Department of Education

Region IX, Zamboanga Peninsula

Division of City Schools
AYALA NATIONAL HIGH SCHOOL
SENIOR HIGH SCHOOL
Zamboanga City

I. Lesson Title: The Evolution of Media

Course: Media and Information Literacy
References Media and Information Literacy Teaching Guide, Quipper School
Section/Date & Time 12 HE-A
II. Learning Objectives

At the end of the lesson, the students are able to do the following:
a. define traditional media and the new media
b. compare and contrast traditional and new media.

how the evolution of media shaped

the values and norms of people
and society
c. appreciate how the evolution of media shaped the values and norms of people and society through
editorial writing.

III. Procedure

A. Preliminary Activities:
Greetings
Prayer
Checking of Attendance

A. Motivation:
The teacher will divide the class into six groups.
Each group will choose a secretary and a reporter.
She will flash the instructions on the screen.
B. Motivation:
Task 1: Declaration of Martial Law

Questions:
Q1: When Marcos declared Martial Law, how do you think the news reached people in Mindanao at that
time?
Q2: Compared to Duterte’s declaration of Martial Law on May 23, in what format people received or
read the news?

C. Activity:
Task 2. FGD
Instruction: Given the available media that we now have in the world, what are its roles and functions in
a democratic society?
Task 3. Creating a Timeline
Task 4. 4cs

Guide Questions:
• In your own words, define Internet of Things.
• What brought this theory about? (example: ideas, technology, another theory)
• Do you like the concept of IoT? Why or why not?
• In what situations do you encounter IoT in the Philippines?
• How do you think IoT will evolve and affect Filipino society in the next 3 to 5 years?
• What do you think is the relationship / cause and effect of IoT in media and information
literacy?
D. Analysis
Task 1:
1. What do you think is the pictures about?
Task 2: The teacher and the students will process the output/presentation.
Task 3: The teacher and the students will process the output.

E. Abstraction
 Engage the learners in a discussion on how media and information has evolved
throughout history.

 Describe the four ages to the class.

Discuss:
1. Roles and Functions of Media in a Democratic country

F. Application:
(EDITORIAL WRITING)
In what way does media affect your life (personal, professional, academic, social, others)?
IV. Evaluation
1. Which of the following is NOT example information age?
a. Internet Explorer c. Blogs
b. Friendster d. Newspaper
2. The following are examples of industrial age EXCEPT _____.
a. Printing press c. Clay tablets
b. Typewriter d. Motion picture
3. In this particular age people discovered fire and developed paper from plants.
a. Information c. Industrial
b. Pre-industrial d. Electronic
4. The function of this media is to expose corrupt practices of the government and the private sector.
a. watchdog c. channel
b. advocate d. Resource Center
5. The function of this media is to act as a gateway of information for the society’s consumption .
a. watchdog c. channel
b. advocate d. Resource Center

Remarks:
_____________________________________________________________________________________
_____________________________________________________________________________________
_____________________________________________________________________________________