the industry
leads to closure of venture.
HR related challenges:
The success of any business is based upon the efficient management of people in an organization.
Most of the women entrepreneurs are lacking in management and are also unable to change the
negative attitude of labour force. Moreover the women entrepreneurs admitted the lack of
experience and self confidence on their part to deal with personnel working in their organizations.
Administrative and Regulatory Challenges:
The issues related to administrative and regulatory has been often found among the women
entrepreneurs. Micro enterprises of all types can experience problems in meeting administrative and
regulatory requirements, because of the disproportionate effect of compliance costs on small
companies compared with large firms. As a consequence, it is not surprising that almost half the
support organizations specializing in support for female entrepreneurs identified a problem for their

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clients in this respect. At the same time, with a few exceptions, administrative and regulatory
barriers more significant for female owned businesses than for male owned firms of a similar size.
Challenge of Management Skills or Training:
Women entrepreneurs lacked management skills to a greater extent than small businesses in
general, perhaps because of their lower propensity to have had previous business experience
Although difficulties in accessing business advice or support appears to be a minor rather than major
problem for women entrepreneurs, a significant minority of specialist organizations felt than women
are particularly disadvantaged in this respect. Difficulties with language caused problems for their
clients or members, with five feeling that women faced specific difficulties in this respect.
Male dominancy challenge:
India is known for its male dominance in the field of entrepreneurship. A woman is dominated by
men in her family as well as in business. Often she has to obtain permission from men for almost
everything. They are not treated as equals. Her freedom is restricted. She always has to consult and
get approval of men.
Low risk bearing ability:
Indian women found her dependent right from the childhood. Before marriage parents take
decisions for her and after marriage her husband takes over. She is protected throughout and thus
possesses low risk bearing ability.
Limited mobility:
Due to primary household responsibilities towards her family, her time gets divided between the
two worlds. She has restricted timings for work due to which, she is not in a position to travel
frequently and be away for longer periods. Thus, her mobility is restricted. This also has an
implication on business.
Lack of confidence:
In India women always remains dependent on family for every decision and thereby becomes
unable bring self confidence. Due to this reason, even at home, family members do not have much
faith in women possessing the abilities of decision-making. Apart from the above hurdles, various
policies and efforts have been made by various governmental and nongovernmental agencies in
order to promote and encourage the women entrepreneurship. Entrepreneurship development in
India has received much attention during the last few years. Several policies, Programmes,
procedures and institutions have been formulated to support development of entrepreneurship
among women in India.
Barriers to Indian Women Entrepreneurs of India:

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But like mentioned before, countless hurdles have been laid for Indian women over the years.
Surpassing all of these hurdles successfully is still a challenge. These are some of the problems
women face after starting their business:
• Family problems
• Management of Finance
• Managing manpower
• Professional disrespect
The key reason of women being blocked from business is that they are women. Male prejudice is still
prevalent in India. Male is still considered the dominant gender and sole bread provider. The view
that Indian women lack self-confidence, willpower, mental composure and entrepreneurial attitude
has made devastating effects on India. This view has kept the women from becoming leaders and
has also instilled fear in women.
This age-old prejudice has also convinced a portion of women that they are unable
to take risks; that they are unable to access technology, deal effectively with workers and that the
best job for them is to raise a family. However, India is full of examples new and old that a woman
can be an entrepreneur and a successful one at that. Compared to men, fewer female businesses fail
because of poor financial management once their business gets a kick start.
Solutions to Barriers:
The problems women face as a challenge for government and the authorities to tackle, but with the
right approach and some time, they can be solved. Every Indian must understand the importance of
women entrepreneurship. On top of all, women need motivation and any discouragement must be
dealt with. Following are some measures that can be taken to make women empowered so that
they can continue their business activities as confidently as Indian men.
• Creating better education opportunities.
• Making provisions for personality development and training.
• Improving communication skills.
• Institutions where women can learn entrepreneurial skills and risk taking abilities.
• Measures to change the attitude of society concerning women and women entrepreneurs in India.
• Attempts from nongovernmental bodies like agencies, trusts, welfare societies and NGOs.
• More women’s associations for better financing and capital management.
• Providing nationwide platform for women like forums to discuss prevalent issues and solutions to
deal with such shortcomings.
Policies and Schemes for Women Entrepreneurs in India:

21
In India, the Micro, Small & Medium Enterprises development organizations, various State Small
Industries Development Corporations, the nationalized banks and even NGOs are conducting various
programmes including Entrepreneurship Development Programmes (EDPs) to cater to the needs of
potential women entrepreneurs, who may not have adequate educational background and skills.
The Office of DC (MSME) has also opened a Women Cell to provide coordination and assistance to
women entrepreneurs facing specific problems.
There are also several other schemes of the government at central and state level,
which provide assistance for setting up training-cum-income generating activities for needy women
to make them economically independent. Small Industries Development Bank of India (SIDBI) has
also been implementing special schemes for women entrepreneurs.
In addition to the special schemes for women entrepreneurs, various government
schemes for MSMEs also provide certain special incentives and concessions for women
entrepreneurs. For instance, under Prime Minister’s Rozgar Yojana (PMRY), preference is given to
women beneficiaries. The government has also made several relaxations for women to facilitate the
participation of women beneficiaries in this scheme. Similarly, under the MSE Cluster Development
Programme by Ministry of MSME, the contribution from the Ministry of MSME varies between 30-
80% of the total project in case of hard intervention, but in the case of clusters owned and managed
by women entrepreneurs, contribution of the M/o MSME could be upto 90% of the project cost.
Similarly, under the Credit Guarantee Fund Scheme for Micro and Small Enterprises, the guarantee
cover is generally available upto 75% of the loans extended; however the extent of guarantee cover
is 80% for MSEs operated and/ or owned by women.
Some of the special schemes for women entrepreneurs implemented by the government bodies
and allied institutions are provided below:
• Schemes of Ministry of MSME
o Trade related entrepreneurship assistance and development (TREAD) scheme for women
o Mahila Coir Yojana
• Schemes of Ministry of Women and Child Development
o Support to Training and Employment Programme for Women (STEP)
o Swayam Siddha
• Schemes started by various states for women development are as under:
• Schemes of Kerala State Women’s Development Corporation
o Self employment loan programmes
o Educational loan schemes
o Single women benefit schemes

22
o Job oriented training programmes
o Marketing support for women entrepreneurs
• Kerala Government’s Women Industries Programme
• Delhi Government’s Stree Shakti Project
• Schemes of Delhi Commission for Women (Related to Skill development and training)
• Incentives to Women Entrepreneurs Scheme, 2008, Government of Goa
• Magalir Udavi Scheme, Pudhucherry Government
• Financing Schemes by Banks/ Financial Institution's
Associations Promoting Women Entrepreneur:
A brief analysis of various associations and agencies that are functioning at state and national levels
to promote women entrepreneurs is made for reference.
1. Self-Help Groups (SHGs) :
This is a voluntary association of small group of self-employed rural or urban women
entrepreneurs who join together to take care of group welfare. The group with the help of
financial institutions and other NGOs get their needs satisfied. Each member contributes
little amount to cover seed money. Rest will be taken care off by FIs or NG0s. Governments
also provide funds through FIs. For example, in Karnataka “Stree Shakti” scheme by
Government of Karnataka. SHGs provide facilities to its members in the form of loan or raw
material for production or skilled labor etc. These associations are helping small women
entrepreneurs to start and develop home-based business. Women belonging to weaker
sections of the society have been greatly benefited in their entrepreneural activities.
2. Federation of Indian Women Entrepreneurs (FIWE):
FIWE is the outcome of resolution passed in 4th International Conference Women
Entrepreneurs held at Hyderabad. This was founded in 1993. It mainly interacts with various
women associations of the country through a network to facilitate the members in
diversified activities.
Activities of FIWE are as follows:
1. To provide network facilities to women entrepreneurs in the country and abroad to
develop their business.
2. To provide facilities to member associations in the areas of marketing, quality control,
export management, standardisation and also provides training facilities in these areas.
3. Facilitates the member associations to participate in national and International
conference, fairs, exhibitions, to provide greater exposure to women entrepreneurs in local,

23
regional, national and global business environment and provide an access to various
business opportunities available.
4. Provides facilities to expand the business of members and of member associations. It may
be new project or extension of the existing business.
3. Women’s India Trust (WTI) :
This trust was established in 1968. The promoter Kamila Tyabji made a small beginning with
two shops in Mumbai and a training and production centre at Panvel. The trust was started
with the main objective of helping women entrepreneurs. Encouraged by the growth of the
activities of the trust, it further extended its activities which are as follows.
1. Establishing Kamila Trust in UK in 1994 to market the products of WTI members. The trust
made its beginning by selling the products from door to door and then opened a shop in
London under the name “KASHI”.
2. Encouraged by its success in London, WIT extended the export activities to Australia,
Europe and Germany from 1995 onwards.
3. Has started educational programme in “Nursing” and Kindergarten training.
4. Has plans to launch computer training for women.

24
CHAPTER-3
Research methodology:
Research methodology is a systematic theoretical analysis of the methods applied to any field
of the study. This chapter aim to point out methodology that was used in the study ranging
from research design to target population and sampling. It also highlights data collection
methods, approaches and instruments. Beside this, the chapter also presents the validity and
reliability tests as component of the data analysis tools and the ethical consideration used
during the course of data collection.
Research Design:
The research design refers to the overall strategy that one may choose to integrate the
different components of the study in a coherent and logical way. This was done in order to
ensure that research problem was effectively addressed. Research design can also be
considered as a blueprint or the roadmap for the collection, measurement, and analysis of data
“A research Design is the arrangement of conditions for collection and analysis of data in
a manner that to combine relevance to the purpose with economy”.

Need of the study:


Entrepreneurship Development is a very crucial factor for the acceleration of economic
development. The rural women plays many roles in life and contributes to the well-being of
her family. They want share their family responsibilities by involving in the income
generating activities. Also wants to have the balance between their family and business lives.
Hence the present study is needed to know the status of women entrepreneurship in the
proddatur mandal.
The present inflationary
pressures warrant women to join the male members of the family for securing
substantial
livelihood
The present inflationary
pressures warrant women to join the male members of the family for securing
substantial
livelihood
The present inflationary
pressures warrant women to join the male members of the family for securing
substantial
livelihood

25
Objectives of the study:

The platform has been created with the ideology of “Women First, Prosperity for All”.
The following are its objectives.

 To evaluate the factors responsible for encouraging women to become a entrepreneur.


 To understand the problems encountered by women entrepreneurs.
 To evaluate the factors responsible for
 To suggest the strategies for further development of women entrepreneurship in
proddatur

Scope of the study:


The present study is limited to the selected women entrepreneurs in the proddatur
because it is easy for collect the data. The data is collected from 20 women
entrepreneurs.
Source of Data:-
The data gathered for the study is both from the sources of
• Primary Data
• Secondary Data

Primary Data:-
The present study is based on the Primary data and was collected from the women
entrepreneurs through google forms.
Secondary Data:-

Secondary data was collected from various published books, companies’ web sites and
company old records.
Sample Size:-
To draw the meaningful results from the study, 20 women entrepreneurs was taken as the
sample from four different categories:
1. Service
2. Distribution
3. Manufacturing
4. Others
Sampling Technique:-
A sample of 20 women entrepreneurs was taken based on simple random sampling. The
first part of the interview schedule is consisted with the questions regarding their
personal and family details. Most of the questions were kept close ended. Options were

26
given and space was given to tick mark on the applicable option.

Time period of the study:


The study was performed for two month i.e., Saturday and Sunday of every week.
Statistical tools used:
To draw the meaningful results the following statistical tools were used for the present
study.
1. Tabulation
2. Descriptive analysis
3. Percentage analysis
4. Pie charts

Chapter 4
Data analysis and Interpretation:
Data analysis is a process for obtaining raw data, and subsequently converting it into
information useful for decision-making by users. Data is collected and analyzed to
answer questions, test hypotheses, or disprove theories. Data interpretation is the
process of assigning meaning to the data. It involves explaining those discovered
patterns and trends in the data.
Table 01: Based on qualification

Qualification No. of respondents

SSC 04

Intermediate 01

27
Graduation 04

Post graduation 03

Below SSC 08

Total 20

Graphical Representation:

No. of respondents
20%

40%
ssc
5%
intermediate
graduation
post graduation
others

15% 20%

Table 1 portrays about the educational status of the women entrepreneurs. From the table
it sis reveal that 40 percent of the sample respondents are from the stage of below SSC
followed by 10th standard and graduation with equal ratio of 20 percent each. The rest are
5% from intermediate, and 15% from post graduation. It is evident from above table that
though many of the respondents are not having proper education still they are enjoying the
success fruits in their businesses.
Table 02: Based on Age group
Age group No. of respondents
0-20 0
20-40 08
40-60 10
60 above 02
Total 20
Graphical Representation:

28
No. of respondents

10%

0-20
50% 20-40
40-60
40%
60 above

The above table describes that the Out of the total 20 respondents 50% respondents are in
the age group of 20-40 and 40% in the age group of 40-60 the remaining 10 % are in above
60 years. No respondent were found under the age group of 0-20. Hence the above table
indicates that majority of the respondents are found from the age group of 40-60 when
compare with other age group of entrepreneurs.
Table 03: Based on marital status
Marital status No. of respondents
Married 15
Un married 05
Total 20
Graphical Representation:

No. of repondents
25%

married
unmarried

75%

29
With the reference to the above table in the sample of 20 respondents 75% majority of the
entrepreneurs are unmarried and rest of the 25% entrepreneurs are married.
Table 04: Based on type of business doing
Type of business No. of respondents
Manufacturing 0
Service 07
distribution 10
others 03
Total 20
Graphical Representation:

No. of responents

15%
35%
manufacturing
service
distribution
others

50%

From the above table it is analyzed that , from the 20 respondents 50% of the entrepreneurs
are in distribution, 35% are in service industry ,and rest of the 15% entrepreneurs are in
others .hence its prove that no one can found from the manufacturing business.
Table 05: Reason for the purpose of doing business
Purpose of doing business No. of respondents
Make a difference in society 04
To help family 12
Leisure purpose 02
others 02
Total 20
Graphical Representation:

30
No. of respondents

10%
10% 20%
make a difference in
society
To help family
leisure purpose
others
60%

From the above sketch of the table the sample of 20 respondents it is revels that the 60% are
doing business to help their families,20% of entrepreneurs are doing the business for making
a difference in the society and 10% are doing for leisure purpose and remaining 10% are
doing with other reasons.
Table 06: Based on challenges faced by women entrepreneurs
Challenges No. of respondents
No obstacles 05
Doubt in self confidence 02
Financial issues 10
Family support 03
Total 20
Graphical Representation:

No of respondents

15% 25%
No obstacles
doubt in self confidence
financial issues
support from family
10%

50%

31
From the above table represents that an interesting point that from 20 respondents 25%
entrepreneurs are not having any obstacles to start a business,10% are facing the problem in
self confidence,50% are facing the financial problems and remaining 15% are facing the
problem in support from family, based on this survey more entrepreneurs are facing the
problem financially only.
Table 07: Based on awareness of Govt. schemes
Awareness of Govt. schemes No. of respondents
Women development corporation 02
PMMY 10
Annapurna scheme 01
others 07
Total 20
Graphical Representation:

No. of respondents

10% women development


35% corporation
pradan mantri mudra
yojana
annapurna scheme
others
50%
5%

The above table illustrate that in the 20 respondents the awareness of Govt. Scheme of
mostly 50% are having the awareness in pradan mantri mudra yojana, 10% are having the
awareness in Women development corporation,5% having the awareness in Annapurna
scheme and interesting thing is 35% are having awareness in other Govt. Schemes.
Table 08: Based on beneficiary under any Govt. scheme
Beneficiary under any Govt. scheme No. of respondents
yes 06
No 14
Total 20

32
Graphical Representation:

No. of respondents
30%

yes
No

70%

The above table explains that the 20 respondents are taken as a sample for knowing
entrepreneurs are beneficiary under any govt. Scheme , only 30% entrepreneurs are getting
benefits under the Govt. Scheme and remaining 70% are not beneficiary under the Govt.
Scheme due to many reasons.
Table 09: Based on not beneficiary under any Govt. scheme
interpretation No. of respondents
Not aware about the scheme 06
Complicated process 02
Not eligible 04
Fund is not require 02
Total 14
Graphical Representation:

No. of respondents

14% not aware about the


43% scheme
complicated process
not eligible
29%
fund not required
14%

We observe that more entrepreneurs are not beneficiary under the govt schemes in previous
table, the present above table describe that mainly 43% are not beneficiary due to not aware

33
about the scheme,14% are due to facing the complicate in the process, 29% are due to not
eligible and remaining 14% are not beneficiary because they not required the fund.
Table 10: Based on rate for Govt for promoting women entrepreneurs
Providing rate No. of respondents
Highly satisfied 0
satisfied 05
Dissatisfied 11
Highly dissatisfied 04
Total 20
Graphical Representation:

No. of respondents

20% 25%
highly satisfied
satisfied
dissatisfied
highly dissatisfied

55%

The above table shows from the 20 respondents no one entrepreneurs are not highly satisfied
with government for promoting women entrepreneurs, 25% are satisfied,50% are dissatisfied
and rest of 20 % are highly dissatisfied.
Table 11: Based on educating other women to become an entrepreneur
Educating other women No .of respondents
Sharing motivational videos 03
Conducting public seminars 04
Sharing materials 12
others 01
Total 20
Graphical Representation:

34
No. of respondents
sharing moti-
5% vational videos
15% conducting public
seminars
20% sharing educational
material
others
60%

The above table exhibits that from 20 respondents 15% are educating other women to become
as a entrepreneur through sharing motivational videos,20% are conducting public
seminars,60% are sharing educational materials and remaining 5% are educating other
women through other forms. Mainly we have to observe more entrepreneurs are educating
women through sharing educational materials.
Table 12: Based on the troubles faced by you are enough worthy to the amount earned
from the business
Troubles are worthy to you No. of respondents
yes 11
No 09
Total 20
Graphical Representation:

No. of respondents

45% yes
No
55%

The above table clears that from sample of 20 respondents 55% are their troubles are enough
worthy to the amount earned from their business and remaining 45% of their troubles are not
enough worthy to the amount earned from their business. So many people are satisfying with
their amount earned in their business.
Table 13: Based on women are doing the business better than male counter parts
Women are better than male No. of respondents

35
yes 12
No 08
Total 20
Graphical Representation:

No. of repondents

40%

yes
No

60%

The above table revels that from the 20 samples 60% opinion on doing business better than
the male counter parties and rest of 40% opinion is not doing the business better than the
male counter parties.
Table 14: Based on acquiring fund to your business
acquiring fund to your business No .of respondents
Bank loan 05
Family support 11
Govt scheme 03
private lenders 01
Total 20
Graphical Representation:

36
No. of respondents

10%
24%
14% Bank loan
family support
Govt. scheme
Private lenders

52%

The above table mention that in 20 samples 52% of entrepreneurs are acquiring the fund
through family support, 24% through bank loan, 14% are from Govt. Scheme and rest of
10% are from private lenders.
Table 15: Based on current position of your business
Current position of business No .of respondents
Just running 02
Normally 02
Good enough to survive 09
Require some help 07
total 20
Graphical Representation:

No of respondents

just running
10%
10% normally
35% good enough to
survive
require more help to
expand business
45%

37
From the above table portrays that Out of 20 respondents 10% entrepreneurs current position
is just running, 10% entrepreneurs normal position, 45% position is good enough to survive
and rest of 35% position is requiring some help to their business.
Table 16: Based on rate for happiness as a women entrepreneur
Rate for happiness as a entrepreneur No .of respondents
sad 0
Full happy 09
happy 08
Not happy 03
Total 20
Graphical Representation:

No. of respondents

15%

sad
45%
full happy
happy
not happy

40%

From the above table represents that Out of 20 respondents 45% are full happy as a women
entrepreneur, 40% are happy and rest of 15% are not happy as a women entrepreneur.

38
Chapter 5
Findings from the study:
 Most of the women entrepreneurs are matured and have got settled in life in which
50% belong to the age group of 20-40 and 40% belong to the age group of 40-60 and
remaining 10% belong to the age 60above.
 Education wise analysis reveals that 40%of the women entrepreneurs are educated
and the remaining are uneducated.
 The study reveals that 3/4th of women entrepreneurs are still unmarried.
 One of the main finding of the study is that family background and family cooperation
of the sample respondents have significantly good in setting up an enterprise.
 45 % of women entrepreneurs were motivated by their husbands and the remaining
were self motivated.
 The study reveals that 48 per cent of the women entrepreneurs started their business
with initial capital investment of one thousand rupees.
 Out of total respondents, 22 per cent of the women entrepreneurs have more than 10
years experience in running the enterprise.
 The study examine that, 86 per cent of the women entrepreneurs invested their own
money to start their enterprise.
 36 per cent of the women entrepreneurs face the problem of collection of amount
from customers.
 From the study it was found that 45% are happy and satisfied with their business and
remaining are not happy

39
Suggestions for further study:
1. Simple application forms should be prepared by the promotional agencies as well as banks
for accessing the loans by women entrepreneurs.
2. Simple and speedy procedure should be applied in the case of women by the promotional
agencies and the lending institutions.
3. Women entrepreneurs should realise that training can enhance the efficiency and
effectiveness to develop the skills.
Suggested businesses for women entrepreneurs:
Women entrepreneurs should consider her family background, education, attitude and skills
that she has acquired. Especially for uneducated women and educated separately and areas of
export promotion.
- Agarbathi manufacturing
- Papad Making
- Embroidery
- Handicrafts
- Catering service
- Pickle manufacturing
- Milk distribution
- Small retail shops For export promotion, the following are the identified areas.
- Leather products
- Food Processing
- Jewellery shops
- Software exports

40
- Cultivation of medicinal plants
- Vermi culture
- Flori culture
- Packaging 300
- Mushroom cultivation
- Fish culture
The following are some of the entrepreneurs programme for women graduates.
- Catering
- Confectionery, ice cream parlours and bakery
- Fast foods/Salad bars
- Grooming centres, providing hair/skin care
– to select jewellery/ hairstyle/face make up
- Fashion designing - Readymade garments
- Computer aided designing
- Old age homes - Hospital management
- Assembling of watches, radios, transistors, telephones, computer and other such modern
gadgets.

41
Conclusion:
India is a male dominated society and women are assumed to be economically as well as
socially dependent on male members. Women entrepreneurs faced lots of problems like lack
of education, social barriers, legal formalities, high cost of production, male dominated
society, limited managerial ability, lack of self confidence etc. Various factors like pull and
push factors influencing women entrepreneurs. Successful leading business women in India.
Government takes various steps for the upliftment of women entrepreneurs in 7th five year
plan, 8th five year plan and in 9th five year plan. Women have the potential the potential and
determination to setup, uphold and supervise their own enterprise in a very systematic
manner, appropriate support and encouragement from the society, family, government can
make these women entrepreneur a part of mainstream of national economy and they can
contribute to the economy progress of India.

42
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45
APPENDIX

STUDY ON WOMEN ENTREPRENEURSHIP IN PRODDATUR


Name: Qualification:
Age: Phone No:
Marital status:
1) How long you have been running your business? [ ]
(A) 0-3 years (B) 3-5 years (C) 6-9 years (D) 10+ years

2) In which sector you are doing business? [ ]


(A) Manufacturing (B) Service (C) Distribution (D) Other
If other, please specify here_____________________
3) For what purpose you are doing business? [ ]
(A) Make a difference in society (B) To help family

(C) Leisure purpose (D) Others


4) What were the challenges you faced during the startup phase in your
business? [ ]
(A)No obstacles (B) Doubt in self-confidence (C) Financial issues
(D) Support from family
5) From where you acquire the fund to your business? [ ]
(A) Bank loan (B) Savings/family support (C) Govt. schemes

46
(D) Private lenders
6) Mark the Government schemes you are aware of…. [ ]
(A) Women Development Corporation (WDC)
(B) Pradan Mantri Mudra Yojana (PMMY)
(C) Annapurna scheme
(D) Others
If other, please specify here _________________
7) Are you Beneficiary under any of the Govt. scheme? [ ]
(A) Yes (B) No
if yes mention the scheme here____________________
if no, what are the reasons for not availing the benefits? [ ]
(A) Not aware about the schemes (B) Complicated process
(C) Not eligible (D) Funding not required
8) Rate about the role of the government in Promoting women [ ]
Entrepreneurship (Govt. Responsiveness)
(A) Highly satisfied (B) satisfied (C) Dis satisfied (D) highly Dis satisfied

9) Do you feel that women are getting opportunities due to Gender


inequality? [ ]
(A) Yes (B) No
if yes what are reason__________________________________
if No comment the reason_______________________________________
10) How would you like to educate other women to start entrepreneurship? [ ]
(A) Sharing motivational videos (B) Conducting public seminars
(C) Sharing educative materials (D) By breaking past prejudice against women/girl
11) Please indicate your response about the difficulty of balancing professional
and family life? [ ]
(A) Very difficult (B) Difficult (C) Manageable (D) Easily manageable

12) How well is your business operating currently? [ ]


(A) Just running (B) Normally (C) Good enough to survive

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(D) Require more help to expand business
13) Name the women entrepreneur Do you taken as a role model?
Please mention the name here________________________
14) Why you start your business? []
(A) For experience in this field (B)Mean of survival (no other option)
(C) For creating new venture (D) Others
15) Do you feel that the troubles faced by you are enough worthy to the
Amount earned from the business. []
(A) Yes (B) No

16) Are your family Members (husband /children) feel happy with the business you are
running? []
(A) Yes (B) No (C) neutral

17) Are you thinking to Give up your business at point of time? []


(A) Yes (B) No
if yes what is the reason____________________________
if No comment here_____________________________________
18) Do you accept that you are doing the business better than the Male
counter parts? []
(A) Yes (B) No

If yes comment here_________________________


If no what is the reason________________________
19) Rate your level of happiness as a women entrepreneur? [ ]
(A) Sad (B) Fully Happy (C) Happy (D) Not happy
20) Give some suggestions to women entrepreneurs?
_____________________________________

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